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2020 Mini Clubman John Cooper Works First Drive | Personality at a price

An abundance of power isn’t typically associated with products named Mini Cooper. Even the John Cooper Works (JCW) editions have most recently been making do with 228 horsepower from their turbocharged four-cylinder engines. ThatÂ’s plenty to feel quick and sprightly, but drag races still havenÂ’t been kind to high-performance Minis. Things are different with the 2020 Mini Clubman John Cooper Works. It has a 2.0-liter turbocharged four-cylinder that makes a rowdy 301 horsepower and 331 pound-feet of torque. ThatÂ’s good for a 0-60 mph run of just 4.6 seconds, which is sufficiently spicy for our tastes. This being the Clubman, itÂ’s more of a pocket rocket that doesnÂ’t quite fit in your pocket. Its four doors and quirky barn door hatch opening gives it far more utility than the much smaller two- and four-door Hardtops. Still, the Clubman is a small car, based off a BMW platform that underpins a variety of BMW Group front-drive-based cars and SUVs. From a size and shape perspective, itÂ’s most like the BMW X2. The quick X2 M35i and JCW Clubman even share an engine. As weÂ’ve come to expect from John Cooper Works Minis, this new one is full of performance extras. The new engine has a stronger crankshaft, new pistons, connecting rods and a lower compression ratio (10.2 to 9.5) to better suit the increased boost pressure. A larger turbocharger is also fitted with a blow-off valve that Mini says contributes to its better response. The much more powerful engine is paired with a new JCW-specific exhaust that is livable when driving conservatively, but raucous and in your face once you dip into the throttle a little deeper. As standard, the JCW Clubman is paired with an eight-speed automatic transmission that brings launch control with it. No manual is available, and thatÂ’s a shame. Mini has kept the stick shift around for longer than many car companies, and its absence from the enthusiast-focused JCW Clubman is a big disappointment. ThereÂ’s a mechanical limited-slip differential up front integrated with the automatic transmission, allowing torque to be shifted from one wheel to the other should one begin to slip. On top of that, the JCW Clubman also comes standard with all-wheel drive. Like all-wheel drive Minis before it, if the front wheels are short on traction, power is instantly transferred rearward, but power is sent to the front as often as possible for efficiencyÂ’s sake.

Spy shots show Mini Cooper facelift

Mini is planning some slight visual changes to the Mini Cooper lineup, and our spy photographer caught the convertible and Cooper S out in the wild wearing minimal camouflage. As the changes will be subtle, there's not a lot that needs covering up, as we can see from the light bits of swirly camo worn by these two testers. Up front, it looks like might make some light touchups to the lighting and the front edge of the hood, which are covered by decals. In back, the rear lighting, top of the bumper, and the horizontal piece that is home to the rear Mini badge are disguised, but any changes there will also be very slight. It's what we don't see in the photos that will get the most important updates. Mechanically, it's possible that a revised turbocharging system and cooling system could help with emissions and provide a small boost to output. From styling standpoint, we can expect a couple of new paint colors and wheel designs, as well as some new interior options and mood lighting. Related Video: Featured Gallery Mini Cooper Spy Shots View 18 Photos News Source: CarPix Design/Style Spy Photos MINI Convertible Hatchback facelift

Mini's Super Bowl ad stars Serena Williams and Tony Hawk

Everyone seems to have an opinion about what kind of car a Mini is, and what it says about its driver. For many, it seems, buying one is as much a fashion statement and lifestyle choice as it is anything else. And Mini is out to face those notions head-on in its latest Super Bowl ad. Set to air during the third quarter of the big game on the 7th, the spot brings in a star-studded list of celebrities. Tennis great Serena Williams, soccer player Abby Wambach, hip-hop star T-Pain, major-league pitcher Randy Johnson, skateboard legend Tony Hawk, and actor Harvey Keitel all feature in the 30-second spot dubbed "Defy Labels." The ad was produced by Butler, Shine, Stern & Partners and shines a spotlight on the new Mini Clubman. But you don't have to wait until Sunday to see it: you can watch it right here, and scope out the additional behind-the-scenes video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MINI DECLARES DEFIANCE IN STAR-STUDDED GAME DAY AD Woodcliff Lake, NJ – February 1, 2016... As more than 100 million viewers around the world prepare to tune into the big game on February 7, MINI USA is unveiling its star-studded 30-second spot today, set to air in the third quarter of the year's biggest night in television advertising. The ad, created by Butler, Shine, Stern & Partners (BSSP), embraces many of the labels the brand has experienced over the years with a very powerful message: it doesn't care what you call it. "Defy Labels," has its roots in the fact that everyone and everything is labeled but how you handle those labels is what matters. With defiance at its core, the campaign inspires people to shed the labels society has placed upon them and instead define themselves. "Ever since the first Mini was built in 1959, it has been labeled as one thing or another. It's small. It's cute," said Tom Noble, department head, MINI Brand Communications. "This campaign acknowledges those labels in a very authentic way while simultaneously showing people MINI is more than that. With the launch of the new Clubman, our brand is growing up, our products are more sophisticated, and its time to reset the conversation." The brand worked with an ensemble cast of athletes and celebrities to help start that conversation.