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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Mitsubishi Electric EMirai xS Drive concept revealed ahead of CES 2022

Mitsubishi Electric is showing the latest version of its EMirai concept vehicles. The EMirai series has made recurring appearances at CES, showing off the company's — which is a separate entity from Mitsubishi Motors — latest driving technologies. The newest iteration, whose complete name is the EMirai xS Drive Concept, is scheduled for debut at CES 2022. Past EMirai concepts ("Mirai", like the Toyota hydrogen fuel cell vehicle, means "future" in Japanese) have focused on technologies such as driver biometrics and augmented reality to make help alleviate the task of driving. The EMirai xS Drive continues on this theme with two primary advancements. In the realm of biometrics, the concept monitors the the driver with a near-infrared camera to detect their health. It not only checks on drowsiness, but emergency situations where an autonomous intervention may be required. It does this by keeping tabs on the driver's respiration rate and pulse, as well as checking for sudden changes in facial expressions like the closing of eyelids or opening of the mouth. If an emergency is detected, the car will take over and park to prevent accidents. This seems to be geared towards elderly drivers, which tend to live in rural and suburban areas in Japan where public transportation isn't always an option. Mazda recently released a similar technology in Japan as well. The system can also detect passengers, including children, using radio waves. By not relying on a weight sensor embedded in the seat like in some modern vehicles, the system can detect a child even if he or she is hiding in a footwell. The EMirai xS Drive also uses a Mitsubishi Electric High Definition Locator to operate adaptive headlights. Operating in conjunction with the driver monitor above, it turns the headlights to better illuminate the direction where the driver's head is turned, such as a curve or slope ahead. The system also looks for other hazards, like pedestrians who may be crossing a dark road, and uses the adaptive headlights to cast more light on those subjects. It also looks for vehicles approaching from behind, and projects a warning onto the road surface ahead, within the headlight beam spread, so the driver knows what's behind without shifting focus onto a rear-view mirror. It appears, though, whereas past EMirai concepts have been built around an actual show car, the latest evolution is just a four seats and a dashboard in a standalone cockpit.

1,500 Mitsubishi Lancer Evo, Ralliart models recalled for fuel tank wear

The Mitsubishi Lancer Evolution is famous for its ability to slide at high speed through the dirt in rally stages all over the world, but 1,497 examples of the 2014 and 2015 Evo and Lancer Ralliart are now facing a recall in the US for potential wear to their fuel tanks. According to the National Highway Traffic Safety Administration, the right parking brake cable can rub against the tank, and this can cause a protective coating to come off, leading to rusting or even a possible leak. NHTSA documents (as a PDF) report no actual claims of this happening, though. To rectify the problem, Mitsubishi dealers will replace the right parking brake cable on all of the affected models. While doing the work, they'll also inspect the fuel tank, and if worn, it'll be switched out, as well. Notifications to customers will go out in the next couple of weeks, according to Mitsubishi spokesperson Alex Fedorak to Autoblog. RECALL Subject : Parking Brake Cable Contacting Fuel Tank Report Receipt Date: AUG 31, 2015 NHTSA Campaign Number: 15V546000 Component(s): FUEL SYSTEM, GASOLINE , PARKING BRAKE Potential Number of Units Affected: 1,497 All Products Associated with this Recall Vehicle Make Mode lModel Year(s) MITSUBISHI LANCER EVOLUTION 2014-2015 MITSUBISHI LANCER RALLIART 2014-2015 Details Manufacturer: Mitsubishi Motors North America, Inc. SUMMARY: Mitsubishi Motors North America, Inc. (Mitsubishi) is recalling certain model year 2014-2015 Lancer Evolution vehicles manufactured January 31, 2014, to September 5, 2014, and 2014-2015 Lancer Ralliart vehicles manufactured February 3, 2014, to September 5, 2014. The affected turbocharged vehicles have a right parking brake cable that may contact the fuel tank, wearing away the tank's protective coating. CONSEQUENCE: Without the protective coating, the fuel tank may rust and leak. A fuel leak in the presence of an ignition source increases the risk of a fire. REMEDY: Mitsubishi will notify owners, and dealers will replace the right parking brake cable, and inspect the fuel tank, free of charge. If the fuel tank's exterior coating shows signs of damage from abrasive contact with the right parking brake cable, the fuel tank will also be replaced, free of charge. The manufacturer has not yet provided a notification schedule. Owners may contact Mitsubishi customer service at 1-888-648-7820. Mitsubishi's number for this recall is SR-15-009.