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2023 Mini Convertible Seaside Edition touts 30 years of Mini soft tops

There have been specialty vehicle shops creating convertible Minis since the 1960s. Heinz had Crayford Convertibles make 57 Mini droptops as part of a competition in 1966. But Mini didn't produce a factory-backed convertible until 1993, when parent company Rover sent cars to one of its German dealers that had already been producing its own soft tops for two years. BMW wouldn't buy Rover until 1994. That hasn't stopped the Munich firm from celebrating the 30th anniversary of the first official Mini 'drophead' with this, the 2023 Mini Convertible Seaside Edition. If you like your special editions to scream about their special-edition-ness, this one's for you — it's awash in graphics. Outside, the front bumper gets the special multihued blue graphic featuring a stylized number 30 created for this model. That graphic appears again on the side vent along with the word "Seaside" in orange. A twin coach line runs from that vent to the rear. The word Seaside appears again next to the passenger's side brake light, and yet again on the door sills with the twin pinstripe. The center caps? They say Mini. But they get the 30 graphic, and a newly available 18-inch wheel design meant to be "reminiscent of pulsating waves in the water." Even the key gets the special edition treatment as half of the fob is a deep blue, reworked into a thalassic-themed bit of sculpture that has the word Seaside hidden behind it. Inside the Carbon Black leather interior, Seaside shows up in orange on the sport steering wheel. The 30 graphic's been embossed into the instrument panel, accompanying the words "30 years of convertible" on the passenger's side. And a badge with the graphic adorns the floor mats,   The 2023 Mini Convertible Seaside Edition will be available from February of next year on the Cooper and Cooper S, and can be optioned in Nanuq White or Caribbean Aqua. 

Last chance to order an R56 Mini Hardtop

Mini will be ending custom orders of the current R56 Cooper Hardtop ahead of the retooling process for the new F56 Mini. That means owners who aren't enamored with what they've seen of the model's new look but still want a personalized version of the tossable hot hatch had best get down to their local Mini dealership and submit their order post-haste.
According to Mini enthusiast site Motoringfile, all orders must be submitted by August 28 in order to get a custom build. Orders are also locked in after that, so if you do get one of the spots, make sure you're absolutely content with the car you order. This cutoff will affect all models of the Hardtop, including the John Cooper Works model.
After August 28, owners will need to wait for the new Hardtop to arrive, which Motoringfile estimates will be in March of 2014. If you miss out on this final allocation of hardtops, all is not lost, however. Mini will still accept personalized orders on other bodystyles, which won't be replaced by F56-based models for some time.

Mini has become the Rover that BMW always wanted

BMW has been working for 20 years to build a successful line of British cars, and on the evidence of the second-generation Mini Clubman, it may have finally done it. That means it's time for all of us to get used to the fact that Minis aren't going to be that small anymore. Case in point is this new Mini Clubman, introduced last month and conspicuous by its size. Many of us who've pointed to BMW's stewardship of Mini as an example of retro done right bemoaned the Countryman subcompact SUV – a concept actually ahead of its time. The Coupe and Roadster, perhaps rightfully, deserved (and received) an eye roll. But now there's a so-called four-door hardtop that went on sale this year and this forthcoming, six-door Clubman that approaches the compact hatchback class in size. These vehicles actually look like practical moves at keeping buyers from defecting to larger cars made by someone else, rather than vain attempts at maximizing investment in a set of parts. And in an interesting twist, Mini is turning into one of its ancestors – minus the feeling of inevitable doom. Many of us were led to believe somewhere since Mini's relaunch about 15 years ago that the brand would be a stepping stone into the greater BMW fold. But in reality, it's done exactly the opposite, creating a parallel brand for those not willing to embrace the BMW image, but leaning heavily on British nostalgia. That was sort of the reasoning used when BMW pulled the Rover Group of England away from a fruitful partnership with Honda in 1994 and absorbed it all. In the consolidate-or-die '90s, it made sense. BMW had a small, but successful, line of sedans. Rover had no success outside of Western Europe (its last US attempt at selling cars, the Sterling, ended three years earlier). Yet its Land Rover line of SUVs was just right for the time and the 35-year-old Mini still had image-conscious clout. With every passing day, the brilliance of BMW's move to abandon Rover in 2000 seems brighter. Even ditching Land Rover made sense in the long run (and probably saved Jaguar in the process). With every passing day, the brilliance of BMW's move to abandon Rover in 2000 seems brighter. During a chat with Mini USA VP David Duncan this summer, it became clear the Mini of the past is probably gone. A small, city-sized Mini is not necessarily off the table, but larger and more profitable models are coming first.