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Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

BMW, Hyundai score big in JD Power's first Tech Experience Index

While automakers are quick to brag about winning a JD Power Initial Quality Study award, the reality, as we've pointed out before, is that these ratings are somewhat misleading, since IQS doesn't necessarily distinguish genuine quality issues. JD Power's new Tech Experience Index aims to solve that problem. The new metric takes the same 90-day approach as IQS but focuses exclusively on technology – collision protection, comfort and convenience, driving assistance, entertainment and connectivity, navigation, and smartphone mirroring. It splits the industry up into just seven segments, based loosely on size, which is why the Chevrolet Camaro is in the same division (mid-size) as Kia Sorento and the Mercedes-Benz GLE-Class is in the same segment as the Hyundai Genesis (mid-size premium). It makes for some screwy bedfellows, to be sure. Still, splitting tech experience away from initial quality should allow customers to make more informed and intelligent decisions when buying new vehicles. In the inaugural study, respondents listed BMW and Hyundai as the big winners, with two segment awards – the 2 Series for small premium and the 4 Series for compact premium, and the Genesis for mid-size premium and Tucson for small segment. The Chevrolet Camaro (midsize), Kia Forte (compact), and Nissan Maxima (large) scored individual wins. Ford also had a surprising hit with the Lincoln MKC, which ranked third in the compact premium segment behind the 4 Series and Lexus IS. This is a coup for the Blue Oval, whose woeful MyFord Touch systems made the brand a victim of the IQS' flaws in the early 2010s. But Ford and other automakers might not want to celebrate just yet. According to JD Power, there's still a lot of room for improvement – navigation systems were the lowest-rated piece of tech in the study. Instead, customers repeatedly saluted collision-avoidance and safety systems, giving the category the best marks of the study and listing blind-spot monitoring and backup cameras as two must-have features – 96 percent of respondents said they wanted those two systems in their next vehicle. But this isn't really a surprise. Implementation of safety systems from brand to brand is similar, and they don't require any input from users, unlike navigation and infotainment systems which are frustratingly deep.

2022 Mitsubishi Outlander leaks via photo shoot

The 2022 Mitsubishi Outlander is making the rounds on social media this week after being spotted at a photo shoot, confirming a design we first saw in Geneva last year.  Mitsubishi's new crossover was spotted staging for photos by an anonymous photographer, who snapped a few choice shots and shared them with allcarnews on Instagram. The quality of the photos is far from fantastic, but there's enough detail to confirm that the new Outlander will be an almost direct lift of the Engelberg Tourer Concept which Mitsubishi showed in Geneva last year. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. There's also an obvious resemblance to the Outlander prototype caught in spy photos last year. The production model appears to retain the concept's discrete roof panel (which makes it ideal for contrasting colors like those on the show car) and the chipmunk-cheek styling around the headlights. The concept was ostensibly powered by a plug-in hybrid system (like the one found in the current Outlander PHEV, but with a 2.4-liter inline-4 engine rather than a 2.0-liter unit). Electric range was an estimated 43 miles, which also improves on the existing Outlander PHEV's 22 miles. The powertrain for non-hybrid Outlanders is more of a mystery. Reports from earlier this year suggest that the gasoline version could share powertrains with Nissan, which still owns a controlling stake in Mitsubishi. In exchange, Mitsubishi would supply its PHEV for the small Nissan Qashqai crossover, which is sold in the United States as the Rogue Sport. If that happens, and assuming Nissan brings it here, the Rogue Sport would be Nissan's first PHEV in the U.S. Related Video: