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YouTuber TJ Smith is your singing Lyft driver in Nissan Sentra ad

Perhaps you've seen Nissan's latest commercial, promoting the Sentra. It's a fairly simple little spot, showing the compact's driver blaring Billy Idol's Mony Mony, singing along and encouraging other motorists to join in.
We'd have been fine had it been left at that. It's a simple commercial that shows the car with a catchy tune and smiling people. Nissan couldn't leave well enough alone, though, and has come back with this. Starring TJ Smith - the driver from the original ad and an apparent YouTube celebrity famous for the kind of thing shown in the original commercial - the new ad expands on the old, with more people, and more Mony Mony. This time round, Smith is serving as a driver for the Lyft service, who just happens to break into song with his fares in the car.
Scroll down for the full video. If you've no idea what we're talking about, we've also included the original commercial.

Bret Michaels Poisons Nissan's commercial trucking ops

Mötley Crüe isn't the only 1980s hair-metal band getting into the world of auto promotion. Poison frontman and reality show star Bret Michaels is following their lead and doing some advertising of his own. Where the Crüe have been all over the airwaves in recent years with a Super Bowl ad for Kia and music licensing with Dodge, Michaels has taken a very different route by becoming the pitchman for Nissan Commercial Vehicles.
The videos run the gamut to advertise predominantly the NV line of full-size vans, but the NV200 shows up a few times too. The star of this new campaign is Michaels' full-length music video (above) for the song Tough Love. It's basically a parody of all of those '80s rock ballads where the bands would slow the tempo down a little and reveal their softer side. Michaels rocks out at the Nissan proving grounds in Stanfield, AZ, while showing off the evaluation process and strutting around like a proper rock frontman. There are also a bunch of shorter videos (below) with the singer highlighting each part of the vans' torture testing. Although, the dialogue in these come off a bit more stilted. With these '80s metal bands getting into advertising, can it be long before Warrant is shilling for Fiat or Ratt for Mazda?

Renault, Nissan, Mitsubishi announce 35 new EVs by 2030

Renault, Nissan and Mitsubishi are going all-in on EVs. The trio announced plans to release 35 new electric models globally by 2030, ranging from Japan-only kei cars to commercial vehicles, and they sketched out plans to develop next-generation solid-state batteries. The three carmakers will leverage the benefits of economies of scale to keep development and production costs in check. Many of the Alliance's models already ride on a common platform; the Nissan Sentra shares its bones with the third-generation Renault Scenic. Looking ahead, the plan is to build 80% of the cars in the group's global portfolio on common architectures. Renault, Nissan and Mitsubishi are massive companies with a wide lineup of models, so there is no one-size-fits-all solution. Instead, the strategy focuses on five basic modular platforms. CMF-AEV will be for so-called affordable electric cars. KEI-EV will be primarily for kei cars, LCV will underpin commercial vehicles, and CMF-EV was designed to underpin mainstream models including the Ariya. Finally, the CMF-BEV platform will underpin about 250,000 electric cars annually starting in 2024. These include the production version of the retro-styled 5 Prototype introduced in January 2021, at least one car assigned to the Alpine brand, and a replacement for the Micra (previewed above) that will be engineered and built by Renault. Most of these cars will be equipped with a lithium-ion battery pack; that's likely going to remain the best way to power an electric car in the coming years. However, Nissan has been tasked with developing solid-state battery technology that promises to greatly reduce charging times. A solid state battery is tentatively scheduled to enter production by the middle of 2028, though it's too early to tell which model(s) will inaugurate it. Digital services will play a significant role in the Alliance's future lineup as well. By 2026, Renault, Nissan and Mitsubishi plan to connect 25 million cars to their cloud and over 10 million vehicles fitted with "autonomous driving systems" (a vague term that wasn't defined). All told, these investments will cost the group at least ˆ23 billion (around $26 billion at the current conversion rate) in the next five years. What does this mean for America?