2008 Mini Cooper Clubman on 2040-cars

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Despite Mini's woes, Clubman sales surging

The Mini Clubman has a polarizing design, but those who like it are snapping it up. According to Automotive News, the Clubman is on pace to become Mini USA's best selling model. Almost 1,700 vehicles were sold during the first quarter of 2016, and the vast majority – 1,037 units – were sold last month alone. These facts are made all the more noteworthy because Mini's sales fell 15 percent during the first quarter. The surging sales of Mini's newest model are especially good news for the brand's coffers. The Clubman is the most expensive non- John Cooper Works model you can get, aside from the upcoming Convertible. It doesn't sound like there are too many Clubman models going for the $24,950 starting price, either. According to Mini Dealer Council Chairman Michael Vadasz, dealers are doing solid business on customized orders, which, he tells AN, "is what Mini is all about." About one in four Minis built today are custom orders submitted by consumers, who love taking advantage of the Porsche-like breadth of a la carte options, no matter what it does to the final price. The fact that Mini is seeing so many custom Clubmans, then, is a very good thing. As for why the Clubman is doing so well, Mini USA Vice President David Duncan says it's because the car just isn't so Mini, moving the brand beyond its traditional subcompact class to the compact segment, where it can challenge cars like the Audi A3. "We see that as a fast growing segment, so having an entry in there gives us that opportunity," Duncan told Automotive News. "And then when you look at the car itself, it's got a premiumness about it that really takes us to the next level and allows us to compete against brands that we weren't typically competing against." Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

David Brown Mini Remastered Marshall Edition is amped-up

This year marks the 60th anniversary of British audio brand Marshall Amplification, and the company is celebrating with a special version of another British icon with the help of David Brown Automotive. The result is a limited run of David Brown's Mini Remastered Marshall Edition, packed to the gills with equipment and design references to the audio company. The Mini Remastered is painted entirely black, even most of the chrome trimmings. Gold accents such as the stripes, grille and wheel rims complete the Marshall look. The grille itself is also made to look like the grilles on Marshall speakers. The interior turns up the Marshall influence to 11. Even more gold accents appear from the stitching to the knurled control knobs and handles. The door panels feature fabric sections designed to match the speaker covers of Marshall amplifiers. The sound system features a Pioneer head unit, but all the speakers are from Marshall, including lower units with the signature white logos. Inside the glovebox is a pair of wireless Marshall headphones that sit atop a wireless charging point. And finishing it all off are the pedals with skip track (clutch), pause (brake) and play (gas) symbols. The trunk is the highlight of the car, though. It contains a Marshall guitar amplifier with its own power supply so that you can rock out wherever you park. A Marshall Bluetooth speaker is also packed into the back, in case you need tunes somewhere else. Only 60 Marshall Editions will be built. They all come with a 1.3-liter four-cylinder making 83 horsepower and 98 pound-feet of torque. The only transmission is a five-speed manual. Both left- and right-hand drive models are available. Pricing hasn't been announced, but part of the sales will go to a British charity called Music Venue Trust that has been providing concert venues funding during the pandemic. David Brown Automotive is taking reservations now, and deliveries will come later this year. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Mini goes zany with latest accessories catalog

Driving a Mini is most definitely an individualistic choice - one that not everyone would get on board with. So if you're going to go with such a fashion statement, you might as well give it your own sense of style. That's where Mini's new line of accessories come in.
Available for the new third-gen Mini hardtop, the accessories offer buyers the opportunity to customize their retro hatchback as best they see fit. There are roof graphics, accessory lighting, wheel upgrades and mirror caps (like the cartoonish ones pictured at right) just like you would have found in the parts catalog for previous iterations of the Mini, but now the brand is offering four appearance kits it's calling Mini Design Lines.
The kits are color coordinated in either Vivid Green, Speedwell Blue, John Cooper Works Pro (in black, red and grey) and Essential Black and include everything from the interior trim to exterior graphics. They might not be to everyone's taste, but that kinda strikes us as the point. Scope 'em out in the extensive high-res image gallery above and the details in the press release below.