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BMW looking to save billions with cost cuts

BMW is planning a fairly extensive overhaul in a bid to recoup some its annual costs, with CEO Norbert Reithofer (pictured above) aiming to save three to four billion euro ($4 to $5.4 billion) per year to help keep the company's profit margins between eight and 10 percent, while also maintaining investments in production expansion and new tech. BMW's profit margins sat at 9.4 percent in 2013.
According to Automotive News Europe, Reithofer is none too pleased about costs at Mini and on the 1 Series, although neither AN nor its source story, from Germany's Manager Magazin, elaborate on what steps could be taken to improve losses on either project. That makes it hard to figure out just where the fat will be trimmed from.
What may happen, though, is that BMW attempts to trim 100 million euros ($135 million) from its German labor costs each year; a solution hinted at a few weeks ago by Germany newspaper Muenchner Merkur. While a dramatic cost reduction, 100 million euros still doesn't begin to even approach the savings envisioned by Reithofer.

China’s Great Wall looking to partner with BMW to sell cars in the West

The Chinese automaker Great Wall seems to have moved on from courting Fiat Chrysler. According to Reuters, the company announced in a stock exchange filing that it's looking to collaborate with BMW's Mini brand in some way. Reuters also reports that BMW is open to discussion. We reached out to a BMW representative, and he provided us with an official statement regarding the news. The company didn't specifically say it is talking with Great Wall. What it did say is that it has had success with its current partnership with another Chinese automaker Brilliance, but also that the company is interested in expanding the Mini brand worldwide and in China. The statement says that Mini's future strategy and expansion will include "diversification of partnerships and new cooperation models." It also said that expanding in China "is only possible with a local partner." That sounds to us like BMW is pretty interested in working with Great Wall. This move comes about a month and a half after Great Wall attempted to purchase parts of Fiat Chrysler. The company was reported to be talking to FCA to purchase the Jeep brand, and it later confirmed that it was interested in that brand, a few, or the whole company. But things seemed to fall apart when Fiat Chrysler's CEO Sergio Marchionne announced it hadn't received any offers and wasn't working on any kind of deal with another company. Now it may seem a little odd that Great Wall would shift from trying to buy an SUV brand, or a company that is beginning to concentrate on crossovers and trucks, to one that specializes in compact cars. After all, they're fairly different segments. Our theory is that Great Wall isn't necessarily interested in the specific products, but more that it's looking for a gateway to Western car markets. It's not something new for the company. As far back as 2013, the company made it clear it was looking to start selling cars in America. It also started looking into a manufacturing facility in Mexico earlier this year, which would supposedly supply vehicles to both Mexico and the U.S. Now when Great Wall announced its American sales intentions, it was targeting a date of 2015. That obviously didn't happen, and it probably has something to do with the company's products. Most of the cars under the Great Wall and Haval brands bear an uncanny appearance to discontinued models from other companies that compete in the West.

BMW Vision Neue Klasse, next-gen Mini due out at Munich auto show

Munich replaced Frankfurt on the global auto show circuit in 2021, and the shift works in the BMW Group's favor — one of Europe's biggest automotive events now takes place in its backyard. The company has detailed the new BMW and Mini models it will bring to the 2023 show. One of the most important unveilings for BMW — and likely one of the most noteworthy cars we'll see displayed at the Munich show — is the Vision Neue Klasse. More than merely a concept car, the design study will serve as an accurate preview of how BMW's entire range will evolve in the coming years. We haven't seen it yet, but we're told it's packed with electrification- and digitalization-related innovations. While the brand notes that the Vision Neue Klasse will be on the road "before long," it's reasonable to assume that the plug-in hybrid variants of the eighth-generation 5 Series that will also debut in Munich are closer to reaching production. Two models called 530e xDrive and 550e xDrive are due out in spring 2024, though it's too early to tell whether we'll see them on our shores. The former uses a hybrid system built around a four-cylinder engine, while the latter benefits from a straight-six. In both systems, the electric motor is integrated into an eight-speed automatic transmission. The 530e and the 550e put 299 and 489 horsepower, respectively, under the driver's right foot. BMW notes that integrating the 19.4-kilowatt-hour lithium-ion battery pack into the 5's underbody lowers the center of gravity while keeping trunk space intact. The 530e can drive for up to 63 miles on electric power, a figure that drops to 56 miles for buyers who select the 550e, though both numbers were achieved on the optimistic WLTP testing cycle used in Europe. Both cars come with a 7.4-kilowatt charger. Mini will unveil two new models at the Munich show: the next-generation Cooper (which replaces the Hardtop, or the Hatch if you're reading this from the United Kingdom) and the next-generation Countryman. Both models will be available with gasoline or electric power. We've seen the Hardtop's new-look interior in official images, it notably loses the outgoing model's instrument cluster and gains a round OLED screen in the middle of the dashboard, and we've seen the little hatchback undisguised in spy shots. Spy shots have also revealed the next-generation Countryman, which wears a boxier-looking exterior design and seemingly grows in size, before the official unveiling in Munich.