2020 Mitsubishi Outlander Se on 2040-cars

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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Mitsubishi refreshes the Triton truck for 2019

In September, Mitsubishi showed a teaser image of the new, redesigned Triton/L200 truck that refreshes the model originally introduced in 2014. Now, the new truck is here, except not here in the sense of being sold in the United States. Alas, we can hope. The new Triton/L200 is a global truck in the sense that it'll be sold in some 150 countries around the world, from Europe to Africa and Oceania, the Middle East and Latin America, but North America isn't part of the plan. Sales start Nov. 17 in Thailand, where the truck is built. Some 180,000 global yearly sales are planned. Looking at the photos released by Mitsubishi, the truck's nose has gained the new corporate styling direction that can also be seen on the Outlander, the Eclipse Cross, and even the re-facelifted Lancer that is sold in some countries. The front design is called "Dynamic Shield" in corporate Mitsubishi language, pointing to the more pronounced grille-intake combo with chrome effect. Otherwise, the basics of the Triton remain as before, with the truck likely to keep the time-honored 4G64 2.4-liter gasoline engine and two inline four diesel options. There are two 4WD systems on offer, either Super Select or Easy Select. Like we said in September, the small truck segment is hotly contested in the U.S. right now, and the Triton, were it sold in the States, would compete against the Tacoma, the Colorado and the Canyon, the Ford Ranger, and a possible Ram truck that would slot underneath the 1500. But the 25 percent Chicken Tax it's subjected to as a foreign-built truck makes it impossible to compete. The currently sold Ranger T6 is originally of Australian design, and as well as being made in Michigan it is also produced in Thailand like the Triton. Related Video:

Mitsubishi teases updated 2025 Outlander with tweaks throughout

There's an updated Mitsubishi Outlander PHEV on the way for the 2025 model year, four years after the launch of the fourth-gen. Europe released a bit of information on their version in July, one "specifically developed for the European market." Despite hype that the electrified SUV "is based on the Japanese I-Fu-Do-Do concept of authenticity and majesty," the outline we can make out in the European teaser image suggests exterior lines won't stray far afield. Now Japan has released a few artfully shaded images of what buyers can expect, along with additional details. Set beside the Euro tease, the DRL and headlight image portends that the "more refined and sophisticated face" won't be much different than today's face, so figure on the usual headlight and taillight revisions plus some tweaks to character lines. The development team promises a "greatly improved" interior based on customer feedback. We'll guess that statement is focused on lower trims; we've called the cabins of upper trims one of the Outlander PHEV's strongest advantages. The interior design philosophy was dubbed "Majesty Phase 2 - Refinement and further quality," and we know it means upper trims will get ventilated seats semi-aniline leather for the first time. The infotainment touchscreen should grow to 12.3 inches, replacing the 8- and 9-inch screen on today's trims and matching the size of the digital instrument cluster. The automaker has worked with Yamaha for a couple of years on vehicle-specific audio systems, there should be one on the way for the Outlander PHEV with branded speaker grilles and multiple sound profiles. Looks like there's a larger battery on the way as well, extending pure-electric range past today's 38 miles powered by a 20-kWh pack; this larger unit might add V2L capability so that the Outlander can use its energy to power a home. Mitsubishi might upgrade output of the naturally aspirated 2.4-liter four-cylinder, or boost output from the two electric motors. Engineers are definitely retuning the handoff between the ICE and battery for more electric driving and a smoother transition. Suspension tweaks creating a ride "one class above the rest" are coming, and new colors and wheel designs are a given.