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Nissan GT-R takes a bloody whack at supercar rivals in fake ads

A big part of what makes a supercar super is how it makes you feel, but the performance stats and bragging rights are undeniably a big part of the equation as well. Which means you can't ignore the fact that, even with its price ever escalating, the Nissan GT-R makes minced meat out of European exotics costing twice or three times as much.
That's the inspiration for this trio of fake ads from photographer Tim Kent. In this mock campaign, Kent has depicted the GT-R as a butcher's knife and the European exotics as pieces of slaughtered meat. Ferrari is symbolized by a package of horse meat, Porsche by a pack of sausages and Lamborghini as a pair of, um... "prairie oysters".
Of course the ads are never going to run anywhere, and if you're squeamish (or vegetarian) we wouldn't suggest looking at them in close proximity to your lunch. But we have to admit they're creative, and effective.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Watch a pro drifter drive the Nissan Skyline with his feet

You can't let a few setbacks dissuade you from trying to achieve your goals, and that's as true in motorsports as anywhere else in life. If you want an inspiring example of someone who isn't letting adversity stand in his way, just check out professional drifter Bartosz Ostalowski. He doesn't have arms but still competes with one foot on the wheel. It would be amazing to see someone drift a car using just a foot in any setting. However, the fact that Ostalowski is able to do that during competitions makes the feat even more impressive. To make drifting possible, his car is a custom modified R34 Nissan Skyline with an automatic transmission and a LS V8 from General Motors for power. If you watch the video above, and somehow don't believe what Ostalowski does is possible, the clip shows another example of him at work. This one cuts between interior and exterior views of the same run. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.