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Nissan recovery to focus on U.S., Japan, China markets

Nissan will pull back from Europe and elsewhere to focus on the United States, China and Japan under a plan that represents a new strategic direction for the embattled carmaker, people with direct knowledge of the plan told Reuters. The "operational performance plan" is due to be announced on May 28 and goes beyond fixing problems from ousted leader Carlos Ghosn's aggressive expansion drive, the people said. The company's struggles predate the current global economic shutdown. Nissan's 2019 sales slumped severely.  Nissan was already planning to implement what was described as a "do or die" plan in January, before the global coronavirus pandemic froze automotive production and sales worldwide.  Pursuit of market share, particularly in the United States, led to steep discounting and a cheapened brand. Under the new, three-year plan — reported here for the first time — Nissan aims to restore dealer ties and refresh lineups to regain pricing power and profitability, the people told Reuters. "This is not just a cost-cutting plan. We're rationalizing operations, reprioritizing and refocusing our business to plant seeds for the future," one of the people said. The plan also aims to cut competition and expand cooperation with alliance partners, the people said. Nissan will follow Mitsubishi in plug-in electric hybrid vehicle technology, with the smaller peer taking the lead in Asian markets outside China and Japan. France's Renault will likely focus on electrical vehicle technologies and Europe. Nissan and Mitsubishi declined to comment. Renault did not immediately respond to a request for comment. The plan, led mainly by Chief Operating Officer Ashwani Gupta rather than Nissan's low-key chief executive, Makoto Uchida, is aimed at freeing resources to invest in products and technology for the United States, China and Japan, the people said. "The net effect is even though we reduce our R&D spend this year versus last year and make other savings, we pump those freed-up resources back into core markets and core products," said one of the people, who declined to be identified as they were not authorized to speak with media on the matter. The plan is likely to take up to two weeks to be finalized, with sales and earnings targets complicated by the anticipated long-term impact on auto sales of government measures worldwide taken to stop the coronavirus outbreak, the people said.

Nissan plans to have 1,700 CHAdeMO chargers by April, 2016

Grab a bite, charge your Leaf. That's sort of the premise behind quick chargers that provide about 80 percent of single-charge driving range in about a half hour of charging. And Nissan says it's doing its part to expand the number of those stations to please its growing list of constituents. The first 160 quick chargers using the CHAdeMO standard were installed in the US three years ago and that number totals about 800 today. About 300 more will be added by April 1, and by April 1, 2016, the number of quick chargers could reach about 1,700. Atlanta, Dallas, Los Angeles and San Francisco are among the cities leading the way in quick-charger availability. The Japanese automaker, which started selling the Leaf in the US in late 2010, is doing other things to make it easier for Leaf owners to recharge, whether through quick chargers or standard ones. Last summer, Nissan launched its "No Charge to Charge" program that gives new Leaf buyers free charging at participating public charging stations for two years. A 34-percent jump in Leaf sales, which is what Nissan recorded in the US last year, will do that to a company. For some more specifics of the quick charging contingent, take a look at Nissan's press release below. Fact Sheet: Nissan's commitment to EV quick charging for LEAF drivers Since the launch of the Nissan LEAF in late 2010, Nissan has reinforced its commitment to zero emission mobility with investments in EV charging infrastructure to serve the needs of LEAF drivers in markets across the U.S. Nissan has a multi-pronged strategy to invest with charging partners to install quick charging for owners in the communities where they live and work, as well as at corporate workplaces and Nissan dealerships. Timeline of (CHAdeMO) quick charging rollout: - January 2013: Approximately 160 CHAdeMO chargers installed nationwide. - January 2015: More than 800 total U.S. quick chargers installed and active. - April 1, 2015: 1,100 quick chargers expected nationwide. - April 1, 2016: 1,700 quick chargers projected. "Access to quick chargers that can provide about 80 percent charge to a Nissan LEAF battery in less than 30 minutes has proved to increase our owner satisfaction and get more buyers to consider the benefits of an all-electric car," said Brendan Jones, Nissan's director of Electric Vehicle Sales and Infrastructure Deployment.

Rob Parsons, paraplegic, can drift better than you

"When something happens, you deal with it, and you move on. You don't dwell on something you can't control." Those are positive words coming from anybody. But it's particularly inspiring when the speaker is Rob Parsons. He was a competitor and later an event judge in the Dsport series until a dirt bike crash took Parson's ability to walk. He didn't let that get in the way of custom building a drift car that works with hand controls. And now that it works, he's plans to use his car to help other who share his automotive passion but can't operate pedals. The vehicle itself is based around a 1991 Nissan 180SX chassis with a 5.7-liter supercharged LS1 V8 under the hood, according to his website. To make the machine drivable for people without the use of their legs, Parsons made a hand control setup, and he claims to be faster now than years ago. This story of fighting past the seeming insurmountable challenges is truly heartwarming, and it's amazing to watch Parsons at work. A warning: there is some brief, not-safe-for-work language early in the video. News Source: Chairslayer, Keep Drifting Fun via YouTube Motorsports Nissan Coupe Racing Vehicles Performance Videos drifting drift