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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Mitsubishi realigning its SUV range to create more size difference

A report in Autocar says Mitsubishi wants more literal space between its three core SUVs. The outlet quotes "a senior source" saying, "Today we aren't in an ideal position, with our SUVs close in size, but in the next 18 months you will start to see a strategy that separates them out." Redesigns for the next generation of the Outlander, Eclipse Cross, and Outlander Sport will put about 200 millimeters' (7.9 inches) difference in length between each. Right now, the Outlander stands 184.8 inches long, the Eclipse Cross 173.4 inches long, and the Outlander Sport is scarcely smaller at 171.9 inches long. Autocar says the revamp would see the Outlander grow, while the Outlander Sport gets smaller. Based on the comments, if the Outlander gets longer, then we wouldn't be surprised at seeing the Eclipse Cross putting on a few inches, too. The first fruit should blossom next year, and be possible thanks to platform-sharing within the Renault-Nissan-Mitsubishi alliance. Comparing Mitsubishi to Nissan's formula, the Rogue is 184.5 inches long, the Rogue Sport 172.4 inches. We don't get the Juke any more, which is 162.8 inches long; our Nissan Kicks extends 169.1 inches. The coming range will extend plug-in hybrid and full electric options, too. Naturally, the Outlander PHEV will make the jump to a new generation, and the Eclipse Cross will come in hybrid and PHEV flavors. An updated PHEV powertrain shown in the Engelberg Tourer Concept at the Geneva Motor Show paired a 2.4-liter four-cylinder and two electric motors at the axles, for 44 miles of EV range on the WLTP cycles. That's 16 more EV miles than the current Outlander PHEV can go. The Outlander Sport will get a battery-electric trim. The "senior source" said, "We will not have a unique nameplate, but instead offer the appropriate electrification options for the vehicles and how people will use them." There's likely a lot more in store for the brand, especially in the U.S., although we have no idea what that is. Takao Kato will take over as CEO of Mitsubishi global next month, with the mandate of carrying out the carmaker's "small but beautiful" strategy. The initiative puts steady growth and profit ahead of disruptive leaps. Kato has experience in the U.S., having helped set up the joint manufacturing plant with Chrysler in Illinois in 1988. Even so, he's said of our region, "It's not easy to be in that market," and would only go so far as saying "probably not" when asked if leaving the U.S. is an option.

Renault to alert prosecutors about Carlos Ghosn's wedding costs

PARIS — Renault has found evidence that it paid part of Carlos Ghosn's wedding costs and is preparing to turn the investigation over to prosecutors, two weeks after the French carmaker's scandal-hit chairman and chief executive was forced out. An internal probe established that a 2016 sponsorship deal with the Chateau de Versailles included a 50,000 euro ($57,000) personal benefit to Ghosn, the carmaker said on Thursday, confirming a report in Le Figaro. The carmaker replaced Ghosn on Jan. 24, more than two months after his arrest in Japan over allegations of financial misconduct uncovered by Renault's Japanese affiliate Nissan, which he also chaired. Renault began its own examination of payments to Ghosn within days of his detention but had not flagged any irregularities until now. Renault has discovered that "Mr Ghosn was accorded a personal benefit valued at 50,000 euros under the terms of a sponsorship contract with the Chateau de Versailles," the company said in a statement on Thursday. "Renault has decided to bring these findings to the attention of the judicial authorities." The office of Ghosn's Japanese lawyer Motonari Otsuru did not immediately respond to a request for comment. Ghosn remains in detention in Tokyo with limited opportunity to respond publicly to allegations against him. Renault had agreed before the wedding to sponsor 2.3 million euros of Versailles renovations in return for a credit granting the carmaker services from the chateau worth 25 percent of that amount, or 575,000 euros, a person with knowledge of the matter told Reuters. Le Figaro reported that the chateau allowed Ghosn to host his wedding reception on its grounds in exchange for Renault's donations to the Versailles estate, resplendent home to France's last kings. The rental fee was deducted from Renault's credit for use of the Grand Trianon at Versailles on Oct. 8, 2016, when Ghosn and his second wife Carole hosted their wedding reception at the 17th-century palace, the source said. The event had already attracted public attention for its opulence and Marie Antoinette-themed costumes. The Renault board was informed about the discovery on Wednesday, as reported by Le Figaro, the source added. Earnings/Financials Government/Legal Mitsubishi Nissan Renault renault-nissan