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Mitsubishi dealers would really like a truck to sell

While Mitsubishi is switching gears to focus on crossovers, that won't address a market that its dealers would like to be in. While answering questions from the press last night, Don Swearingen, executive vice president and COO of Mitsubishi's North American office, mentioned that its US dealers have a pickup truck high on their "shopping lists." In fact, he said that a truck is pretty much at the top. Mitsubishi does already have a small pickup truck it sells in foreign markets, badged as the Triton or L200. However, Swearingen said that just because dealers want a truck doesn't mean it's going to happen, citing various obstacles to bringing one to market. If, for example, Mitsubishi brought over the Triton, the company would have to go through the long, expensive process of certifying it for US safety and emissions regulations, not to mention making sure it fulfilled American buyers' demands. There's also the Chicken Tax, which levees a steep tariff on trucks built outside of the US and imported in. One possible way Mitsubishi could circumvent all of those issues, though, would be to leverage its new partnership with Nissan. Nissan already sells Frontier small pickups in the US, and Mitsubishi could simply redesign that model to suit its style. It's something that both companies are familiar with as well. Mitsubishi previously sold a restyled Dodge Dakota as the Raider, and Nissan allowed Suzuki to rebrand the Frontier to be sold as the Equator for a short time. It would certainly be a quick way to get into the truck market. However, Mitsubishi would also need to decide if such a product would actually be profitable, in addition to satisfying dealers. Related Video:

Mitsubishi planning to bring back Lancer as hybrid crossover

It looks like the Mitsubishi Lancer is about to undertake a daring transformation from a ten-year-old sedan to a crossover. The Eclipse has already shed its coupe roots and become the Eclipse Cross, and now it's the Lancer's turn to become a high-rider. The carmaker already teased its future plans with the e-Evolution concept last year (pictured above), again combining a previously successful Mitsubishi nameplate with new crossover intentions. Now, talking to AutoExpress, Mitsubishi's chief operating officer and chief designer both hint of the Lancer taking the shape of the e-Evolution. For Mitsubishi, the Lancer's segment still looks very viable in the next decade, but it doesn't necessarily want to fight the Ford Focus and the VW Golf with a conventional hatchback, let alone a three-box saloon. "We believe we have a solution that could fit the segment", said COO Trevor Mann. "[The segment's] numbers are still expanding in China, so there's appeal. And I think because the segment is so large globally, we've got to take a look at it." The chief designer, Tsunehiro Kunimoto said, "Just because it's C-segment, it doesn't mean it has to be a very conventional hatchback. Maybe we can create a new type of hatchback vehicle. We're thinking quite radically." It is also likely that the Lancer's eventual replacement will use hybrid technology and a Renault-Nissan Alliance platform — and an all-wheel-drive option would still be a nod to the Lancer Evo's heritage, at least partially justifying any use of the Evolution brand. Trevor Mann says the product timeline is largely set until 2025, and the existing crossovers in the portfolio, the Outlander and the Outlander Sport (known elsewhere as the ASX) will get replacements. The company is now directing its attention to the Lancer and the Montero, both of which have last had a major update over ten years ago. The Lancer was phased out in the U.S. last fall after a very long run. Related Video:

2020 Mitsubishi Outlander Sport shows its big, new face in America

The 2020 Mitsubishi Outlander Sport initially showed us its new sheetmetal at the Geneva Motor Show, but we got a chance to check out the vehicle in the flesh at the company's research and development center in Ann Arbor, Mich., today. Nearly everything we learned about the Outlander Sport (known as the ASX in other markets) before applies to the North American version of the vehicle. However, one aspect we were uncertain of was the continued presence of the manual transmission. We asked, and Mitsubishi is officially dropping the stick shift version of the Outlander Sport with this update. It was previously only available on the base trim level, exclusively paired with the 2.0-liter four-cylinder engine. Mitsubishi was one of the last holdouts to offer a manual transmission option in the small crossover market, and now they're officially out. Three-pedal versions of the Outlander Sport represented just 2% of total model sales, so the business case just wasn't there anymore. We confirmed that the powertrains from the 2019 model year car will carry over to the 2020 Outlander Sport, which means you'll have the choice between the 148 horsepower 2.0-liter or the 168 horsepower 2.4-liter four-cylinder. Both engines are paired to a CVT. Of course, all-wheel drive will also continue to be available optionally. The big changes are in the styling that Mitsubishi thinks will make it stand out among competitors. Looking at the crossover directly in the face gives us a real truck-like and rugged vibe. This is where Mitsubishi put most of its eggs, appealing to folks who want a tougher looking vehicle. To our eyes, the execution comes off as a bit haphazard, lacking in cohesiveness with the sheer number of things going on. There's gray satin plastic, piano black plastic and flat black plastic all hanging out next to each other. Then the "shield" sort of juts outward at us, standing in stark contrast with the shiny reflective surfaces on either side of it. Judge for yourself, but the previous design was slick and much simpler than this mash up. Mitsubishi kept things relatively subdued out back, and we like the evolution of the taillights and rear bumper here. There isn't much to speak about down the sides other than a different wheel design and a small fake vent added. One could argue the interior was the Outlander Sport's sorest point, but sadly Mitsubishi chose to neglect this part of the car.