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Why this could be the perfect time for Apple to make a car play

While the automotive and technology worlds have been pouring billions into autonomous vehicles (AVs) and preparing to bring them to market soon as shared robo-taxis, Apple has mostly sat on the sidelines. Of course, Apple is the last company to ever make its intentions known, and the super-secret tech cult giant hasn't been totally out of the AV game based on the clues that have slipped out of its Cupertino, Calif., citadel over the past few years. Related: Apple self-driving cars are real — one was just in an accident News first broke in 2015 that it had assembled an automotive development team, in part by poaching high-profile talent from car companies, to work on a top-secret self-driving vehicle project code-named Titan. (Thank you very much, Nissan.) Apple also subsequently broke cover by making inquiries into using a Northern California AV testing facility and receiving a permit to test AVs on public roads in California. But then as the AV race started to heat up in the last few years, Apple reportedly began scaling back its car activities by downsizing team Titan. More recently, Apple's car project has shown signs of life with the hiring a high-level engineer away from Waymo and luring one Tesla's top engineers and a former employee back to Apple. It also inked a deal with Volkswagen to provide a technology platform and software to convert the automaker's new T6 Transporter vans into autonomous shuttles for employees at tech company's new campus. That is a far cry from giving rides to Wal-Mart shoppers, like Waymo is doing as part of its AV testing in Phoenix. But this could be the perfect time for Apple to enter the AV market now that ride-sharing is reaching critical mass and automakers and others are planning to deploy fleets of robo-taxis. Apple could easily establish a niche as a high-end ride-sharing service – and charge a premium – given its cult-like brand loyalty and design savvy. The growth of car subscription models could also play in Apple's favor since is already has many people hooked on paying for phones in monthly installments – and eager to upgrade when a new and better model becomes available. To achieve this, some believe Apple will fulfill co-founder and CEO Steve Job's dream of building a car. And as the world's first and only $1 trillion company it's sitting on a mountain of cash that certainly gives it the means. But other tech darlings like Tesla and Google have discovered how difficult it can be to build cars at scale.

UAW calls on US State Department to help with Nissan plant

The United Auto Workers is calling for reinforcements in its ongoing battle with Nissan at the manufacturer's Canton, MS factory, where the Altima, Armada, Titan and NV (and eventually, the next Murano) are built. The union has been attempting to organize the employees at the factory for several years, but it's been largely unsuccessful.
Now, Reuters is reporting that the UAW is teaming with the IndustriALL Global Union and requesting intervention by the US State Department, with both groups accusing Nissan of using "threats, intimidation and fear" to keep the 5,600 workers at the facility from organizing. The two unions say this violates the guidelines of the Organization for Economic Cooperation and Development, an international organization dedicated to stimulating economic growth.
The UAW and IndustriALL are asking the State Department's National Contact Point to serve as mediator with Nissan, to make sure things play out fairly. Speaking to Reuters, though, there's at least one Michigan-based labor adviser that's skeptical of the move.

Nissan's Le Mans-bound ZEOD RC electric racecar nearing completion [w/video]

Nissan is working away on its ZEOD RC (Zero Emission On Demand Racing Car) which is still on pace for a Le Mans arrival in 2014. As of right now, the DeltaWing-shaped car's carbon-fiber tub and chassis have been completed. The next step will be installing the twin electric motors and fitting the seat of driver and GT Academy winner Lucas Ordóñez. If the current schedule sticks, the zero-emissions racer will hit a UK track for test laps in September.
But while those initial shakedown laps will be under full electric power, it's unclear whether the setup fielded in the UK will survive until Le Mans. Nissan itself says that it will be testing a number of "electrified" drivetrains ahead of the 2014 24 Hours of Le Mans, which is a significant departure from race car design - usually, the teams know what's powering their car before they start building it.
"Just developing a single powertrain option in only 12 months would be a mammoth task but we're looking to carefully examine a number of options to ascertain which will be best suited for Le Mans," said Darren Cox, Nissan's global motorsport director. Take a look below for a video and press release from Nissan documenting the ZEOD RC's build process.