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Nissan plans to slash May car output in Japan by 78%

TOKYO — Nissan plans to slash the number of cars it produces at home in May by 78% from last year, as the impact of the coronavirus shakes the troubled automaker which has already been struggling with falling sales. As global automakers reel from plunging sales amid lockdowns imposed in many countries to curb the spread of the virus, the hit is particularly severe for Nissan, whose profitability has been deteriorating as it grapples with the turmoil that followed the ousting of former Chairman Carlos Ghosn. Nissan plans to manufacture around 13,400 vehicles next month, according to documents seen by Reuters, compared with nearly 61,000 units made in May last year. The cut represents a big hit to Nissan's plant in Kyushu, southern Japan, which the automaker plans to operate on a single shift for much of this month and all of next month, due to a lack of demand for the Rogue Sport SUV crossover model, according to the documents, which are not public. Output will decline 70% from initial plans to build around 44,800 units. In June, domestic production will be cut to 33,700 vehicles, a drop from around 63,700 units last year, and down 43% from a previous plan for around 59,300. Nissan declined to comment on its production plans. The automaker has stopped production at its plant in Tochigi, north of Tokyo, since early April, and plans to keep output suspended through the end of May. Periodic stoppages at Nissan's Oppama plant in Kanagawa Prefecture have been common since earlier this month. The coronavirus pandemic has piled urgency on Nissan's efforts to downsize, after two years of falling sales, deteriorating margins and depleting cash reserves has forced the company to restructure. Nissan's management has become convinced that the company needs to be much smaller and its latest recovery plan due next month will likely assume a cut of 1 million cars to its annual sales target, senior company officials told Reuters earlier this month. Automaking partner Mitsubishi, also suffering from a cut to demand for its cars, is planning to slash domestic output by nearly one-third over the next two months. As both Nissan and Mitsubishi struggle with tanking sales, production plans show one bright spot: Nissan is planning an increase in production of the Nissan Dayz minicar model, which Mitsubishi manufactures for Nissan for the Japanese market. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Nissan-Dongfeng JV reveals Venucia VOW concept in Shanghai

Among the dozens of automakers pouring in to the Shanghai Motor Show this week to showcase their latest wares, this one comes from a brand you may never have heard of. It's called Venucia, and it's the product of a joint venture between Nissan and Chinese automaker Dongfeng. Today Venucia has unveiled the VOW Concept, a sporty-looking crossover designed to appeal to young Chinese buyers and previewed in a teaser rendering last week. The design is said to have been inspired by the Salar de Uyuni plateau in the Bolivian Andes, but reminds us a bit of the Lamborghini Urus and Mitsubishi XR-PHEV concepts. And that's no bad thing. Technical details are few and far between, but the name VOW apparently stands for "Venucia Over Wonder," that brand name itself having been derived from the Roman diety Venus. Beyond that we couldn't tell you any more, but even if the VOW concept gets put into production, the chances are slim to none that any version would ever reach a showroom on our side of the pond in the foreseeable future. Venucia debuts VOW Concept at Auto Shanghai 2015 SHANGHAI, China – Venucia, a local brand by Dongfeng Nissan Passenger Vehicle Company (DFL-PV), the passenger vehicle business unit of Nissan's joint venture in China, unveiled the VOW Concept at Auto Shanghai 2015. VOW Concept, a brand new trendy sport crossover concept by Venucia, was developed for the young generations. VOW is the abbreviation of "Venucia Over Wonder," meaning a complete breakthrough in excellence. The forward thinking and bold design is paired with a bright blue body inspired by Bolivia's Salar de Uyuni, a high plateau near the crest of the Andes Mountains with captive fresh and saltwater lakes and the world's largest salt flat. VOW Concept conjures up a new balance of dynamic excellence and elegance. "With the VOW Concept, Venucia is going directly to the young generations and listening to what they have to say about their futures, their hopes and what inspires them. We are determined to bring forward a young and fresh brand that continues to challenge the status quo," said Zhou Xianpeng, DFL-PV deputy managing director. "We believe Venucia will lead future trends as an influencer, and enhance its place in the automotive market in China." About Dongfeng Nissan Passenger Vehicle Company (DFL-PV) Dongfeng Nissan Passenger Vehicle Company is a business unit of Dongfeng Motor Co., Ltd., Nissan's joint venture with Dongfeng Motor Group Co., Ltd.

Datsun previews new budget sedan for Russia [w/video]

Nobody does cars on the cheap quite like the Renault-Nissan Alliance. The former part of the equation already has its Dacia brand of cost-effective, no-frills vehicles that have become a favorite of Top Gear co-host James May, and last summer, the latter revived its Datsun nameplate for a budget brand of its own.
The reborn Datsun launched in India this past July with its Go hatchback, returned in September with the Go+ minivan and revealed the Redi-Go concept just last month. And now it's given us our first look at an upcoming budget sedan developed specifically for the Russian market.
The as-yet unnamed vehicle (which we'll bet will incorporate the word "go" into its nameplate somehow) is set to debut on April 4, where it will launch the Datsun brand in Russia. Few details are available at this point, but the low-cost sedan was designed in Japan to offer Russian drivers "an engaging driving experience, peace of mind ownership and accessibility at the right and transparent price, with a competitive Total Cost of Ownership."