2011 Nissan Pathfinder S on 2040-cars

Auto blog

Nissan settles with FTC over misleading dune buggy ad [w/videos]

A couple years ago, Nissan created a series of commercials for its compact Frontier pickup showing the truck performing outlandish stunts such as snowboarding, saving a passenger airplane from a crash landing and climbing a steep sand dune to help a stranded dune buggy. As crazy as the first two commercials were, the Federal Trade Commission (FTC) took issue with the latter, titled Hill Climb, with the agency considering it to be a misleading commercial since both vehicles required a cable to reach the top of the steep dune.
As such, Ad Age is reporting that Nissan - and its ad agency TBWA Worldwide - has settled with the FTC over the ad despite the fact that it features a disclaimer stating: "Fictionalization. Do not attempt." Nissan did not have to pay out any money in the settlement, but it is prohibited "from using potentially misleading demonstrations in future advertisements for pickups." In addition to the offending commercial, posted below, we've included some of the other related videos from the same Frontier campaign.

What happens to Renault-Nissan after Ghosn is gone?

Carlos Ghosn is a very, very busy man. Like, really busy. As in, he heads up three automakers (and their subsidiaries), running facilities in 68 countries and selling vehicles in 170 different markets across the globe. He flies over 300,000 miles per year and works 15 to 16 hours a day, just to manage an alliance between the Japanese and French that's responsible for an expected $140 billion in sales this year alone. The Chairman and CEO of the Renault-Nissan Alliance, Ghosn has managed a number of remarkable feats during his time at both automakers, but there are some that are questioning how much longer the 60-year-old exec can handle the punishing nature of his responsibilities. According to Fortune, six months ago Ghosn signed a four-year contract to continue running Renault, while his tenure at Nissan will continue until at least 2017. Beyond that, though, the future is rather murky, and it's made worse by the high-level turnover that Renault-Nissan has experienced over the past few years, losing execs like Carlos Tavares, Johan de Nysschen and Andy Palmer. Fortune has an excellent, and lengthy, feature on Ghosn, his responsibilities and the danger posed to Renault-Nissan by his departure. If you're at all curious about what the exec has done for the two automakers, how this alliance has worked when so many other industry partnerships have failed and just what a post-Ghosn future may hold, head over and have a look. News Source: FortuneImage Credit: Lee Jin-man / AP Hirings/Firings/Layoffs Read This Infiniti Nissan Renault datsun dacia lada readthis

Is a Nissan Leaf with a 250-mile range less than three years off?

Nissan CEO Carlos Ghosn has never shied away from bold proclamations. Most recently, he implied that an electric vehicle with a single-charge range comparable to that of a gas-powered vehicle on a full tank may be fewer than three years out. We'd love to see it. Indeed, Ghosn said that such a car may be around in the "near future," Hybrid Cars said, citing a presentation Nissan CEO Carlos Ghosn made to shareholders earlier this week. He also showed a video of a Nissan Leaf in Japan, which appears to start out on a trip with 417 km (259 miles) of range available. The 2015 Leaf's single-charge range is rated at 84 miles in the US. How to get another 120 miles or so? Ghosn's talking about a still-lighter vehicle as well as cheaper batteries and improved battery chemistry. He also alluded to shorter recharging times. Last month, word got out that Nissan was working on a top-of-the-line Leaf that, as soon as this fall, would include a 30-kilowatt-hour battery, up from the standard 24-kWh version. Such a variant, which would be launched ahead of the next-generation Leaf slated for as soon as 2017, could boost the Leaf's single-charge range to as far as 105 miles. Related Videos: Featured Gallery 2013 Nissan Leaf View 55 Photos News Source: Hybrid Cars Green Nissan Hatchback Electric single-charge range