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Mitsubishi looks to crossovers and EVs for US success

Say what you will about Mitsubishi, but the Japanese automaker is slowly seeing a resurgence here in the United States. December 2015 marked the company's twenty-second consecutive month of year-over-year sales increases, and looking at last year as a whole, Mitsubishi's sales were up 23 percent over 2014. Ken Konieczka, Mitsubishi's vice president of sales operations, says that in order to stay successful, the company will bet big on crossovers and electric vehicles in the coming years. And that means a relatively aggressive product plan here in the US. First up, a brand-new CUV will launch in early 2018, previewed by the eX Concept that debuted at last year's Tokyo Motor Show (pictured). Konieczka says Mitsubishi is making room for this new crossover in its lineup – the Outlander will slowly get bigger, and the Outlander Sport will get smaller. The production version of the eX will slot between those two. Speaking of the Outlander siblings, both will be replaced in the next five years. A new, larger Outlander will arrive in 2019, and the smaller Outlander Sport will arrive in 2020. To fulfill the electric side of the business, Konieczka confirms the next Outlander Sport will sprout an EV variant, and the Outlander plug-in hybrid will launch in the United States later in 2016, as a 2017 model. As for the rest of the company's portfolio, Mitsubishi will offer the updated Mirage hatchback and new G4 sedan later this year. The future for the Lancer, however, looks grim. Konieczka says Mitsubishi still can't find an OEM partner to help create and produce a new Lancer, and our gut says the compact sedan will be phased out in the very near future. "We made a lot of mistakes," Konieczka admits, saying Mitsubishi was "spread too thin [and] had too many models" in the past. This new, more focused approach on EVs and crossovers certainly sounds promising, and will hopefully help Mitsubishi continue its slow growth here in the US market. Still, we won't know for sure until the new products actually reach showrooms. But for now, at least, things are steadily on the rise.

Aggressive new Mitsubishi Outlander PHEV Concept-S coming to Paris

Already a hit in the rest of the world, the Mitsubishi Outlander Plug-In Hybrid is not coming to the US until late next year. That gives Mitsu plenty of time to upgrade the SUV to the next-generation model, and we might be getting a glimpse of what the US-speck Outlander PHEV will look like at the Paris Motor Show in early October. Take a look at the new "Sporty and Sophisticated" Outlander PHEV Concept-S that Mitsubishi is teasing in two dark images today. Mitsubishi says that what's being teased here is simply part of a "special package" that "magnifies the Outlander PHEV's unique driving experience." But, the last time Mitsubishi showed off an Outlander PHEV concept – at the 2012 Paris show – the production model ended up looking quite a bit like the show version. With aggressive lines all over the front fascia and bold strokes across the rear, the new concept certainly looks a lot better than the current model. We don't expect all of this auto show pizazz to make the final cut, but we like the direction that Mitsubishi is going here, extending the design language from the Outlander XR PHEV and GC-PHEV concepts from last year's Tokyo show. We should know more when we get to Paris on October 2nd. Until then, click on the images to get a better view and check out Mitsubishi's press release below. Mitsubishi Motors Europe issued the following news release at 6:00 pm on September 2, 2014. Paris, September 2, 2014 - Two years after it premiered its successful Outlander PHEV plug-in hybrid electric Twin Motor SUV/crossover at the 2012 Paris Motor Show, Mitsubishi Motors Corporation (MMC) has elected the "Mondial de L'Automobile" again – this time to unveil another PHEV vehicle: Outlander PHEV Concept-S. Sporty & Sophisticated The Outlander PHEV Concept-S is a concept model MMC proposes as a special package of the Outlander PHEV production model that has a refined interior and exterior design that magnifies the Outlander PHEV's unique driving experience. The Outlander PHEV Concept-S takes "Sporty and Sophisticated" as the theme for its design. This refined design expresses the unique combination of spirited 4x4 performance from its twin-motor PHEV system, soothing silent running, and superior on-road performance.

Mitsubishi's new Outlander could herald the return of Ralliart

Mitsubishi is on the cusp of reviving its dormant Ralliart performance line, and a new report suggests the label will return on a sportier version of the latest Outlander PHEV. The model could make its debut in late 2021. Ralliart's unexpected revival was announced during a presentation made to investors in May 2021, though no further details were released. Japanese magazine Best Car learned from unnamed sources that the new Outlander PHEV (pictured) expected to break cover in the coming months will be the first Ralliart-branded model in several years. How Mitsubishi will make the Outlander PHEV worthy of a name rooted in rallying remains to be seen. The transformation will include a race-inspired body kit, according to Best Car, and we're hoping more power from the electrified powertrain is part of the equation as well. While the Ralliart label could merely denote a sporty-looking trim level, like Mercedes-Benz's AMG Line designation or F Sport in Lexus-speak, there's a chance it will sooner or later be linked to racing. Mitsubishi boss Takao Kato revealed his team is considering returning to the rallying scene in the coming years to renew ties with the company's racing heritage. He stressed a rally program hasn't been approved yet, partly because racing is expensive, and he clarified that a new Lancer Evolution is not in the cards even though shareholders are requesting one. Interestingly, we should have seen the Outlander Ralliart already; it was reportedly scheduled to be unveiled at the 2021 edition of the Tokyo Motor Salon but the event was canceled due to pandemic-related concerns. Mitsubishi could keep the model under wraps until the 2022 show opens its doors, or it might introduce it elsewhere a little earlier. Regardless, if the report is accurate we won't have to wait long to find out how Ralliart has been reinvented. As for the next Outlander PHEV, it will land in late 2021 first in Japan and arrive in U.S. showrooms halfway through 2022. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.