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Mitsubishi hopes you'll trade driving data for a cheaper oil change

Companies and cities love it when you supply driving data, but how do they convince you to hand it over? In Mitsubishi's case, it's simple: shower people with gifts. The automaker has launched a mobile app that asks American commuters to share data on their driving habits with insurance companies in return for badges they can exchange for rewards. Mind your road manners (such as staying within the speed limit or avoiding sudden braking) and you can get discounts on oil changes and car accessories. You should also receive free coffee and gift cards by the end of 2018. Insurers and local governments have tried similar strategies, but this is the first of its kind directly from a car company. Mitsubishi's Bryan Arnett described this to the Wall Street Journal as a way to "stabilize the business" with alternate sources of income if car sales slip. The catch, as you may have guessed, is that insurers will have your data. The Mitsubishi project will help insurers understand driving patterns and adjust their risk profiles, potentially lowering your rates if you drive safely. However, you're potentially subjecting yourself to scrutiny for every little decision you make on the road, often without context. If you push past the speed limit to get out of a big rig's blind spot, will Mitsubishi know the difference between that and genuinely reckless driving? Probably not. Simultaneously, there's a concern that insurance companies may try to make this kind of data collection mandatory if you want to avoid stiff premiums, rather than a bonus. If they did, you wouldn't have much choice but to sacrifice privacy if you wanted to drive. The move draws attention to the practices of the car makers themselves, for that matter. Many of them are aware that car ownership might not last forever, and they may increasingly turn to data harvesting strategies like this to offset any potential sales drops.This story originally appeared on Engadget, your guide to this connected life.Related Video:

Mitsubishi rumored to plan a revival of the Lancer Evolution

To the dismay of countless hardcore enthusiasts and JDM fans, Mitsubishi long ago announced that it killed off its sports cars, such as the Eclipse and the legendary Lancer Evolution, to focus more on electric vehicles, hybrids, and SUVs. Rubbing salt in the wound even further was the fact that Mitsubishi repurposed its coveted Eclipse nameplate to a crossover. But now, there could be a light at the end of the tunnel. AutoCarUK reportedly received word that Mitsubishi could be bringing back the Lancer Evolution. There's no official word with the outlet citing anonymous sources, and there's still a cloud of doubt hovering, given Mitsubishi made its near-future trajectory fairly clear. But there could be a smidgen of hope that all is not lost with the tiny Japanese automaker. Should the word be accurate, the new Lancer Evolution XI — as it would likely be called since it would be the 11th-generation model — could get a potent 2.0-liter turbocharged four-cylinder powerplant lifted straight from the hot-hatch version of the Renault Megane known as the Megane RS. The same dual-clutch automatic would also find its way into the Evo, though Mitsubishi would supposedly be left to its own vices to develop an all-new S-AWC all-wheel drive system. The Renault Megane RS is quite the hot hatch, so its power and drivetrain wouldn't be out of place in a new Evo. It produces 296 horsepower and 295 pound-feet of torque. In comparison, the Mitsu's direct rival, the WRX STi, produces 310 hp and 290 lb-ft. But should Mitsubishi proceed, the company seeks to one-up Subaru's limited-edition WRX STi S209, which produces 341 hp and 319 lb-ft. Don't forget, Mitsubishi joined the Renault-Nissan alliance in 2016, and Nissan owns a 43% stake in Mitsubishi. There are even rumors that Mitsubishi could add in a new 48-volt electrical system, which could give the new Evo "mild-hybrid" capabilities. That basically adds an electric motor-generator somewhere on the engine or within the drivetrain that not only doubles as a gas-engine starter and an electricity generator, but a drive motor as well. A 48-volt system would also give the new Evo the ability to house more computing power to allow for more kinds of technology. The new Evo would also utilize the alliance's latest modular CMF-C/D F4 platform that's currently under cooperative development between Renault-Nissan-Mitsubishi.

2017 Mitsubishi Model Year Preview and Updates

This ain't your father's Mitsubishi. And for those focused more on 'economy' than 'Evo', that's probably a good thing. The Evolution is no more, Mitsubishi's truck-tough Montero is no longer sold in the States, and the Mirage sedan and hatch serve as little more than price holders in a constricted lineup. With that, sales are up and Mitsubishi is working hard on a revamp of its entire lineup. The newest addition comes this fall in the form of a small crossover, the 2018 Eclipse Cross, pictured above. MITSUBISHI i-MIEV: The least expensive EV available in the US market obtains an optional navigation package. The nav unit includes a seven-inch touch screen, Fuse hands-free link, USB port, rearview camera and steering wheel controls. LANCER: The Lancer lives, albeit without the mojo intrinsic to the high-performance Evo, now discontinued. For '17 a rear camera is standard on the small four door, along with new wheels and an optional Sun and Sound package. MIRAGE: Mitsu's entry-level hatch and sedan receive an aggressive refresh for 2017, with an enhanced exterior (new front fascia, hood, grille and wheels), a bump in horsepower and improved suspension. Also, two new colors are added: Wine Red and Sunrise Orange. OUTLANDER SPORT: While awaiting an all-new Sport, Mitsubishi's compact crossover adds automatic climate control, upgraded seat fabric and – as announced at this year's Chicago Auto Show – a Limited Edition trim. OUTLANDER: Mitsubishi's large three-row crossover receives a new, entry-level All-Wheel Control 4WD system and enhanced technology.