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Nissan pulling Facebook ads over hate speech concerns

The system for advertising on Facebook allows companies to target specific demographics with ads that follow people based on their personal information, but as some companies have been finding out lately, this could lead to their ads showing up on questionable pages. According to Automotive News and The New York Times, Nissan has joined a growing list of companies that has pulled its advertising until the social media giant can guarantee that the ads won't appear on offensive pages.
This issue came about as a result of a group calling for Facebook to ban gender-based hate speech that went unchecked on some fan pages. Apparently, some of these offensive pages even showed images of women being abused. We won't post the names of the offensive pages, but you can find some of them listed on the NYT article, though it looks like most of the pages have since been removed. As for Nissan, AN says that the only ads it had at the time were for Nissan UK, and there is no telling how this issue will affect Facebook advertising in the future.

Nissan considering Rogue Hybrid for US

If Nissan can pull 48 miles per gallon out of a hybrid version of the Rogue we say "go for it" to the rumored discussions it may be considering just such a vehicle for the United States. The Japanese automaker is already gearing up to start selling the X-Trail (the JDM Rogue) in hybrid form in Japan. So why not the US? Indeed, the compact crossover may soon get a hybrid version here, Automotive News says, citing comments from Rogue chief engineer Nobusuke Toukura. The X-Trail Hybrid, which goes on sale in Japan next month, cuts nitrogen oxide emissions by 75 percent compared to the gas-powered version while offering more torque from of a smaller gas engine. The model, which sells in the $23,000-to-$27,000 range, also gets an impressive 48 mpg (on the more lenient Japan driving cycle). NIssan USA spokesman Brian Brockman said the company hadn't made any announcements regarding a possible Rogue Hybrid for the US and declined to comment further. The Rogue is Nissan's second-best-selling model in the US, behind the Altima. Through March, Rogue sales were up 28 percent from a year earlier to more than 64,000 units. While hybrids account for a far higher percentage of new vehicles in Japan than in the US, increased US fuel-economy standards combined with the model's popularity make the Rogue Hybrid a fairly logical next step for the model.

Five automakers now being investigated by NHTSA for airbag woes

It appears that Toyota's renotification to owners of recalled vehicles from last year is just the tip of the iceberg for what could potentially be a much larger industry-wide recall. The National Highway Traffic Safety Administration is opening a preliminary evaluation investigation into roughly 1.1 million vehicles from Chrysler, Honda, Mazda, Nissan, Toyota and parts supplier Takata regarding faulty airbag inflators in several models.
NHTSA has received six reports - three directly, two from Takata and one from Toyota - of vehicles with ruptured airbag inflators from 2002-2006, which resulted in three injuries. So far, all six incidents have occurred in high humidity areas like Florida and Puerto Rico. According to Toyota's latest recall announcement, the inflators may have an improper propellant that could cause it to rupture in a crash and the bag to deploy abnormally.
This new investigation follows a previous recall from April 2013 of about 3.4 million vehicles worldwide for the airbag inflators from Takata. As Autoblog reported, Toyota jumpstarted the new situation when it found that the original list of serial numbers for the faulty part was incomplete and discovered more cars in need of replacement. Honda and Nissan told us that they were investigating whether further models would need called in again as well. Mazda told Autoblog: "Regarding the current Takata situation, we're working closely with NHTSA and investigating the situation, but nothing else to report at this time." Chrysler Group responded to us with the statement: "Chrysler Group engineers are conducting the appropriate analysis. The Company will cooperate fully with the National Highway Traffic Administration."