2004 Mercedes-benz Sl500 Base Convertible 2-door 5.0l 7,300 Miles! on 2040-cars

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Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.

Man makes record-setting drive across the US in 28 hours, 50 minutes

Records, as the say, are made to be broken. Whether that's cramming the most hot dogs down your gullet, running a faster mile, or yes, driving across the United States, odds are that there's someone out there wants to eat more, run faster or drive harder. Speaking of that last example, the record for driving from a set location on the east coast, in particular the Red Ball Garage in Manhattan to the Portofino Hotel in Redondo Beach, CA, has been one that has fascinated gearheads since a guy named Cannonball Baker made the trek from New York to LA in 53 hours, 30 minutes, in 1933.
The competition saw its glory days when Car and Driver's Brock Yates came up with the Cannonball Baker Sea-To-Shining Sea Memorial Trophy Dash (more affectionately known as the Cannonball Run), although the record was most recently set by Alex Roy and his 32-hour, seven-minute trek behind the wheel of a BMW M5 in 2006. Now, there's a new champion, who made the trip from east to west in a scarcely imaginable 28 hours and 50 minutes, behind the wheel of a 2004 Mercedes-Benz CL55 AMG. That's works out to an average speed of 98 miles per hour over the course of 2,813.7 miles.
His name is Ed Bolian, and Jalopnik has a writeup of the epic voyage that details everything from the history of the Cannonball Run to Bolian's preparation and trouble finding co-drivers, to the trip itself. It is well worth a read.

European automakers overstate fuel economy by 40% on NEDC cycle

Volkswagen is apparently not alone among European automakers when it comes to giving out funny emissions or fuel economy numbers. It turns out that pretty much everyone across the Pond is doing it. So much, in fact, that, on average, the difference between European vehicles' fuel-economy and emissions figures and real-world driving results is about 40 percent, Bloomberg says, citing a report from Brussels-based Transport & Environment. Yes, 40 percent. Mercedes-Benz was the worst offender, as the Daimler division on average overstated its vehicles' fuel economy by 48 percent, said the study, which used data from International Council on Clean Transportation (ICCT). That automaker isn't exactly a world-beater for fuel economy in the US. In fact, two of its models, the Mercedes-Benz G 63 AMG and the G550 (pictured), showed up on the American Council for an Energy-Efficient Economy's (ACEEE) annual list of cars that are "meanest" to the environment. "The information provided by manufacturers on fuel consumption is based on the NEDC test cycle, which is prescribed by law and conducted in a laboratory. Since real driving conditions generally deviate from conditions in the laboratory, the consumption figures can also deviate from the standardized figures. Since T&E has unfortunately not published the test conditions used in its study, it is not possible to provide a useful analysis of the test results," Mercedes-Benz wrote in an e-mailed statement to Autoblog. "The data pool used also does not allow a thorough scientific assessment. Mercedes-Benz emphatically supports the introduction of the WLTP (Worldwide Harmonized Light Vehicles Test Procedure). This is supposed to replace the NEDC with the aim of bringing the rated fuel consumption and the actual consumption closer together. We also actively support the dialog between industry (ACEA) and the authorities, and are in regular contact with the EPA and the ARB in the US." The ICCT is the group that helped spur the investigation that led to the Volkswagen diesel-emissions scandal we're all still talking about, so it shouldn't expect Christmas cards from the largest German automakers this year. This new study came from data taken from about 600,000 cars. That's a lot of funky air floating over Rome. The overstatements were pretty widespread, too. The fuel-economy of the BMW 5 Series was overstated by almost 50 percent, as was the Peugeot 308's.