2011 Mitsubishi Endeavor Ls Awd Auto Cruise Control 30k Texas Direct Auto on 2040-cars

Auto blog

Mitsubishi dealers would really like a truck to sell

While Mitsubishi is switching gears to focus on crossovers, that won't address a market that its dealers would like to be in. While answering questions from the press last night, Don Swearingen, executive vice president and COO of Mitsubishi's North American office, mentioned that its US dealers have a pickup truck high on their "shopping lists." In fact, he said that a truck is pretty much at the top. Mitsubishi does already have a small pickup truck it sells in foreign markets, badged as the Triton or L200. However, Swearingen said that just because dealers want a truck doesn't mean it's going to happen, citing various obstacles to bringing one to market. If, for example, Mitsubishi brought over the Triton, the company would have to go through the long, expensive process of certifying it for US safety and emissions regulations, not to mention making sure it fulfilled American buyers' demands. There's also the Chicken Tax, which levees a steep tariff on trucks built outside of the US and imported in. One possible way Mitsubishi could circumvent all of those issues, though, would be to leverage its new partnership with Nissan. Nissan already sells Frontier small pickups in the US, and Mitsubishi could simply redesign that model to suit its style. It's something that both companies are familiar with as well. Mitsubishi previously sold a restyled Dodge Dakota as the Raider, and Nissan allowed Suzuki to rebrand the Frontier to be sold as the Equator for a short time. It would certainly be a quick way to get into the truck market. However, Mitsubishi would also need to decide if such a product would actually be profitable, in addition to satisfying dealers. Related Video:

Mitsubishi recalls 82,426 vehicles for CVT hesitation issues

The Basics: Mitsubishi is recalling 82,436 vehicles from the 2015 and 2016 model year. The recall affects the continuously variable transmissions, or CVTs, in 2015-16 Outlander Sports, 2016 Outlanders, and 2016 Lancers. Mitsubishi calls their Jatco manufactured CVT a constant velocity transmission. The Problem: According to the document Mitsubishi submitted to the National Highway Traffic Safety Administration, the CVTs in certain vehicles can momentarily lose signal and delay acceleration. This can increase the risk of an accident. Injuries/Deaths: It is unknown if there are any injuries or deaths related to this issue. The Fix: Dealerships will reprogram affected CVTs for free. If you own one: Mitsubishi Motors North America began the recall on August 15. If you own an affected vehicle, contact MMNA customer service at 1-888-648-7820. MMNA's number for this recall is SR-16-006. Mitsubishi dealers should be able to update the CVT's software and resolve the issue. Related Video: News Source: National Highway Traffic Safety Administration Recalls Mitsubishi Crossover Sedan

Mitsubishi says it will make money from EVs

The Mitsubishi i-MiEV is the lowest-cost plug-in vehicle available in the US. The spartan EV's small price tag shouldn't lead you to believe the company doesn't see dollar signs where there's a plug. Mitsubishi says that electric vehicles are one of the three profitable segments that have helped the company get back into the black. The other two are light trucks and crossovers. We suspect that the resounding success of the Outlander PHEV played a bigger role in this than the i-MiEV, but you never know. Mitsubishi Motors Corp president Tetsuro Aikawa told Automotive News that the company will keeps its focus on those three segments and ease back on sedans and performance cars. To that end, the Outlander Plug-In Hybrid will come to the US next April, many years after it went on sale in Japan and Europe. The vehicle will fit well with Mitsubishi's plans to shift its strategy to SUVs and CUVs here. Related Video: