2009 Red! on 2040-cars

Auto blog

Mini Coopers make the best Pac-Man ghosts in Pixels movie trailer

The concept of fighting off real-world incarnations of classic arcade game characters out to destroy the Earth sounds like a rejected idea for an SNL Digital Short. But it's coming to theaters this summer in a film called Pixels starring Adam Sandler and Kevin James. Based on the trailer, it seems the premise of the film is that aliens receive a message from Earth and decide to fight back with vintage arcade characters, including ones from Space Invaders, Q*bert and Donkey Kong. To defeat these baddies, Sandler and Co must beat them in the style of their respective games. When it comes time to take out the giant glowing-yellow Pac-Man, their plan includes outfitting a quartet of Mini Cooper S models as the ghosts. Squint at the cars' license plates to spot a subtle, visual joke. They are called Inky, Pinky, Blinky and Clyde – the nicknames of the enemies in the arcade. While it could be argued that Sandler and James haven't quite been at the top of their games recently, the story here appears to boil down to Ghostbusters with video games, which could work purely on a nostalgic level if it's properly handled. Check out the trailer to spot even more vintage arcade references.

2020 Mini Cooper models see a price jump across the board

No matter what Mini model you may have had your eyes on, they all get more expensive for the 2020 model year. Most new Minis increase by $1,500, including every version of the 2020 Mini Hardtop (two-door and four-door versions) and the convertible. As such, the cheapest Mini, the 2020 Mini Cooper Hardtop two-door, now starts at $24,250 including destination fees. Pricing for the Clubman and Countryman models varies more. The Clubman actually drops the base non-S version, leaving just the S and and John Cooper Works versions. The S trims jump $2,000, while the John Cooper Works Clubman climbs $3,500. That bigger price increase does also come with a substantial increase in power and torque, going from 228 horsepower and 258 pound-feet of torque to 301 horsepower and 331 pound-feet of torque. The Countryman retains all its models, and most have the $1,500 price increase like the smaller Hardtop and Convertible versions. The exceptions are the Cooper S E Countryman plug-in hybrid, which only increases by $1,000, and the John Cooper Works which jumps $3,600. The hybrid gets a bigger battery, going from 7.6 kWh to 9.6, bringing electric-only range up 4 miles to 16, and the John Cooper Works Countryman gets the same 301-horsepower engine as the Clubman. Aside from the John Cooper Works and hybrid drivetrain upgrades, there aren't many other major changes to the Mini lineup. All Minis now get a group of driver assist features called "Active Driving Assistant," which includes adaptive cruise control, automatic high-beams and automatic emergency braking. Also, the six-speed automatic available on Cooper and Cooper S models is now being replaced with a seven-speed dual-clutch automatic. For the full breakdown of prices, check out the chart below.    

BMW names new chief for Mini

Mini is still transitioning models over to its new platform, and in the US market at least, the diminutive brand is dealing with a sales decrease of 15.6 percent in 2014. The low gas prices aren't helping either. But as of March 1, there's a new boss running the company across the world as Sebastian Mackensen (right) is promoted to the top spot from his current role as head of sales. Mackensen has been with Mini since October 2013, and according to Automotive News, before that he headed North and South American sales for Audi. Current brand boss, Jochen Goller is staying with BMW family and moving to China to take over as marketing chief for the BMW Brilliance joint venture. He had been the leader at Mini since 2013. Among several other personnel shifts, the BMW brand is also promoting Uwe Dreher to be its new head of marketing. He is currently in charge of those duties for the company in the Great Britain region. Personnel changes at MINI and BMW Group sales Munich . From 1 March 2015, Peter van Binsbergen will be Senior Vice-President, Sales and Marketing of BMW Group Germany. The 47-year-old mechanical engineer is currently Head of Sales and Marketing at the BMW Brilliance Joint Venture based in China. Mr van Binsbergen's career with the BMW Group began over 20 years ago when he assumed senior positions responsible for product planning, marketing and sales at BMW South Africa. He then moved to BMW Japan, where he was Director of Marketing, followed by a move to BMW Group headquarters in Munich, where he led the department responsible for sales channel development and the Group's "Future Retail" programme. Jochen Goller will move to China where he will take over an extended role with overall responsibility for Sales and Marketing at the BMW Brilliance Joint Venture in China. Mr Goller (48), who has headed up the MINI brand since 2013, already has experience when it comes to the Chinese market. During his 15-year career with the BMW Group, he was previously Head of Marketing at BMW China before returning to Europe, where he first took over responsibility for the MINI brand in Great Britain and Ireland ahead of moving to his current job. From 1 March 2015, Sebastian Mackensen will take on responsibility for the MINI brand. Mr Mackensen (43) joined the BMW Group in October 2013 as Head of MINI Sales.