2014 Mini Countryman S All4 Hatchback 4-door on 2040-cars

Auto blog

Mini Art Beat is a loud, driving social media billboard

Video billboards are nothing new, but a video on a moving car that's blaring music? Now that's something that will catch your attention - especially if you're driving alongside it in the streets of London.
That's the exact intent of Mini's new Art Beat, a Cooper Countryman turned marketing device that is custom-fitted with a staggering 48,000 LEDs. On its nightly drives through the city, the compact crossover showcases brightly colored videos, graphics and animations contributed by people around the world via social media. The Mini Space Blog describes the Art Beat as the "most vibrant and customizable NOT NORMAL ride you'll ever lay eyes on."

Mini sells 500,000th car in US

Mini has officially sold 500,000 vehicles in the United States. The achievement came just a few days after the company commemorated its 11th anniversary in America. When the automaker first opened its doors to US buyers in 2002, it sold just 24,590 unis. Last year, the automaker moved 66,123 vehicles thanks in part to an expanded lineup that now includes the Clubman, Countryman, Coupe, Roadster and Paceman in addition to the stalwart Hardtop and Convertible. The company plans to have some 130 dealerships nationwide by the end of 2013; there are currently 116 Mini dealers in the US.
Mini helped reignite an interest in small cars with plenty of personality when it debuted the Cooper 11 years ago. The move helped pave the way for machines like the Fiat 500, Ford Fiesta and Chevrolet Sonic. Check out the quick press release on the 500,000th Mini model below.

Mini John Cooper Works previewed in camo keeping gas performance alive

Curious about the next Mini Cooper JCW? Well, here’s a great sneak peek, as Mini just dropped a cache of photos showing it in race guise and wearing a thin layer of camouflage. WeÂ’ve already seen the electric John Cooper Works version of the two-door hardtop Mini, but this is the gas-powered variant. Many of the design elements weÂ’re seeing here like the grille, front lower side vents, rear bumper and more should make their way to the production car, which Mini says will be revealed this fall. The grille might be new, but it looks a whole lot like the front end we saw on the outgoing Mini Cooper JCW. That said, it adopts the new shape and minimalist vibes from the 2025 Mini weÂ’ve seen in the less-sporty variants. The rear end with its taillights are what we expect from the production car, though the rear diffuser shouldnÂ’t be anywhere near that aggressive. The specific car youÂ’re looking at here is covered in red and white camo as an homage to the red and white color schemes used in the 1960s for Minis in motorsports. It also has a “37” logo to commemorate the Mini Cooper SÂ’ victory (a car wearing 37) at the 1964 Rallye Monte Carlo. We still donÂ’t know specs, but since Mini is done with manual transmissions, expect this JCW to feature an automatic paired with an updated version of the 2.0-liter turbocharged four-cylinder engine found in the outgoing model. It should also feature a sportier version of the interior weÂ’ve already seen in the new Cooper. All the details will be made available before the year is out, but for now, enjoy these photos as a preview of whatÂ’s to come.