2009 Mini Cooper Clubman S Navigation Gps Heated Seats on 2040-cars

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Mini celebrates 60 years of Cooper with Anniversary Edition Hatch

Sir Alec Issigonis never seriously envisioned the original Mini as a performance car. It was a cheap and cheerful econobox developed as an alternative to the bubble cars that were wildly popular in post-WWII England. Race car engineer John Cooper played a significant role in revealing the Mini's sporty side, and the BMW-owned firm is celebrating the collaboration's 60th anniversary with a limited-edition variant of the Hatch that will be sold globally. Aptly named Anniversary Edition, the commemorative hatchback is available in British Racing Green, Midnight Black or Rebel Green (depending on the version). Regardless of the chosen paint color, the light bezels, the door mirror caps, the door handles and the roof are painted white, while most of the other exterior trim pieces are black. The number "74" appears on the hood and on the doors; it was chosen as a reference to the original Mini, which wore the same number when it earned its first win in a major race. Red accents add a finishing touch to the look. Open the door, and you'll spot edition-specific door sill plates with a Cooper logo. The same design appears on the three-spoke steering wheel, and there's a red ring on the passenger side of the dashboard that's a tribute to the original John Cooper logo. The signatures of John, Mike and Charlie Cooper appear next to the instrument cluster. Mini is not making any major mechanical changes to the Anniversary Edition. The package can be ordered with the standard Cooper, the hotter Cooper S or the spicy John Cooper Works model. In its most powerful configuration, the Hatch offers a turbocharged, 2.0-liter four-cylinder engine that develops 228 horsepower. For context, the original Mini Cooper was powered by a 1.0-liter four-cylinder tuned to develop about 55 horsepower. It could reach a top speed of around 80 mph, and it gained disc brakes (the standard Mini initially settled for drums on both axles).  Only 740 units of the Anniversary Edition Hatch will be built globally. Pricing information hasn't been announced. And, while we know the model is America-bound, there's no word yet on how many will be sent to our shores. We've reached out to the brand, and we'll update this story if we learn more. Cooper's pre-Cooper models Mini launched its first Cooper-tuned model in September 1961, but the collaboration started earlier.

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

2015 Mini Cooper snapped uncovered on the road

The third generation of reborn Mini is nearly upon us. Just look at the trail of breadcrumbs the Anglo-Saxon automaker has been leaving us.
First we saw the upcoming new Mini Cooper, spied from above at a photo shoot, which Mini was quick to point out was not its best angle. Then BMW's retro-hatch division showcased the Mini Vision concept, and followed up just yesterday with details of the new engines and chassis that will underpin the latest model. And now we have the clearest batch of spy shots we've seen yet.
Not only were these shots taken from a better angle, but also show the new Mini in the more tempting Cooper S trim - complete with hood scoop, split-spoke alloys, roof spoiler and twin central exhaust tips.