1997 Mitsubishi 3000gt Base Coupe 2-door 3.0l on 2040-cars

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2014 Mitsubishi Mirage arrives in US this fall

Mitsubishi dealers have been painfully starved of fresh product for ages now, with their most recent new model, the bubble-shaped i electric car, already requiring a serious sales jumpstart. We've known for a while that help is on the way in the form of an all-new Outlander crossover, but we've basically only had loose confirmations to go on that the Japanese automaker would eventually reintroduce its Mirage subcompact to the American market. Today, those rumors have turned to reality, as Mitsubishi has confirmed that the five-door economy car will hit US dealerships this fall.
Every subcompact player needs a trump suit, from Ford's tech-rich Fiesta to Honda's impossibly space-efficient Fit, and the Mirage's calling card figures to be its fuel economy. Mitsubishi says it expects its 2014 Mirage to achieve 37 miles per gallon in the city and 44 on the highway (combined rating of 40 mpg) when equipped with a continuously variable transmission. Those figures are good enough, Mitsu says, to earn it the title of the most fuel-efficient gasoline vehicle sold in America that isn't a hybrid.
Of course, Mitsubishi isn't outlining any additional specs at the moment - not even engine configuration. We're expecting the company's 1.2-liter three-cylinder, which in European spec delivers a modest 79 horsepower and 78 pound-feet of torque. The Continent's Mirage weighs under 1,900 pounds, but the normally aspirated triple still makes for leisurely acceleration of 11.7 seconds to 62 miles per hour. It will be interesting to see if Mitsubishi makes some powertrain alterations to better suit American expectations.

Mitsubishi NA gets new president and CEO

Last week, we told you that Mitsubishi will be getting a new global president, with Osamu Masuko stepping aside in favor of Tesuro Aikawa. The executive changes at the Japanese automaker are hitting closer to home, now, with official word that Mitsubishi Motors North America is getting a new president and CEO, as well. Effective March 1, Ryujiro Kobashi will take over for Yoichi Yokozawa, 49, who has been in charge since April of 2011. Yokozawa is headed back to Japan, where he will assume a spot in the company's corporate planning offices.
Kobashi, 53, has been with Mitsubishi since 1983 when he was fresh out of college. Previous to taking the top job in North America, he was installed as corporate general manager of the NA office at Mitsubishi's headquarters in Japan, where he coordinated regional operations for the US, Canada and Mexico. Before that, he held posts in planning, marketing, advertising and public relations for the company.
Kobashi takes over the company's North American operations at a pivotal time, when the region is finally showing signs of life after a prolonged period of stagnation. As Automotive News notes, Mitsubishi only sold 62,227 vehicles in the US in 2013, but that figure still represents an eight-percent increase. Its crossovers, the new-for-2014 Outlander and the two-year-old Outlander Sport have been selling relatively well, and the affordable Mirage subcompact is a new arrival at dealers.

Mitsubishi Evolution Final Edition goes out with a bang

The end of a long era - one we got to experience too little of - is just about at an end, and this car is its gravestone. The 2015 Mitsubishi Lancer Evolution Final Edition is the last breath of ten generations of Lancer Evos, three of which came to the US. Mitsubishi launched a Final Edition Evo X in Japan earlier this year, after teasing a 473-horsepower concept at the Tokyo Auto Salon, now it's our turn. Built on the lower GSR trim, our model gets 303 hp, a bump of 12 hp, and torque goes up by five pound-feet to 305 lb-ft. The bigger modification is arguably the fitment of Bilstein shocks wrapped in Eibach springs all around, plus two-piece Brembo calipers on the front axle, all of which come standard on the upper-level MR trim. Dark chrome Enkei wheels match the dark chrome front grille surround. Like the grille, other changes for the Final Edition appear to be ornamental: black aluminum roof, black interior with red accent stitching, and special badging. Mitsubishi is putting 1,600 on sale here, each one with a numbered plaque just ahead of the shifter for the five-speed manual transmission. A second badge makes an appearance on the decklid. Final Edition Evos come in one of four colors, new Pearl White, Rally Red, Mercury Gray and Octane Blue, and cost $37,995. That price puts it $700 above the GSR Premium trim, and $1,000 below the entry MR trim. There are two press releases below with more information. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Related Video: THE 2015 MITSUBISHI LANCER EVOLUTION FINAL EDITION: LIMITED-PRODUCTION MODEL BIDS FAREWELL TO LEGENDARY SPORTS SEDAN • The Final Edition is based off the current GSR model featuring new enhancements and increases to horsepower and torque • Only 1,600 units will be sold in the U.S. market, each marked by a numbered plaque CYPRESS, Calif. Oct. 5, 2015 – Mitsubishi Motors North America, Inc. (MMNA) today announced the details of the limited-production 2015 Lancer Evolution Final Edition. Arguably the originator of the four-door sports car genre, the Lancer Evolution has seen ten generations – three of which were sold in the U.S. over 12 years. To send it off in style, Mitsubishi Motors will offer 1,600 numbered Final Edition models to the U.S. market with a MSRP of $37,995. The Lancer Evolution Final Edition is based off the current GSR model, with exterior and interior enhancements not previously offered on the GSR.