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Mini Oxford gives birth to 3-millionth car [w/video]

With the latest generation of Minis having only recently launched a few months ago, the company's Plant Oxford has found another reason to celebrate as it reached two major milestones almost simultaneously. Since production of the new, BMW-revived version began there in 2001, the factory has produced 3 million of the retro-looking models and 2 million vehicles exported outside of the UK. Just four years ago, it was celebrating building 1.5 million of them.
The three-millionth model was a Mini Cooper S five-door hatchback with a special Union Jack paint job. At about the same time, the factory hit its two-millionth exported Mini to leave there, as well. It was a standard Mini hatchback in Volcanic Orange heading for a buyer in Japan.
UK Transport Minister Baroness Kramer attended the ceremony and said: "I congratulate the workers at Mini Plant Oxford on reaching this remarkable milestone. The Mini is a British icon and is a major part of a thriving automotive industry spearheading the growing British economy."

Mini Clubvan axed after just 50 sales

Well, that didn't last long. According to Green Car Reports, Mini has discontinued the Clubvan from its model range in the United States.
Nathalie Bauters, Mini's US communications manager, cited "relatively low demand and the effect of an excessive 25-percent tax on vehicles for commercial use (known as 'the Chicken Tax')" as the key reasons for axing the Clubman from our market, GCR reports. The 2013 Clubvan launched in the US earlier this year, and to date roughly 50 examples have been sold.
The Clubvan, based on the Clubman model, features a flat load floor behind the two front seats, with blacked-out (well, body-colored) side windows. This nifty little cargo wagon could carry up to 33 cubic feet of goods, which while useful, pales in comparison to more capacious offerings like the Ford Transit Connect van.

Mini's not-so-mini Urbanaut minivan concept comes to life

BMW-owned Mini showcased one way it could branch out into new segments when it unveiled the Vision Urbanaut concept in late 2020. At the time, the design study existed merely in a series of digital renderings. It hasn't been approved for production yet, but it was recently transformed into a real concept car that people can experience. Executives argued the idea of an electric Mini minivan isn't as far-fetched as it might sound. "We have developed an idea of how we can take the Mini attributes — as here, with the focus on the clever use of space — into the future of mobility and interpret them in a typically Mini way," said company boss Bernd Korber. Clever use of space was the original Mini's claim to fame thanks in part to an ingenious drivetrain layout, and the Urbanaut takes it to a new level. Longer than a Countryman and shaped like the box it came in, it offers a lounge-like cabin that can be configured in a variety of different ways depending on the number of passengers it's carrying, and whether someone is driving. Mini created three profiles called Chill, Wanderlust, and Vibe, respectively. Chill lets the passengers relax, work, or sleep with minimal distractions while the Urbanaut drives itself. In this mode, the instruments and switches on the dashboard are hidden out of sight to make users feel like they're in a living room, not in a car. Wanderlust allows passengers to choose whether they want to drive or be driven. Vibe may as well be called Party; it configures the Urbanaut's lights and screens to make users feel like they're in a club. Alternatively, users can configure their own driving profile thanks to a feature named My Moment. While the Urbanaut doesn't look like a traditional Mini, it will (hopefully) smell like one. For the first time, Mini is linking its brand identity to a fragrance. We can't convey a smell over the internet, there's not an app for that yet, but we're told it is refreshing and discreet. It's accompanied by a welcome sound that greets users as they enter the cabin. Mini will present the Urbanaut concept to the public for the first time at the Digital-Life-Design (DLD) Summer Conference opening July 1 in Munich, Germany. What happens next hasn't been revealed yet. While we'd be surprised to see it land in showrooms, something like it could zig-zag across major cities in the coming years. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.