2014 Nissan 370z Touring on 2040-cars

Auto blog

So, how do you actually pronounce that automaker's name?

You probably have that friend who always says Porsche wrong, or maybe it's someone who keeps reminding you it's actually two syllables. Whichever side of the pronunciation debate you fall on, you'll find someone to root for in the video above. And before you ask, this was all the video team's idea. So don't get mad at me for being the voice of reason. BMW Chevrolet Hyundai Nissan Rolls-Royce Videos Original Video nissan qashqai

NISMO confirms hotter GT-R, return to Le Mans and more performance models [w/videos]

Nissan has made three announcements, all of which intend to sharpen the global significance and sales of its NISMO performance arm. Calling it "a new era for NISMO as its global performance car and motorsports brand," Carlos Ghosn cut the ribbon on the new, larger, nicer NISMO headquarters in Yokohama, Japan. For the first time since the division was founded in 1984, all of its employees are located in one place that was dubbed "a hothouse of passion and performance." Sign us up.
There, the team will start overhauling Nissan's entire range with NISMO models. The Juke NISMO is right around the corner for the US market, the second generation of the 370Z NISMO is coming for 2014, the first GT-R NISMO is being developed, and after that will come "a range of affordable performance Nissan models from small cars to flagship sports cars" - a new model every year. The expanded product line will mean that markets that haven't had access to NISMO's works will finally be able to buy them.
The last big news is that from now on NISMO will manage every one of Nissan's global motorsports programs, and its largest initiative will be prepping an entry for Le Mans in 2014. While Nissan has left the DeltaWing project, it hasn't walked away from experimental racers: the brand aims to have "a pioneering Nissan race car showcasing electric technology" ready in 15 months that shows "a new approach to innovation and excitement."

Nissan, least profitable Japanese automaker in Q3, stays strong on EVs

Nissan had some not-so-good financial news to report today. Despite a 57-percent net income increase, Nissan was Japan's least-profitable carmaker for the third quarter of last year. A weak yen helped put the company's operating profit below the estimates of financial analysts. In a speech on the financial situation, Nissan corporate vice president Joji Tagawa said "These results, however, do not reflect the full potential of Nissan." Given our focus on expensive electric vehicles, among other things, we wondered how this might affect EVs. One of the financial analysts told Bloomberg that the news is a "crisis" at the company, but the official word is that things are steady as she goes on the EV front. In his speech, Tagawa reaffirmed the company's strong belief in plug-in vehicles, saying that "Nissan's EV strategy will accelerate with the launch in fiscal 2014 of the e-NV200, the second all-electric model available globally." That electric van has the potential "to transform emissions among commercial vehicles" and Nissan remains interested in initiatives such as EV carsharing in Japan and the continued deployment of charging infrastructure. The speech transcript is available below. In a statement to AutoblogGreen, Billy Hayes, Nissan's vice president and program director, said that, "Nissan considers zero emission vehicles to be the ultimate solution for realizing sustainable mobility in the future and is strongly committed to EV technologies. Nissan's investment in Leaf and EV technology is positive for the company's business results over the lifecycle, and accelerating sales of Leaf only help to build economies of scale and improve the business model for the technology further." FY13 3Q financial results Nissan Motor Co., Ltd. Joji Tagawa, Corporate Vice President Introduction For the nine-month period, Nissan has made solid progress to improve its business performance. The pro forma nine-month financial results, and particularly those of the third quarter, are up compared to the same period last year, despite intense competition and uncertain economic conditions. These results, however, do not reflect the full potential of Nissan. Looking ahead to the quarter ending March 31, 2014, we expect to continue to improve our business results and as such, we are maintaining our prior profit outlook for the fiscal year.