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Infiniti installs Taisuke Nakamura as new design chief

The cubicles and corner offices at Infiniti HQ in Japan continue to change hands. Infiniti Global Design Chief Karim Habib, only in that position for about two years since leaving BMW in 2017, has left the Japanese luxury brand "to pursue other opportunities." In his place, Nissan has elevated Taisuke Nakamura, a 26-year company veteran who is currently Nissan's program design director responsible for global design strategy, and concept car and production vehicle design. Nakamura has a stout design resume in service to both Nissan and Infiniti, having worked on the Qs Inspiration sedan concept (above) shown at the Shanghai Motor Show in April, the QX Inspiration crossover concept shown at the Detroit Auto Show this year (below), and the Prototype 10 speedster concept revealed at Pebble Beach last year (bottom). All of those were electric concepts, making Nakamura the point man for Infiniti's push into electric vehicles and hybrids, and the carmaker's introduction of a new design language. Last year, Infiniti said it would have a new EV on the market in 2021, as well as "e-Power" series hybrids with small battery packs charged by gas-powered generators.   Those EVs should fully embody the brand's new design DNA, seen initially in the recent concepts. The automaker said around the Qs reveal that the new "aesthetics are underpinned by Infiniti's desire to challenge convention and design cars which are engaging, enriching, enabling and enchanting – what the company calls its ‘4ENÂ’ approach to design." At the QX reveal in January, Habib said that as engineers made a "shift towards smarter, more compact and less intrusive powertrains, we were able to create an alternative form with flowing gestures, more engaging in character and more enriching in experience. With its long cabin, balanced proportions and muscular stance, the concept heralds in a new era for Infiniti models.” Infiniti said Nakamura takes up his post next week, Sept. 1, and will report to the same boss he has now, Alfonso Albaisa, Nissan's global design head. Aside from Habib, other top non-Japanese Nissan executives such as Daniele Schillaci, Jose Munoz and Trevor Mann have left the Japanese automaker in the recent past, since the arrest of Carlos Ghosn. The former chairman, who faces charges of fraud and misconduct, is awaiting trial in Japan over charges including enriching himself at a cost of $5 million to Nissan, Japan's No. 2 automaker.

2015 Nissan Murano First Drive

The Murano has an interesting position within the Nissan stable. On one hand, its size puts it between the Rogue and Pathfinder, both of which are geared more toward families, big and small. And while the Murano could easily be used for hauling your brood, that's not exactly its forte. After all, unlike it's siblings, it offers no third row accommodations. There's no rear-seat entertainment system available. There are no clever storage systems. That's because, in Nissan's eyes, the Murano is the flagship of its crossover range, and it's geared more toward older couples – empty-nesters, or folks who just never got around to having kids. This allows the Murano to be more premium in terms its styling and its available content. The Murano is less about taking the kids to soccer practice and more about taking four adults out to a wine tasting. Premium styling is indeed the big story here – this Murano looks fantastic, and is a rather dramatic departure from the oft-disliked second-generation model it replaces. Beyond that, the new Murano is more in line with the radical-looking, first-gen CUV that debuted in the early 2000s. But Nissan says the whole Murano package was developed with this flagship theme in mind – the company's executives call this the Maxima of its crossovers. To find out if that all holds true for the 2015 Murano, I headed up to California wine country – the vehicle's natural habitat, I've been led to understand – to see what's what. When it came time to pen the 2015 model, Nissan strived to "push the reset button." I don't think anyone loves the Nissan Murano as much as the automaker's senior creative manager in North America, Ken Lee. While presenting the third-generation crossover to members of the media during the car's launch in Napa, CA, Lee said it was the original Murano that made him want to work for Nissan in the first place. So when it came time to pen the 2015 model, Lee strived to "push the reset button," and create a product with an equally strong styling statement. The goal here was to design a Murano that would resonate as a premium vehicle not only as part of the Nissan lineup, but within the midsize crossover segment as a whole. I use the word "resonate" for a reason. Think back to the 2013 Detroit Auto Show, when Nissan debuted its Resonance concept – an aggressive, modern showcar that clearly showed a new direction for not just the Murano itself, but for all of the Japanese automaker's future designs.

Infiniti is pulling out of Western Europe, cutting models

BEIJING — Nissan's premium brand Infiniti has announced it will exit Western Europe early next year, as it restructures its global operations and focuses on the world's top two auto markets. Infiniti said it will discontinue the Q30 sedan and the QX30 sport-utility vehicle and cease their production by the middle of 2019 at Nissan's manufacturing factory in Sunderland, England. Both models are sold globally but produced only in Britain. The QX30 is sold in the United States. The move comes as Infiniti seeks to divert its resources to markets with bigger opportunities, such as China and the United States, from a region where non-European premium brands are struggling to compete against local players such as Audi, BMW and Mercedes-Benz. Nissan also recently scrapped plans to build its new X-Trail SUV in Britain amid the uncertainty surrounding Brexit, saying it had taken the decision to optimize its investments by building the next generation model in Japan. "Western Europe remains the most challenging and competitive region for premium cars," Infiniti's chief spokesman, Trevor Hale, told Reuters. Infiniti's sales in western Europe almost halved last year to 5,800 vehicles. In addition to the tough competition, the Japanese premium brand, headquartered in Hong Kong since 2012, has struggled to effectively meet emissions and other regulatory requirements in the region, Hale said, referring to stringent Euro 6 emissions requirements and other regulatory challenges. "The commercial reality for Infiniti in Western Europe is that there is simply no visibility of a viable and sustainable business, especially given the regulatory challenges," he said. Infiniti said an exit from Western Europe will allow it to focus on its initiative to electrify a good portion of its product portfolio from 2021 and discontinue diesel offerings. The brand plans to focus more on its SUV lineup in North America, bring five new or significantly-redesigned vehicles to China over the next five years, improve quality of sales and residual value and realize more synergies with Nissan. "This is all part of Infiniti's vision to become a top challenger brand in the premium segment," it said. As it prepares to withdraw from Western Europe, Infiniti said it is working to find alternative opportunities for employees who would be affected, consulting with employee representatives where necessary and identifying opportunities for transition and training support where appropriate.