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Mini prices new Cooper Hardtop from $19,950* as configurator comes online

As surprised as the face of the new 2014 Mini Cooper makes the model look, customers shopping for the third-gen hatchback won't be surprised at all come spring. When the Hardtop goes on sale, it will not only offer a similar design to the outgoing model, it will also have a familiar price with a starting MSRP of $19,950 (*plus $795 for destination).
That price is for the base, third-generation model with the company's new 134-horsepower, 1.5-liter three-cylinder turbocharged engine, and that MSRP amounts to a $250 increase over the 2013 Cooper. Looking for a little more power? The 189-hp Cooper S will go on sale at the same time, starting at $23,600 - just $300 more than last year's model.
Mini's press release discussing 2014 Cooper pricing is posted below, but for more detailed information on the options and packages, head on over to the live configurator.

Mini to skip 2016 Detroit, Geneva Auto Shows

Following a report from the team at MotoringFile, rumors have been swirling that Mini will join Jaguar Land Rover and abandon this year's North American International Auto Show. We can officially confirm that the BMW-owned brand will be passing on not only next month's Detroit show, but also Europe's flagship Geneva Motor Show. It all has to do with positioning. See, auto shows can be two things – they can be news events, or they can be consumer events. On the consumer side of the equation, we have the sprawling Chicago Auto Show, while both Geneva and Detroit lean heavily towards being a source of breaking news. Based on Mini's official statement, it looks like it was that positioning that led the brand to pass on two of the world's most important auto shows. "The BMW Group confirms it has decided Mini will not be represented at the shows in Detroit and Geneva. This decision reflects Mini's new product and brand strategy, which was presented to the public on June 24, 2015," Mini USA spokesperson Mariella Kapsaskis told Autoblog in an official statement. "Part of the new brand strategy is focusing on selected auto shows and an increased engagement with events that increase MINI's access to other relevant target groups." Max Muncey, PR manager for NAIAS, corroborated the statement from Mini. "The North American International Auto Show is one of the few shows to carry the international moniker. As such, we focus on making news with global media outlets rather than serving as a consumer show," Muncey told Autoblog. "Mini's decision reflects this positioning." According to Muncey, Detroit hosted 5,000 journalists last year, while its media coverage was roughly double that of LA, where Mini held the world debut for the new Convertible and the US debut for the Clubman last month. In our opinion, with both those debuts out of the way and not much else coming down the pipe in the near future, prioritizing auto shows based on consumer attendance rather than media attendance seems like a sound strategy. Here's hoping Mini returns to the frigid wastes of Detroit for the 2017 installment of the North American International Auto Show.

Mini celebrates 60 years of Cooper with Anniversary Edition Hatch

Sir Alec Issigonis never seriously envisioned the original Mini as a performance car. It was a cheap and cheerful econobox developed as an alternative to the bubble cars that were wildly popular in post-WWII England. Race car engineer John Cooper played a significant role in revealing the Mini's sporty side, and the BMW-owned firm is celebrating the collaboration's 60th anniversary with a limited-edition variant of the Hatch that will be sold globally. Aptly named Anniversary Edition, the commemorative hatchback is available in British Racing Green, Midnight Black or Rebel Green (depending on the version). Regardless of the chosen paint color, the light bezels, the door mirror caps, the door handles and the roof are painted white, while most of the other exterior trim pieces are black. The number "74" appears on the hood and on the doors; it was chosen as a reference to the original Mini, which wore the same number when it earned its first win in a major race. Red accents add a finishing touch to the look. Open the door, and you'll spot edition-specific door sill plates with a Cooper logo. The same design appears on the three-spoke steering wheel, and there's a red ring on the passenger side of the dashboard that's a tribute to the original John Cooper logo. The signatures of John, Mike and Charlie Cooper appear next to the instrument cluster. Mini is not making any major mechanical changes to the Anniversary Edition. The package can be ordered with the standard Cooper, the hotter Cooper S or the spicy John Cooper Works model. In its most powerful configuration, the Hatch offers a turbocharged, 2.0-liter four-cylinder engine that develops 228 horsepower. For context, the original Mini Cooper was powered by a 1.0-liter four-cylinder tuned to develop about 55 horsepower. It could reach a top speed of around 80 mph, and it gained disc brakes (the standard Mini initially settled for drums on both axles).  Only 740 units of the Anniversary Edition Hatch will be built globally. Pricing information hasn't been announced. And, while we know the model is America-bound, there's no word yet on how many will be sent to our shores. We've reached out to the brand, and we'll update this story if we learn more. Cooper's pre-Cooper models Mini launched its first Cooper-tuned model in September 1961, but the collaboration started earlier.