2000 Nissan Maxima Gxe on 2040-cars

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A realistic approach to fixing Mitsubishi

There are going to be a lot of words written about what Nissan needs to do with Mitsubishi in the coming months and years in the interest of turning the brand around. After Nissan's purchase of a controlling stake in the diamond star brand, there's been more interest in Mitsubishi thanks to the potential of platform sharing and plenty of cash from Nissan-Renault to get the juices flowing again. But, while some have been doing their best to advocate for the return of the 3000GT, Evolution, and even the Starion - Many of these posts forget the reality of the market we live in today. As much as we like to look back fondly at the sports coupes of the '90s, a byproduct of the insane cash flows all the Japanese manufacturers had at the time, the reality of today puts a much greater emphasis on what is most-boring; Crossover SUVs, alongside mid-size and compact sedans. We do need to ask a fundamental question, how much Mitsubishi is enough to be able to continue to call the cars Mitsubishis? Aside from slight product revisions and reconfigurations, Mitsubishi (at least in North America) has been largely dependent on the same GS platform and 4B1 engines that date back to their long-time partnership with Chrysler (and Hyundai) in the mid '00s. Admittedly, the chassis and engines have served the company well, underpinning a wide variety of vehicles sold around the world, and seeing quite a few revisions to at least attempt to keep products competitive. But, the GS chassis is old, heavy, and severely out of date - and when matched to the underpowered 4B1 series engines - make for largely uncompetitive offerings in the market. While something like the Outlander Sport is indeed interesting compared to a Honda CR-V, it is by no means the smart choice in the segment. So, going forward, unless Mitsubishi has had a skunkworks of sorts developing their chassis and engine replacements over the past few years, what exactly are they planning to do for their bread-and-butter models? I think the straightforward answer is without a doubt the Nissan North America parts bin. With so many of their models selling well, and for the most part, are reasonably well-reviewed, it would be quite simple to adapt the chassis and powertrain to Mitsubishi's liking to create a high-volume alternative to what is currently available now.

Tesla poaches Renault-Nissan communications boss Sproule

Need another sign that Tesla is growing into a force to be reckoned with? Bloomberg reports it has just snagged high-profile communications boss Simon Sproule from Renault-Nissan to become the EV maker's vice president of communications and marketing.
Sproule is an industry veteran, having spent 20 years at Nissan (where he grew to become CEO Carlos Ghosn's right-hand man). In addition, he logged stints at Ford, Jaguar (when it was still a Blue Oval-owned brand) and Microsoft. Despite all that experience, Sproule is still young, at just 45 years of age, as Bloomberg points out, yet he's held positions in the US, Japan and France over the years.
This is all good news for Tesla, which is in need of a strong spokesman outside of company CEO Elon Musk. It's been battling with the state of New Jersey and its governor, Chris Christie, over direct sales in the Garden State.

Leopard walks in, shuts down a Mercedes-Benz plant

In recent months the auto industry has seen plant closures due to a host of reasons — parts shortages, recalls, natural disasters, and even a once-in-a-lifetime pandemic. Now it can add to that list the threat of an invading leopard. A Mercedes-Benz factory in Pune, India, was forced to halt production for a few hours when a wayward jungle cat wandered into the facility, When the 3-year-old male leopard was spotted inside the manufacturing unit of the factory, it caused a panic among workers, according to a release by rescue organization Wildlife SOS discovered by The Drive. The site was shut down for about six hours as a Wildlife SOS rapid response team from the Manikdoh Leopard Rescue Centre and the State Forest Department safely removed the curious cat. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The team's veterinary officers Dr. Nikhil Bangar and Dr. Shubham Patil carried out the rescue operation, tranquilizing the feline and loading it into a wildlife carrier. The rescue took about four hours, and Wildlife SOS reports that neither the creature nor any workers sustained injuries. The leopard was released back into the wild.  No one is quite sure how it got onto the factory grounds, but Wildlife SOS says that the forests in the surrounding region have one of the highest densities of leopards in the world. It's also suffering from rapid deforestation. That encroachment by humans has led to a decrease in the leopard's natural prey as well, so wildlife experts think it may have been looking for food.  The Mercedes plant builds the Maybach S 560, S-Class, E-Class Long Wheelbase, C-Class, CLA, GLA, GLE and GLS for the Indian market.  We have a different theory. We believe that the cat was seeking to set the record straight with Mercedes. When the S 65 AMG debuted, Mercedes claimed it featured the world's first Road Surface Scan technology to detect pavement undulations and adjust suspension damping accordingly. The only problem with that claim: Nissan had the technology some 30 years earlier in several mid-80s models, including the Maxima and Japan's version of the Infiniti M30, which was called — you guessed it — the Leopard.