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Nissan had to re-edit this commercial two times to placate Aussie ad watchdog [w/poll]

Nissan recently aired a commercial in Australia for its Pulsar SSS hatchback - think of it as a five-door relative of our Sentra - in which a couple is seen hastily making their way to the hospital ahead of giving birth. But the ad you can watch now isn't the same ad that aired originally - in fact, Nissan had to re-edit the commercial twice before the Australian Advertising Standards Bureau (ASB) would accept it.
According to Go Auto, the original ad received complaints that it depicted unsafe and reckless driving, including speeding, following cars too closely and screeching to a halt upon arriving at the hospital. One of the complaints reportedly read: "The advertisement promotes driving behavior (rapid acceleration/deceleration/changes of direction) that is counter to sound medical advice regarding the carriage of heavily pregnant women in motor vehicles."
In the first edit, Nissan lowered the vehicle's engine noise, removed the woman's speech urging the man to drive faster ("Go, go, go!") and inserted a disclaimer that read "Filmed under controlled conditions," according to Go Auto, but all of that still wasn't enough to appease the ASB.

France could reduce its Renault stake to solidify partnership with Nissan

French Finance Minister Bruno Le Maire said France is ready to cut its stake in Renault in order to consolidate Renault's partnership with Nissan, Agence France Press (AFP) reports. Le Maire said Paris, which has a 15% stake in Renault, might consider reducing its stake, if it led to a "more solid" alliance between the Japanese and French firms, the French news agency reported, citing an interview with the minister. "We can reduce the state's stake in Renault's capital. This is not a problem as long as, at the end of the process, we have a more solid auto sector and a more solid alliance between the two great car manufacturers Nissan and Renault," he told AFP. Le Maire had earlier said the French government was open to tie-ups involving Renault as long as French industrial interests were protected, and would consider any Renault deal with Fiat Chrysler that respected the French firm's alliance with its Japanese partner Nissan. Fiat on Thursday abandoned its $35 billion merger offer for Renault, blaming French politics for scuttling what would have been a landmark deal to create the world's third-biggest automaker behind Japan's Toyota and Germany's Volkswagen. The French government had welcomed the merger plan, but overplayed its hand by pushing for a series of guarantees and concessions that eventually exhausted the patience of FCA, sources told Reuters. Renault and Nissan were not immediately available to respond to a request seeking comment. (Reporting by Mekhla Raina in Bengaluru; editing by Richard Pullin and Elaine Hardcastle)

Ghosn: Nissan Leaf can sell 50,000 units in US a year

For the Nissan Leaf, last year was good. So far this year, not so much. In the future, possibly much better, with a little help from the public sector, Nissan chief Carlos Ghosn says. Speaking at the New York Auto Show earlier this month, Ghosn was bullish on potential US sales of the country's best-selling electric vehicle, saying they had the capacity to reach 50,000 units a year, according to Automotive News. The key, Ghosn said, is that federal and local governments will have to do a better job ensuring there is a sufficient network of plug-in vehicle charging stations. That would make the Leaf's 84-mile single-charge range far less of an issue than it appears to be now. It would also give Ghosn a better chance of a decent return on the $5 billion Nissan and sister company Renault have invested in electric-vehicle technology. Last year, Nissan boosted Leaf sales in the US by 34 percent to 30,200 units, and earlier this year surpassed the 75,000-unit threshold for Leaf sales since its late-2010 US debut. So far this year, though, things are slipping, as sales through the first quarter were down 21 percent compared to 2014 to 4,085 vehicles. That's an awful long way from 50,000, but Ghosh didn't say which year he expects Nissan to sell those 50,000 Leafs. Related Videos: