2010 Mini Cooper Clubman 2dr Cpe John Cooper Works on 2040-cars

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John Cooper Works GP Pack transfers feisty visual cues to Mini JCW

Mini made just 3,000 examples of the 302-horsepower, $45,750 John Cooper Works GP. Now that they're all gone, Mini designers have put together a cosmetic kit called the John Cooper Works GP Pack that lends some of the genuine GP aura to the standard Mini John Cooper Works. The Racing Grey Metallic paint and contrasting Melting Silver Metallic roof, rear spoiler — in standard form as opposed to the lurid unit, and mirror caps are ported over. They're offset by the black engine scoop, door handles, and fuel filler door, red trim across the grille, and piano black headlight surrounds with black headlight and taillight inserts. The exterior Mini badges go all Johnny Cash black, too, and the 18-inch John Cooper Works Cup Spoke lightweight wheels show GP on their center caps to match the GP logos on the door sills.  The cockpit amps up its edge with JCW leather-trimmed Dinamica suede sport seats in front, bearing GP badges — the two-door keeps its four seats, though, unlike the two-seater JCW GP. A 3D-printed metal stripe marks 12 o'clock on the Walknappa leather-corvered steering wheel, Walknappa being a fancy BMW Group name for one of its Nappa leather finishes. Buyers that go the eight-speed automatic route will get 3D-printed shift paddles with more GP logos. Floor mats front and rear pop with red cross stitching, and yet more GP logos. As a look-fast instead of a go-fast package, nothing changes under the hood or under the skin, the JCW sticking with its 2.0-liter turbo four-cylinder with 228 hp and 236 pound-feet of torque. Mini hasn't coughed up a price yet, but we're told the John Cooper Works GP Pack will be available sometime next month. Related Video:    

How Mini shacked up with John Cooper

The late Sir Alexander Arnold Constantine Issigonis, Alec Issignonis to his Internet friends, designed a car that was sold as the Morris Mini-Minor, the Austin Seven and later the Austin Mini. Go to the Mini USA website and check out the models, though, and every one of them is called a Cooper of some sort, e.g., Mini Cooper Paceman or Mini Cooper S Roadster. So who is Cooper?
It's probably obvious that it's the same Cooper we get in "John Cooper Works," those JCW Minis that always make up the top of the line. But many probably don't know that that John Cooper, founder of John Cooper Cars, is the same man who accidentally got the motorsports world to switch to rear-engined race cars and the same Formula One constructor who won two titles in 1959 and 1960 and who fielded drivers like Bruce McLaren and Stirling Moss.
On its way to driving the Mini John Cooper Works GP II, XCAR goes back to the beginning to find out when Alec met John, and how the first Mini Cooper came out in 1961, two years after the first Mini. You can watch the story and the car review in the video below.

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.