Mini Classic 1275 Gt on 2040-cars

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Classic Rover Mini is a passion-inspiring plaything

Ask anyone that's driven a classic Mini, and they'll probably tell you that their first reaction to driving it was a lot like the start of this video - whooping, shouting, laughing and a whole lot of smiling. This video, from Jon Quirk, editor-in-chief at Auto Trader UK, highlights the connection between him and his Rover Mini Paul Smith. He really nails the man-machine interface that makes owning a great car so much fun. Besides that, Quirk does a good job of enumerating what is so enjoyable about driving a fun car on a twisting road.
For our British readers, this video is also meant to test the waters for a new format from Auto Trader UK, called "I Bought One." With Quirk's Mini, the car-buying site is looking at telling the story of people and their interesting cars. We think this video is a great start, with high production value and solid content. Head on over to the YouTube channel, and let them know what you think. But first, scroll on down for the entire video on this awesome Rover Mini.

Mini Art Beat is a loud, driving social media billboard

Video billboards are nothing new, but a video on a moving car that's blaring music? Now that's something that will catch your attention - especially if you're driving alongside it in the streets of London.
That's the exact intent of Mini's new Art Beat, a Cooper Countryman turned marketing device that is custom-fitted with a staggering 48,000 LEDs. On its nightly drives through the city, the compact crossover showcases brightly colored videos, graphics and animations contributed by people around the world via social media. The Mini Space Blog describes the Art Beat as the "most vibrant and customizable NOT NORMAL ride you'll ever lay eyes on."

Next Mini Countryman spotted with swirls

Mini is continuing to update its models onto its latest UKL front-wheel-drive platform that it shares with parent BMW. Here, our spies caught an early glimpse of the next-gen Countryman testing on the new chassis.
Like the rest of the updated Mini lineup, the latest Countryman doesn't exactly show a huge shift in styling from the current version. The front end appears to be slightly more blunt, and the headlights have a redesigned shape. However, behind the A-pillar the differences seem to be pretty subtle. At the rear, the new Countryman also looks to adopt the brand's rounded rectangle taillights protruding into the hatch like on the standard Cooper Hardtop range. While not shown here, our spies claim that Mini is also aiming for a roomier interior for the upcoming crossover so that it can be more competitive in its class.
At least for now, the Countryman is going to be the largest vehicle in the Mini range, according to an earlier statement from chief designer Anders Warming. The CUV is rumored to debut around 2016 with some assembly possibly done at Mini's plant in the Netherlands. Until then, have a look at these spy shots and tell us what you think.