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Junkyard Gem: 1990 Mitsubishi Mirage Sedan

In the early 1970s, Chrysler (lacking funds to develop a brand-new subcompact for the American market) began importing Mitsubishi Colt Galants and putting Dodge Colt badges on them. Chrysler's relationship with Mitsubishi deepened over subsequent decades, with numerous Mitsubishis sold here with Dodge, Plymouth, Chrysler, and Eagle badging. That didn't stop Mitsubishi Motors from selling some of the very same vehicles, though, once sales of Mitsubishi-badged cars and trucks began here in the 1983 model year. Starting in 1979, Colt badges moved over to the front-wheel-drive Mirage, with the Mirage itself appearing here for the 1985 model year. Here's one of those cars, a rare 1990 sedan in a Denver self-service yard. In 1990, Americans could choose between four near-identical versions of this car sold by different marques: the Mitsubishi Mirage, Dodge Colt, Plymouth Colt, and Eagle Summit. The MSRP on the '90 Mirage sedan was $8,559 (about $15,015 in 2022 dollars) and the prices of the other three were so close as to make no real difference; customers could just shop for the best rebates and financing. Americans couldn't get this generation of the Dodge/Plymouth Colt as a sedan, though Canadians could. Most of the Mirages and Summits sold here were hatchbacks, but Mitsubishi and Eagle dealers probably wanted something to compete with the Civic and Corolla sedans of the era. Mitsubishi certainly got its money's worth out of the 4G aka Orion engine family! This is a 1.5-liter SOHC 4G15, rated at 81 horsepower. The early Hyundai Excel (and its Mitsubishi-badged twin, the Precis) got a version of this engine. If you bought the Mirage Turbo, you got a DOHC version displacing 1.6 liters and blasting out 135 horses (but it was only available here until 1989 and just as a hatchback). That 81 horsepower was even less fun than it sounds, in this case, because the original buyer of this Mirage skipped the standard-equipment five-speed manual and paid extra for the three-speed automatic. It has air conditioning, with the "Econo" mode that was so popular among 1980s Japanese cars. Not quite 100,000 miles passed beneath its wheels during 32 years of service. At some point, a set of Mercury Tracer hubcaps was slapped on the unsightly steel wheels. The lug holes don't line up, but who's going to notice? Sold out of the now-defunct Ehrlich dealership in Greeley, Colorado, back when you could buy an Isuzu or a Nissan on the same lot.

Mitsubishi's Tokyo-bound PHEV concept doubles as a boom box

Mitsubishi will unveil a futuristic concept car at the biennial Tokyo Auto Show opening in October 2019 that doubles as a boom box. Billed as a small SUV, the model remains under wraps for the time being, but a dark teaser image provides insight into what we can expect. Power for the yet-unnamed concept comes from a gasoline-electric plug-in hybrid drivetrain. At this point, we'd be surprised if Mitsubishi dared to unveil a concept that wasn't electrified to some degree. While full powertrain specifications are being kept secret, we know the design study features all-wheel drive, and it's capable of driving on electricity alone for relatively short distances – all of which sounds perfectly feasible for a company that sells the Outlander PHEV already.  Plug-in hybrid cars are often considerably heavier than comparable non-hybrid models because they gain a bulky battery pack, at least one electric motor, and yards of extra wiring. Mitsubishi promises its Tokyo-bound concept benefits from a downsized powertrain that's lighter than normal.  Evidently taken in a room with closed curtains, the teaser image shows a sloping greenhouse accented by what looks like a pair of speakers integrated into each roof pillar. Carbon fiber seemingly keeps weight in check, and part of the gasoline-electric powertrain is visible under a clear glass panel, which is a styling cue we'd normally expect to find on a supercar, not on a Mitsubishi SUV. All told, the Tokyo-bound concept looks like a forward-thinking display of the direction the Japanese firm's vehicle development teams will take in the coming years, not an accurate preview of an upcoming, production-bound model outdoors enthusiasts will be able to go off-roading in. We'll know for sure when the Tokyo show opens its doors on October 24.

Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question