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Nissan shows how EVs are breaking the niche barrier in Norway

Call it Keeping up with the Hansens. Through a combination of environmental consciousness, big-time government incentives and good old-fashioned peer pressure, Norway has become the country with the highest number of electric vehicles per capita. And Nissan couldn't be happier. EVs have about a 15-percent new-vehicle market share in Norway, Nissan says in a new four-minute video called No Longer Niche (watch it below). Between Norway's cheap electricity and incentives such as bus-lane use, free parking and free public recharging, Nissan's sold more than 15,000 of its all-electric Leaf EVs since sales started in Norway in 2011. In fact, Norway's EV incentives were scheduled to run through 2017, but the rules' 50,000-EV threshold may be reached as soon as next year. The rising (and, we suspect, somewhat frigid) EV tide has helped other vehicle makers, to a lesser extent. This past spring, The Wall Street Journal reported that Tesla Motors' all-electric Model S sold almost 1,500 units in March, breaking the all-time single-model monthly sales record for the country. To put EVs' 15-percent market share in perspective, consider this: last year, Ford F-Series pickups, the biggest-selling US model, accounted for about five percent of US new vehicle sales. So, in order to visualize the EV effect in Norway, imagine three times as many Ford F-Series pickups on the road in the US as there are now. On second thought, don't. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Nissan and Mitsubishi reportedly working on a 1-ton pickup for the U.S.

We can probably consider it a testament to how far ex-Nissan Renault CEO Carlos Ghosn veered the conglomerate off the straight and narrow that Nissan continues to restate its global aims. Four years ago, Ghosn successor CEO Makoto Uchida announced Nissan Next, part of the plan's global initiatives to "[Focus] on global core model segments including enhanced C and D segment vehicles, electric vehicles, sport cars," "Introduce 12 models in the next 18 months," and "[Expand] presence in EVs and electric-motor-driven cars, including e-POWER, with more than 1 million electrified sales units expected a year by end of FY23." About 18 months later, the automaker expanded on detail with Ambition 2030, which would invest 2 trillion yen ($13.2 billion U.S.) through 2026, part of which would pay for launching 23 new electrified models, 15 of those pure-electric and planned to hit the market by 2027. It's been a tough row to hoe. Now, at the end of Nissan's fiscal year in March, Uchida announced a revised business plan called The Arc. This would put 30 new models on the market by the end of fiscal year 2026 (March 2027), 16 of which will be electrified. Note the climbdown: Ambition 2030 wanted to put 23 electrified vehicles on the market, 15 of them pure-electric, The Arc wants 30 total vehicles, 16 electrified, eight of them pure-electric. A report in Automotive News says one of those BEVs could be an electric one-ton pickup that Nissan will develop with Mitsubishi for the North American market, as well as a plug-in hybrid powertrain that will power an unknown body style and could also serve the pickup. The PHEV would come first, no surprise based on trends in the EV market. Mitsubishi would develop the PHEV powertrain, perhaps an evolution of the system sold in the Outlander PHEV here and the Eclipse Cross PHEV in international markets like Australia. Bringing a PHEV would give Mitsu a third plug-in model, and give Nissan a second to go along with the China-specific Venucia-brand PHEV that launched last year. Beyond giving Nissan a much needed hybrid to sell in the U.S. — the automaker doesn't sell any here now — it would give Mitsubishi dealers some much needed new product.  The pickup, on the other hand, would employ Nissan's EV expertise. It's planned for our market sometime between March 31, 2027, and the same date in 2031. This could make it a part of Nissan's planned family of next-gen modular EVs that debut after the eight models coming by 2026.

Recharge Wrap-up: Nissan UK battery plant, Hyundai EV/FCEV station

Hyundai has opened a joint hydrogen fueling/EV charging station in South Korea. Called a "Fusion" station, it allows customers to take advantage of both types of alternative energy Hyundai uses for its vehicles. The station in Gwangju began as a hydrogen station, and EV charging capability was added recently. While users will have in common the use of green energy to power their vehicles, it will be interesting to see if spontaneous debates erupt between drivers over the merits of the two alternative powertrains. Hyundai will now use the hydrogen fueling part of the station to study fuel usage. Read more at Inside EVs. EV charging company EverCharge is teaming up with Schneider Electric to provide charging infrastructure to multi-tenant buildings. Because of the limited electricity for buildings like apartments, condominiums and offices – as well as the fact that multiple occupants often share power – installing charging at such locations has been challenging. EverCharge's SmartPower technology senses excess or limited power supply, and uses it to charge multiple vehicles accordingly. The groups will use this technology along with Schneider Electric's EVlink Home EV Charger to provide charging services at these otherwise difficult locations. Read more at Green Car Congress, or at the EverCharge blog. Nissan will build fourth-generation lithium-ion batteries for the Leaf at its plant in Sunderland, England. The announcement comes amidst rumors of the automaker outsourcing battery production. The decision means that Nissan's $37.5 million investment will preserve 300 jobs at the plant. The factory currently manufactures second-generation, 24-kW Leaf and e-NV200 batteries, and imports the third-generation, 30-kW Leaf battery from Nissan's plant in Smyrna, Tennessee. "Today's announcement reflects Nissan's intention to remain EV leaders for many years to come, with our European operations at the heart of our future innovations," says Nissan Europe Chairman Paul Willcox. Read more at Automotive News Europe, and in the press release below.