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Waymo partners with Nissan, Renault on robotaxis outside U.S.

SAN FRANCISCO — Self-driving car pioneer Waymo is teaming up with automakers Renault and Nissan to make its first journey outside the U.S. with a ride-hailing service that will dispatch a fleet of robotaxis in France and Japan. The partnership announced late Wednesday underscores Waymo's ambition to deploy its driverless technology throughout the world in an attempt to revolutionize the way people get around. The Mountain View, California, company can afford to try because it's backed by one of the world's richest companies, Google, which secretly began working on driverless technology a decade ago before spinning off that project into what is now known as Waymo. After launching its ride-hailing service in France and Japan, Waymo intends to explore other European and Asian markets with Renault and Nissan. "This is an ideal opportunity for Waymo to bring our autonomous technology to a global stage," Waymo CEO John Krafcik said. Waymo, Renault and Nissan didn't set a timetable for when their ride-hailing service will launch. They left most other details vague. It seems likely it will still be several years before Waymo will be in a position to pose a serious challenge to Uber, the world's largest ride-hailing service. Although Waymo's self-driving technology is widely considered to be the world's most advanced, it still isn't adept enough to be trusted without a human poised to take control in case something goes awry with the robot. Waymo had hoped to launch a fully autonomous ride-hailing service last year in the Phoenix area, but instead is still keeping human safety drivers in those vehicles more than six months after it rolled out. That service, known as Waymo One, is still only offering rides to a few hundred passengers that previously participated in a test program. Krafcik told the German newspaper Handelsblatt last year that Waymo will likely use a different brand for its ride-hailing services outside the U.S. That could be one reason Waymo is working with France-based Renault and Japan-based Nissan, household names in their home countries. Waymo has previously struck deals with two automakers, Fiat Chrysler and Jaguar, but those involved ordering tens of thousands of vehicles to be equipped with self-driving technology for services in the U.S. So far, Waymo is only using Fiat Chrysler minivans for its Phoenix service. The partnership with Renault and Nissan also involves a long-time alliance they formed with Mitsubishi.

Bret Michaels Poisons Nissan's commercial trucking ops

Mötley Crüe isn't the only 1980s hair-metal band getting into the world of auto promotion. Poison frontman and reality show star Bret Michaels is following their lead and doing some advertising of his own. Where the Crüe have been all over the airwaves in recent years with a Super Bowl ad for Kia and music licensing with Dodge, Michaels has taken a very different route by becoming the pitchman for Nissan Commercial Vehicles.
The videos run the gamut to advertise predominantly the NV line of full-size vans, but the NV200 shows up a few times too. The star of this new campaign is Michaels' full-length music video (above) for the song Tough Love. It's basically a parody of all of those '80s rock ballads where the bands would slow the tempo down a little and reveal their softer side. Michaels rocks out at the Nissan proving grounds in Stanfield, AZ, while showing off the evaluation process and strutting around like a proper rock frontman. There are also a bunch of shorter videos (below) with the singer highlighting each part of the vans' torture testing. Although, the dialogue in these come off a bit more stilted. With these '80s metal bands getting into advertising, can it be long before Warrant is shilling for Fiat or Ratt for Mazda?

Toyota raises Japanese base wages for first time since 2008

Toyota is on track for record profits, and in return, its Japanese workers are receiving their first increase in base wages since 2008, plus higher pay based on seniority and a larger bonus for 2014. The Japanese automaker predicts the average laborer will net a 2.9 percent income gain.
The average Toyota employee will earn 2,700 yen ($26.28) more each month, a 0.8 percent increase from last year. Workers will also receive about 7,300 yen ($71.09) more monthly based on seniority and promotions. Finally, the company's union pushed through a median bonus of 2.44 million yen ($23,768) for 2014, the highest in 6 years.
The pay boost comes as Toyota forecasts a record 1.9-trillion yen ($18.5 billion) profit for the fiscal year ending on March 31, according to Bloomberg. It has been helped by the Japanese government's efforts to weaken the yen on international markets and expand inflation. Prime Minister Shinzo Abe has been asking businesses to increase compensation to end years of deflation and offset upcoming higher sales taxes. Honda and Nissan have also raised their wages there in recent months.