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Mini Cooper Convertible Interior Review | Dissecting the oddball

Stepping inside any Mini product is going to throw you for a minute if you haven’t been in one before. ItÂ’s a combination of the odd proportions, weird sightlines and exceedingly quirky design for just about everything inside the cabin. This strangeness, of course, applies to the 2022 Mini Cooper Convertible, which is the subject of this review. Arguably, the Convertible is even weirder than the regular Hardtop, both of which were updated for 2022. It features a tailgate as a rear loading mechanism and a soft top that folds like an accordion on top of said tailgate, remaining out in the open and visible no matter its position — thereÂ’s simply no room for Mini to stow it out of sight in a trunk cubby hole. That gives the Mini Convertible an odd look with the top down, and due to the top having to rest on top of the tailgate, it also blocks the driverÂ’s view rearward. You can still see super-tall trucks in the rearview mirror, but putting the top down makes you largely reliant on the side mirrors to see whatÂ’s coming up behind you. To mitigate that, thereÂ’s a middle ground of top deployment that simply rolls the top part of the way back, effectively creating a roof-width sunroof. Those are all rather odd quirks, but our favorite convertible Mini quirk of old is nowhere to be found in the latest car: the Openometer. This little feature was a gauge that simply kept track of how long you spent driving around with the top down. ItÂ’s hard to think of a feature that is any more “Mini” than that one, which makes us all the more sad that the gauge no longer exists to shame those who donÂ’t drop the power-folding roof. Looking past the weirdness, thereÂ’s a regular car interior here that straddles the line between a premium and non-premium car. The $40,350 price of our Mini Cooper S tester signals that this is positioned as a small and sporty premium car, and there are some genuinely luxurious touches. The Chesterfield Brown leather seats with white piping and pretty quilting sure do scream luxury, while all of the weighty switches and nicely-damped buttons signal the same. The above said, the standard Mini interior is all leatherette, full of cheap-looking shiny plastic trim and is really slacking when it comes to many features weÂ’d expect would come standard. For example, a base Mini Cooper S Convertible at $28,750 doesnÂ’t have heated seats, proximity entry, auto climate control or an auto-dimming mirror.

2014 Mini Cooper Clubvan

A Premium Van For The Modern-Day Milkman
We first saw the Mini Clubvan at the Geneva Motor Show in March 2012, then in December again at the Los Angeles Auto Show. Based on a stock Mini Clubman, the Clubvan's dimensions are identical, while all side windows aft of the middle pillar are blocked out from the inside with handy polycarbonate liners (read: fancy plastic) and have body color skin on the outside, while the rear windows are tinted to boot. It looks like a van and works like a van, so it must be a van. A Mini-van, though.
Where is Mini going with this relatively low-cost (to the company) product line extension? The chief market for this nimble little hauler is cities in Great Britain where they were frequently in bygone days identified as milk delivery vans. These days, though, there are - even in the US now - lower cost smaller urban delivery vans from Ford, Ram and Nissan. Therefore, the spin is that the Mini Clubvan is designed to cater to smaller boutique firms in need of making a fashionable impression while delivering the goods to people living in penthouses and such. Think: Florists, caterers, and so on.

Mini unveils new, stripped down logo

Quirky British marque Mini is going with a ... less-than-quirky logo redesign, unveiling a "flat design" that it says is intended to focus on the essentials. It replaces the three-dimensional white-on-black logo that first appeared in 2000. Gone are the three-dimensional style, shading, gray tones and gray-on-black name of the previous version in favor of a stark contrast of black lines and the all-caps Mini name against a white background. It keeps the wings, which first featured on the iconic cars in the early 1960s, according to the Logos History blog, which has a comprehensive collection of logos stretching back to the brand's origins in 1959 under the British Motor Corp. and the Austin and Morris brand names. It also bears a visual similarity to the logo introduced during the mid-'90s. We're not saying the new logo was designed on an old PC using MS Paint, but it looks like it could've been. Parent BMW Group says the new logo combines stylistic elements from the early phases of the classic Mini "with a future-oriented appearance that focuses on the essentials" and a two-dimensional look "allowing universal application." (Meaning, cheaper to produce?) It'll appear on all new Mini models starting in March on the bonnet, the rear, at the center of the steering wheel and on the remote control.Related Video: Image Credit: BMW Group Design/Style MINI Coupe Sedan branding logo bmw group