Mini Cooper Hardtop on 2040-cars

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Mini to skip 2016 Detroit, Geneva Auto Shows

Following a report from the team at MotoringFile, rumors have been swirling that Mini will join Jaguar Land Rover and abandon this year's North American International Auto Show. We can officially confirm that the BMW-owned brand will be passing on not only next month's Detroit show, but also Europe's flagship Geneva Motor Show. It all has to do with positioning. See, auto shows can be two things – they can be news events, or they can be consumer events. On the consumer side of the equation, we have the sprawling Chicago Auto Show, while both Geneva and Detroit lean heavily towards being a source of breaking news. Based on Mini's official statement, it looks like it was that positioning that led the brand to pass on two of the world's most important auto shows. "The BMW Group confirms it has decided Mini will not be represented at the shows in Detroit and Geneva. This decision reflects Mini's new product and brand strategy, which was presented to the public on June 24, 2015," Mini USA spokesperson Mariella Kapsaskis told Autoblog in an official statement. "Part of the new brand strategy is focusing on selected auto shows and an increased engagement with events that increase MINI's access to other relevant target groups." Max Muncey, PR manager for NAIAS, corroborated the statement from Mini. "The North American International Auto Show is one of the few shows to carry the international moniker. As such, we focus on making news with global media outlets rather than serving as a consumer show," Muncey told Autoblog. "Mini's decision reflects this positioning." According to Muncey, Detroit hosted 5,000 journalists last year, while its media coverage was roughly double that of LA, where Mini held the world debut for the new Convertible and the US debut for the Clubman last month. In our opinion, with both those debuts out of the way and not much else coming down the pipe in the near future, prioritizing auto shows based on consumer attendance rather than media attendance seems like a sound strategy. Here's hoping Mini returns to the frigid wastes of Detroit for the 2017 installment of the North American International Auto Show.

2023 Mini lineup gets smarter, more colorful

Mini has already announced the changes it's making to its line-up for the 2023 model year. The numerous special-edition models that it unveiled in February 2022 will be joined by new exterior colors, additional upholstery options and more available driving aids. While a completely new version of the Hardtop is on its way, the current-generation model will return for 2023 — it might be its final model year. Buyers who select the Signature or the Iconic version of the Cooper S or the John Cooper Works can order Zesty Yellow, which is an eye-catching color that was inaugurated by the 2022 Convertible. Multi-tone roof options are also available on the aforementioned variants. The electric SE's Signature and Iconic trim levels can be ordered in Island Blue, while Rooftop Gray leaves the palette. And, the Iconic trim level can be configured with Cloth Leatherette Black Pearl, Cloth Leatherette Black Pearl Light Checkered and Chesterfield Leather Malt Brown upholsteries. Mini notes that this is the first time it offers the Chesterfield Leather Malt Brown option on the battery-powered Hardtop. Park Assist and a head-up display join the list of features included in the Driver Assistance package, while adaptive cruise control is now a standalone option. In turn, this makes the Driver Assistance Package available regardless of whether buyers get a stick or an automatic, because adaptive cruise control isn't compatible with the manual transmission. And, yes: the stick shift is sticking around for 2023. Similar changes apply to the Clubman and the Countryman. The former is available with the same multi-tone roof option as the Hardtop and with the Driver Assistance Package regardless of transmission type, and the Driver Assistance package offered on both models gains Park Assist and a head-up display. Finally, the space-saver spare tire is exclusively offered as a standalone options on both bigger Mini models. Pricing for the 2023 model year stays relatively flat, which is a nice surprise. The only exceptions are the Cooper variants of the Hardtop, the Convertible and the Countryman, which cost $500 more than they did in 2022.

This classic electric Mini costs $100,000, but just look at it

We all love the original Mini, so when a British company decided to develop an electric version of it using a restored original body, we took notice. Enter the Swind E Classic Mini. Electric cars are allowed to have a soul, and this one is just as cute as a Mini with a little gas motor. Swind, a UK-based tech and engineering company, didn't just produce a half-baked version of an electric Mini. The powertrain is a bespoke, in-house design developed by the company's own engineers. The body has contemporary corrosion protection to make sure it doesn't rot like an original from the 1960s. Also, new brake and suspension parts ensure it'll feel relatively modern to drive. Don't expect any mind-blowing specs and numbers from the little EV, though. It uses a 24 kWh lithium ion battery pack and the electric motor produces 110 horsepower. Zero to 60 mph is achieved in 9.2 seconds. That's not impressive on today's world, bu is still quicker than this Mini would have been with its original gas engine. Top speed is 80 mph, and range is rated at an impressive 125 miles. That's plenty for this little city runabout — road trips won't be this Mini's job anyway, especially if you have to run it near top speed just to keep up with traffic. Swind says it'll get to a full charge in four hours via its fast charging capability. Weight is kept to only 1,587 pounds, so this will be one of the lightest electric cars on the road. The benefits of modernizing and electrifying the Mini help out in other areas, too. You can check option boxes for an infotainment system with navigation. USB ports come standard, as do heated leather seats. Curiously, air conditioning is an option. If you prefer no power steering, that's possible; performance tuning packs are available, but there's no explanation for what that entails. There's more space in the boot for stuff with the gas tank removed, and weight distribution is improved at a 57/43 split (it was 68/32 originally). Now we move onto the less desirable portion of this Mini: The price. Converted from pounds sterling, this Mini goes for $100,970. You can buy a whole lot of car for that money, or you can have an electric Mini. At least Swind is really building it, unlike the one-off shown by Mini at the NY Auto Show last year. Production is limited to only 100 cars that all come with a one-year unlimited-mile warranty.