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Nissan helping Mexican dealers crack US market

Nissan may not be the top seller or even the top import brand in the United States... but it is in Mexico. South of the border, Nissan accounted for over 26 percent of new cars sold last year, and it's not only applying some of the same lessons it learned on its way to the top of Mexican market to the US – it's bringing in some of the same dealers. In an effort to increase its market share particularly in southern states with large Hispanic communities like California and Texas, Nissan is helping some of its largest dealer groups in Mexico buy up American dealerships, according to a report from Automotive News. Among those Nissan dealers in Mexico expanding into the US market are Grupo Autofin Mexico (which owns 60 locations, including three Nissan dealers in Orange Country), Grupo Autocom (which controls 17 Nissan, Infiniti and Renault locations in Mexico and now owns one Infiniti and four Nissan dealers in the San Francisco bay area) and Automotores Soni SA de CV (one of Mexico's largest dealer groups which recently took over two locations in Houston). Aside from encouraging these and other Mexican dealer groups – many of which have longstanding ties to the Renault-Nissan Alliance and its brands – to break into the US market, Nissan has been using its right of first refusal to offer dealerships going up for sale in the US to its Mexican dealers before American ones. There has yet to be any outcry from Nissan dealers in the US, though. The effort, lead by Nissan's North American chief Jose Munoz (who used to run the Mexican division), is part of the company's drive to increase its market share in the US from 7.7 percent currently to 10 percent by 2017. And the know-how of these Mexican dealership groups forms part of that strategy. But Nissan hopes to tap more than just their experience to drive an increase in sales. The Japanese automaker is also targeting the Hispanic market within the United States, offering Spanish-speaking Americans service in their own language with the benefit of a common cultural background. According to AN, Nissan has already surpassed Honda to become the No. 2 import brand among Hispanic customers in America, accounting for some 32 percent of the company's growth last year. News Source: Automotive News - sub. req.Image Credit: Nissan Nissan Car Dealers Mexico

Nissan EV design is diverging in three directions

As the movie awards season kicks into high gear, Nissan design chief Shiro Nakamura appears to be implying that his company's electric-vehicle design prospects are about to go from Philomena into The Wolf of Wall Street territory. Nakamura, speaking with Motor Authority at the Detroit Auto Show last week, allowed that the design of the five-seat Nissan Leaf is fairly conservative and will remain so given that the model continues to be the most practically-minded EV from the company. In the near future, though, Nissan is planning to head in different directions. Specifically, an all-electric sports car and a two-seat commuter vehicle that could come with in-wheel electric motors that will allow the designs to get more radical. How radical? Well, we've heard Nissan may bring the BladeGlider concept (pictured) it unveiled at the Tokyo Motor Show late last year to production. It has a narrow front and wider rear and a 1+2 seating arrangement. Beyond that, Nissan has the two-seat Esflow concept vehicle it showed off in 2011 that could provide some hints, since it's expected that some of the design components from that car will be worked into the upcoming production models.

Nissan plans to have 1,700 CHAdeMO chargers by April, 2016

Grab a bite, charge your Leaf. That's sort of the premise behind quick chargers that provide about 80 percent of single-charge driving range in about a half hour of charging. And Nissan says it's doing its part to expand the number of those stations to please its growing list of constituents. The first 160 quick chargers using the CHAdeMO standard were installed in the US three years ago and that number totals about 800 today. About 300 more will be added by April 1, and by April 1, 2016, the number of quick chargers could reach about 1,700. Atlanta, Dallas, Los Angeles and San Francisco are among the cities leading the way in quick-charger availability. The Japanese automaker, which started selling the Leaf in the US in late 2010, is doing other things to make it easier for Leaf owners to recharge, whether through quick chargers or standard ones. Last summer, Nissan launched its "No Charge to Charge" program that gives new Leaf buyers free charging at participating public charging stations for two years. A 34-percent jump in Leaf sales, which is what Nissan recorded in the US last year, will do that to a company. For some more specifics of the quick charging contingent, take a look at Nissan's press release below. Fact Sheet: Nissan's commitment to EV quick charging for LEAF drivers Since the launch of the Nissan LEAF in late 2010, Nissan has reinforced its commitment to zero emission mobility with investments in EV charging infrastructure to serve the needs of LEAF drivers in markets across the U.S. Nissan has a multi-pronged strategy to invest with charging partners to install quick charging for owners in the communities where they live and work, as well as at corporate workplaces and Nissan dealerships. Timeline of (CHAdeMO) quick charging rollout: - January 2013: Approximately 160 CHAdeMO chargers installed nationwide. - January 2015: More than 800 total U.S. quick chargers installed and active. - April 1, 2015: 1,100 quick chargers expected nationwide. - April 1, 2016: 1,700 quick chargers projected. "Access to quick chargers that can provide about 80 percent charge to a Nissan LEAF battery in less than 30 minutes has proved to increase our owner satisfaction and get more buyers to consider the benefits of an all-electric car," said Brendan Jones, Nissan's director of Electric Vehicle Sales and Infrastructure Deployment.