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Nissan, Mitsubishi confirm plans to invest in Renault EV unit Ampere

PARIS — Renault's longstanding alliance partners Nissan and Mitsubishi confirmed plans to invest in the French car maker's electric vehicle unit Ampere and use it to develop EVs for the European market, the companies said on Wednesday. After years of contentious partnership, the announcement on Wednesday confirms that the new alliance between the three automakers is smaller and more pragmatic, focusing on regional cooperation. Nissan and Mitsubishi confirmed they would invest respectively up to 600 million euros ($647.46 million) and 200 million euros in Ampere, which has been carved out from the rest of Renault and is due for a public listing next year. Nissan will become "a strategic investor" in Ampere, Makoto Uchida, CEO of the Japanese car marker told reporters, adding the company may use the EV unit's software and connectivity innovations in other markets outside Europe. "Developing electric vehicles all over the world alone would be very challenging," he said. Ampere will develop and manufacture an electric version of the compact Nissan Micra for the European market and a medium-sized electric SUV for Mitsubishi. Renault CEO Luca de Meo said Ampere will cut the costs for the Micra for Nissan by 50%. The alliance partners also confirmed their joint projects in Latin America and India. In September, Renault, Nissan and Mitsubishi ended their common purchasing agreement, which they said would allow them to focus on individual projects and adapt more quickly to regional differences in automotive markets. At the end of July, Renault and Nissan finalised the terms of a restructured alliance after months of negotiations. Talks dragged on for months longer than expected due in part to Nissan, which was concerned about protecting its intellectual property in future collaborations. Related video: Earnings/Financials Green Mitsubishi Nissan Renault Electric

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Automakers can, and do, use your private information however they want

The first paragraph of Mozilla’s *Privacy Not Included" buyerÂ’s guide about car privacy issues is worth repeating here: “Ah, the wind in your hair, the open road ahead, and not a care in the world Â… except all the trackers, cameras, microphones, and sensors capturing your every move. Ugh. Modern cars are a privacy nightmare.” “Ugh” may be an understatement. The crux of the matter is control: The nonprofit Mozilla Foundation has found that vehicle manufacturers have collected tons of “private” data from vehicle operators, thanks to the proliferation of sensors and cameras and smartphones connected in and to cars. In its report, Mozilla found that 25 car brands all failed the consumer privacy tests it carried out. Its research found that 84 percent of car companies review, share or sell data collected from car owners, and that the information was used for reasons unrelated to the operation of a vehicle or to a car brandÂ’s relationship with its owners. And beyond that, the report says that many companies — more than half — “say they can share your information with the government or law enforcement in response to a 'request.' Not a high bar court order, but something as easy as an 'informal request.'” Some other points made by the foundation: — Six car companies can collect intimate information, including a driverÂ’s medical information and genetic information. Plus info about how fast a person drives and the songs he listens to in the car. — Nissan earned its second-to-last spot (Tesla, not surprisingly, was worst) “for collecting some of the creepiest categories of data we have ever seen": In an apparent attack of full disclosure, Nissan said that it can share “inferences” drawn from the data to create profiles “reflecting the consumerÂ’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.” It also collects information about “sexual activity.” It's not clear how they can do that, but in their privacy notice they say they could. Not to be outdone, the report says, “Kia also mentions they can collect information about your 'sex life' in their privacy policy.” — Only two of the 25 brands reviewed, Renault and Dacia, stated that drivers had the right to delete their personal data. The brands are headquartered in Europe, where consumers are protected by General Data Protection Regulation privacy laws.