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Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers. To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A. Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself. Nissan Takes 2014 Rogue Shoppers on Cinematic "Detour" with New Google Maps-Based Virtual Test Drive Feb. 4, 2014 – New Online Campaign Shows How Nissan Rogue Makes Every Drive More Exciting – NASHVILLE – Nissan today launched "The Detour," an exciting virtual driving adventure in support of the ongoing rollout of the all-new 2014 Nissan Rogue compact SUV. Available now at nissanusa.com/the-detour, The Detour utilizes Google® Street View, Google® Maps and Google® Satellite API – along with Hollywood-style digital effects and a soundtrack from recording artist M.I.A. – to create a custom test drive experience starting from anywhere around the world. "Recent studies show that new car buyers today spend nearly twice as much time researching their purchases online than at dealerships – more clicking than kicking the tires, so to speak. So why not bring the two together with an informative and enjoyable test drive in buyers' own neighborhoods?" said Jon Brancheau, vice president, Nissan Marketing Communications & Media, Nissan North America, Inc.

Fast & Furious Nissan 350Z offered for big money

Fans of the Fast & Furious film franchise will want to check out this latest listing. It may be located all the way over the pond in the UK, but it could be worth the trouble for the rare privilege of owning one of the stars of Tokyo Drift. It just won't come cheap. The vehicle in question is a 2002 Nissan 350Z tuned by Veilside for use in the third F&F film. It's got a Version 3 widebody kit and twin APS turbochargers that bring output up to 430 horsepower and 420 pound-feet of torque. All that muscle is handled by a Nismo two-way differential and twin-plate clutch. It's got a roll cage, NOS tank, center-lock modular alloys, racing buckets... the works. It's the car that Takashi drove in the movie, and was imported to the UK by its current owner. With 9,800 miles on the odometer, it's currently listed at Cheshire Classic Cars for a hair under GBP150,000 – or about $235k at current exchange rates. Now if that strikes you as quite a handsome sum, you may be right - especially considering that the Toyota Supra from the first movie just sold a few months ago for $185k. That's a hefty $50,000 difference, which could account for a pretty sweet garage to display it in or a whole lot of extra tires after you smoke these ones bald. True, the pink Supra it may not have aged as well as this sinister-looking black Datsun, but then that Toyota is the one that the late star of the franchise Paul Walker drove himself. So as far as investments go, Walker's Supra is bound to appreciate in value better than the Drift King's Z. Related Video:

Nissan's Carlos Ghosn taps the brakes on autonomous car progress

"Self-driving cars remain a long way from commercial reality."
Nissan CEO Carlos Ghosn shocked the automotive industry last year when he announced that his company plans to offer consumers an autonomous car by 2020. The automaker even showed off its self-driving Leaf prototype as proof. He was bolder recently with the pronouncement that select markets could have them in 2018, if laws allowed. The boss' optimism appears to be waning, though, and he's now sounding a lot more conservative about the future. While driverless vehicles are still on the way, Ghosn is hedging his bets with a more gradual implementation of several systems.