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Mitsubishi EV drivers returning for another crack at Pikes Peak

At the 2014 edition of the Pikes Peak International Hill Climb, Mitsubishi will once again come to play with powerful electric vehicles. And by play, we mean take EV racing incredibly seriously. The 14,115-foot hill climb takes place June 29 and Mitsubishi is sending drivers Greg Tracy and Hiroshi Masuoka to challenge the podium. Tracy knows the course thanks to winning the challenge six times on a motorcycle. We don't know what kinds of vehicles Mitusbishi will race this year, and all the company is saying is that it will use technology founds in the i-MIEV. Last year, the duo raced a pair of MiEV Evolution II electric vehicles, which had four electric motors and a combined maximum output of 400 kilowatts (536 horsepower). They finished with times of 10:21.866 (Masuoka) and 10:23.649 (Tracy), well behing the winner of the Electric Division, Nobuhiro Tajima, who drove the Tajima Monster Sports Special E-Runner up the hill in just 9:46.530. Anyone want to hazard a guess what Tracy and Masuoka will get this year? Mitsubishi Motors At The Broadmoor Pikes Peak International Hill Climb Tuesday, May. 13 2014 Greg Tracy and Hiroshi Masuoka Will Compete For Mitsubishi In Electric Modified Division at The Broadmoor Pikes Peak International Hill Climb On June 29 Colorado Springs, May 9----One of the top competitions at the 2014 The Broadmoor Pikes Peak International Hill Climb will be the quietest of them all. The talent-heavy Electric Modified Division already includes Nobuhiro Tajima, who won the Electric Division last year when he drove his Tajima Monster Sports Special E-Runner to a blazing time of 9:46.530, an Electric record and the seventh fastest time in the history of the race. Now, this exciting division has added two of the race's veteran stars to go head-to-head with Tajima for top honors in the world's most famous hill climb and America's second-oldest motorsport competition behind the famed Indianapolis 500. The powerful Mitsubishi Motors team will again field two factory teams on America's Mountain on June 29, driven by two of the most accomplished drivers in the history of the race. Greg Tracy, a six-time Pikes Peak motorcycle champion, will pilot one of the Mitsubishi Motors entries in the chase to the 14,115-foot summit of America's Mountain. Tracy, in his last ride on a bike, a Ducati, broke the ten-minute mark with a clocking of 9:58.262.

Mitsubishi's first US chairman since 2007 charged with revitalizing brand

Have a look at Mitsubishi North America's vehicle page and you'll find seven cars in four model lines: i-MiEV electric hatch, Lancer sedan, Lancer Evolution and Sportback, Outlander and Outlander Sport, and Galant sedan. The Galant has 3.9 tires in the automotive grave, and the only hope for mainstream excitement, the Eclipse coupe and Spyder, had hemlock poured down their crankcases last year. Increasing the quotient of bleak, the Lancer isn't due for a refresh until 2014, the coming Outlander PHEV will sell in miniscule numbers when it does arrive, a little sports car has been nixed and the only other Mitsu being considered for our landmass is the Colt, which, for its stellar fuel economy numbers, looks like a car designed by Pikachu. There's also that matter of declining NA market share in a rising overall market, Mitsubishi's piece of the total pie currently hovering around the 0.4-percent mark according to Automotive News.
The company has decided to do more about it, reassigning Executive Vice President and Head Officer of the Headquarters Product Projects & Strategy Group Gayu Uesugi to be the new chairman of Mitsubishi Motors North America. It will be the first time in five years that someone has filled the chairman position at MMNA.
The hope is that with Uesugi's 35 years with the company, his experience in the company's global product plan and his success in emerging market strategy, he's the man to "[develop] a product plan and growth strategy for the US market" that will put things right. Or at least better. He will work with Yoichi Yokozawa, who has been CEO of MMNA since last year. There are more details on the move in the press release below.

Only 3 new cars cost under $20,000. Here’s what you should buy used instead

Looks like some more people have realized something we pointed out late last year. There are only three new cars under the magic $20,000 price limit currently for sale in the United States. Those three vehicles are the Nissan Versa with a starting price of $16,925 (all prices here include destination fee), the Kia Rio at $17,390 and the Mitsubishi Mirage at $17,650. Should push come to shove, so to speak, we'd probably pick the Nissan as our top choice among those three due to its practicality, comfort and overall polish when compared to its similarly priced peers. But really, as we've suggested before, there are better options. Our top pick for a used vehicle under $20,000 remains the Chevy Volt. It's stylish, comfortable, practical and, above all else, efficient, assuming you can plug it in at home. If you don't have access to a plug at home, you'll likely be able to find a very gently used car for the same price as one of the budget options above. We'd check out the Honda Fit, Kia Soul, Subaru Impreza, Toyota Corolla hatchback and Volkswagen Jetta from the  model years and aim for something with under 20,000 miles and with a year or two left of its factory warranty. A quick inventory search shows that some of those cars, notably the Impreza and Jetta, can even be found Certified Pre Owned in most parts of the country. For a more thorough breakdown of some of the available used-car options we'd recommend, check out our guide to the Best Cars Under $20,000. For what it's worth, with the average new car transaction price hovering alarmingly close to $50,000, we wouldn't expect to see any more options coming any time soon for well under half that sum. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Green Kia Mitsubishi Nissan Car Buying Used Car Buying Sedan