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Datsun's lackluster initial sales fall below Tata Nano

When Tata introduced the Nano back in 2008, everyone was amazed at how cheap it was. They called it a game changer, but no game was changed. In fact, it took Tata five years to sell the 250,000 units it had the capacity to build in a single year. As it turns out, even buyers in what economists call "developing markets" like India aren't necessarily interested in buying an ultra-cheap automobile. And now it appears that Nissan may be falling into the same trap.
A little over a year ago, Nissan revived its old moniker Datsun to serve as a budget brand - similar to what ally Renault did with Dacia. Its lineup (consisting of models like the Go hatchback, Go+ minivan, On-Do sedan and Mi-Do hatch) is largely based on old architecture, packaged with little more than basic equipment and sold at rock-bottom prices. But Bloomberg reports that, even in the brand's core markets like India and Indonesia, the new Datsuns haven't been selling.
According to local industry figures, Datsun has sold fewer than 10,000 units of its $5,100 Go hatchbacks in India since its introduction back in March. Maruti Suzuki, by comparison, sells twice that many of its similarly priced Alto hatchbacks every month. In fact, after peaking in April, Datsun only sold 607 units in India this past July, dipping 77 percent to drop below even the number of Nanos which Tata sold that month.

2016 Nissan Sentra to get heavy restyle

Nissan is having a banner year when it comes to launching updated products in 2015. The latest Maxima is already on sale in showrooms, and the next-gen Titan joins it later. Refreshes for the Sentra (2014 model year pictured above) and Altima are also on the way, and the changes are likely to be significant to stay competitive in the compact sedan segment. "It will be an incredibly freshened Sentra," Fred Diaz, Nissan Senior Vice President of Sales and Marketing in the US, said to Automotive News. The big changes reportedly include a thorough restyling and some new tech. Nissan North America Director of Product Communications Dan Bedore confirmed to Autoblog the company will launch refreshes to the Sentra and Altima "later this year" but wouldn't give a more precise timeline or other details about them. However, rumors about the restyling are already out there, and Sentra's overhaul reportedly takes inspiration from the Pulsar in Europe. That might mean a move to Nissan's pointed, V-shaped grille and more aggressive, angular headlights with better-integrated LED running lights than the current design. Meanwhile, the Altima's update potentially borrows cues from the Murano and Maxima and could see improved fuel economy. This comprehensive restyling comes despite Nissan already having a major success in the US with the current Sentra. Volume this year is up 15.5 percent through May with 88,701 sales. Also, the sedan had its best numbers in the past 25 years in 2014 with 183,268 of them sold, according to Automotive News. Related Video:

Tesla Model S drivers put way more miles on their cars than Nissan Leaf owners do (we think)

Just a few weeks ago, Nissan announced that its customers have driven over a billion electric kilometers in the four years that the world's best-selling EV has been on the road. That heady milestone means, Nissan says, that the Leaf has saved 180 million kilograms of CO2 emissions around the world. The billion kilometers have been split among the 147,000 Leaf vehicles that Nissan has sold. Well, not really, since the billion kilometer total only counts Leaf EVs registered with CarWings, which Nissan says is 54 percent of the total sales. That's 79,380 cars and results in an average – and it's only a rough average, but what're you gonna do? – of 12,597 miles per car. Let's keep that number in mind for a minute. Today, despite going on sale a year and a half after the Leaf (June 2012 versus late 2010), Tesla Motors Tweeted today that Model S drivers have hit the same numerical milestone. Tesla didn't say how many of its vehicles were involved in its count, but we think that Tesla has sold at least 50,000 Model S electric vehicles globally (about 2,650 in 2012, 22,450 in 2013, 21,821 for 2014 through the end of September), so we'll estimate a rough average for each Model S of 20,000 miles. So, in case anyone ever needs numeric proof that a Model S is more fun to drive than a Leaf – that's the only possible thing this could mean, right? *ahem, longer range* – now you've got the data. {C} This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Nissan says "thanks a billion" to LEAF owners Nissan LEAF drivers registered on CarWings telematics have collectively driven ONE BILLION KILOMETERS worldwide* Globally, Nissan LEAF drivers have saved more than 180 MILLION kilograms of CO2 emissions* Over 147,000 Nissan LEAF vehicles have been sold globally to date ROLLE, Switzerland – Nissan has revealed that owners of the LEAF, its 100% electric car, have collectively recorded an impressive one billion kilometers on the CarWings telematics system worldwide – saving over 180 million kilograms of CO2 emissions* in the process. This incredible achievement comes almost four years since the LEAF was launched in 2010 as one of the first mass-market, pure-electric vehicles. It is now the best-selling electric vehicle in history, with over 147,000 LEAF vehicles sold globally to date, 31,000 of which have been sold in Europe.