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BMW names new chief for Mini

Mini is still transitioning models over to its new platform, and in the US market at least, the diminutive brand is dealing with a sales decrease of 15.6 percent in 2014. The low gas prices aren't helping either. But as of March 1, there's a new boss running the company across the world as Sebastian Mackensen (right) is promoted to the top spot from his current role as head of sales. Mackensen has been with Mini since October 2013, and according to Automotive News, before that he headed North and South American sales for Audi. Current brand boss, Jochen Goller is staying with BMW family and moving to China to take over as marketing chief for the BMW Brilliance joint venture. He had been the leader at Mini since 2013. Among several other personnel shifts, the BMW brand is also promoting Uwe Dreher to be its new head of marketing. He is currently in charge of those duties for the company in the Great Britain region. Personnel changes at MINI and BMW Group sales Munich . From 1 March 2015, Peter van Binsbergen will be Senior Vice-President, Sales and Marketing of BMW Group Germany. The 47-year-old mechanical engineer is currently Head of Sales and Marketing at the BMW Brilliance Joint Venture based in China. Mr van Binsbergen's career with the BMW Group began over 20 years ago when he assumed senior positions responsible for product planning, marketing and sales at BMW South Africa. He then moved to BMW Japan, where he was Director of Marketing, followed by a move to BMW Group headquarters in Munich, where he led the department responsible for sales channel development and the Group's "Future Retail" programme. Jochen Goller will move to China where he will take over an extended role with overall responsibility for Sales and Marketing at the BMW Brilliance Joint Venture in China. Mr Goller (48), who has headed up the MINI brand since 2013, already has experience when it comes to the Chinese market. During his 15-year career with the BMW Group, he was previously Head of Marketing at BMW China before returning to Europe, where he first took over responsibility for the MINI brand in Great Britain and Ireland ahead of moving to his current job. From 1 March 2015, Sebastian Mackensen will take on responsibility for the MINI brand. Mr Mackensen (43) joined the BMW Group in October 2013 as Head of MINI Sales.

2024 Mini Countryman SE caught undisguised in spy photos

Mini’s security for its photo shoots of new vehicles is, in a word, poor. One of our spy shooters just caught the all-new Mini Countryman SE completely undisguised on what looks to be a shoot somewhere in Los Angeles. It was only a short time ago that the new Mini Cooper SE was caught in a similar manner, no camouflage to be seen whatsoever. ItÂ’s almost too coincidental to be true, frankly. Is Mini trying to drum up hype by “leaking” the designs before weÂ’re supposed to see them? Or is this just a factor of poor security as we originally surmised? Regardless, these photos mean that we get to see the bigger, new electric Countryman SE in all its glory ahead of the official reveal. The Countryman was never a small Mini, but it sure does appear to be getting bigger with this generation. Its windshield and rear window are more raked than before, but itÂ’s still retaining the boxy look weÂ’re accustomed to. Its front end features some bold, new headlights, and its grille wears the green “S” logo that the Mini SE also wears. The wheels, while not as wild-looking as the current Cooper SE, still feature some rather distinctive blade-like spokes that match much of the carÂ’s decorative trim. A silver blade with “ALL4” written on it sits in the window between the C and D pillars, and it cuts into the roof, accentuating the step down in the roof as it arcs rearward. A long spoiler hangs off the rear, and the hatch has a slab-sided appearance to it. The rear taillights are unique and stand vertically on the wraparound rear fenders. “Countryman” is spelled out in large letters, and since this is an EV, thereÂ’s no exhaust poking out the rear end. Other small touches weÂ’ll point out include the patterned fender cladding that adds some styling in a place that usually doesnÂ’t have much. ItÂ’s also sporting new door handles that sit flush with the doors as opposed to handles that poke out, similar to new BMW models and the Cooper SE spied a couple of weeks ago. Mini has already released a few powertrain specs, and since we know this car pictured is an ALL4 model, we already know itÂ’s sporting a dual-motor setup rated for 313 combined horsepower. Range is said to be about 280 miles on the WLTP cycle, but that will be less in EPA testing. A lower-power, single-motor FWD model called the Countryman E will also be available with 191 horsepower.

Mini John Cooper Works EV spy photos reveal a sporty body

The fully-electric Mini Hardtops are just around the corner, and we've seen the Cooper SE pretty much revealed. But that won't be the most potent of the electric Minis. These spy shots show that there's an electric John Cooper Works model following right behind. It features a number of extra-sporty add-ons and will surely boast more power. Confirming this John Cooper Works prototype's electric nature is the almost completely filled-in grille and lack of any tailpipe. The open lower section in the grille does look a tad larger, and it incorporates parts of the aggressive front spoiler, with those pieces vertically bisecting it. There's still no hood scoop, since there's no reason for it. The front spoiler is matched by new side skirts with little winglets toward the rear. And at the back, there's a prominent rear spoiler with small fins along the top. The rear bumper has been redesigned with boxier edges and a more aggressive diffuser. This prototype is also wearing a set of split five-spoke wheels. While we've had a number of reports about specs on the two initial Mini EV Hardtops, the JCW is more of a mystery. It's safe to assume there's more power than the Mini Cooper SE's reported 215 horsepower. Our spy photographer suggested 250, and that seems reasonable as a significant increase over the SE and a boost over the 228 of the current gas-powered JCW. Suspension and possibly brake upgrades are also on the menu. It will probably get the larger 54-kWh battery that's expected, but as our photographer notes, the extra power and wider, stickier tires will probably keep it from hitting the same range as other Minis with the same pack. The aero add-ons may also create more drag, further hurting overall range. The base and SE versions of the electric Mini Hardtop should be revealed in the next few months, since it's pretty much been revealed sans specifications. The John Cooper Works will probably follow in about a year, maybe two, after to allow for some final development work and to keep the buzz going. It will also probably be the most expensive, but most exciting, version of the electric hardtop. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.