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Mercedes Pullman limo, C-Class Hybrid coming to Geneva

Mercedes-Benz is preparing to show the pinnacles of its engineering and luxury prowess at the 2015 Geneva Motor Show in March. Towering in physical size among these new vehicles is the long-awaited debut of the S-Class Pullman, according to Reuters. If you think the nearly $200,000 Mercedes-Maybach S600 (pictured above) is the ultimate in opulence available on Mercedes' flagship sedan, think again. The Pullman is the true top dog at a rumored 21-feet long and at a price of around $1 million for the armored version. Earlier patent photos suggest what this behemoth might look like. The driver reportedly sits in a partitioned cabin up front, and the plutocratic passengers are nestled in two facing rows of seats in the rest of the extremely long body. It's possible that Mercedes might not even build the Pullman in-house and leave the duty up to Brabus. However, there's also a rumor that the massive model might not be offered in the US. According to Reuters, the German company is also proving that it can be green by displaying the C-Class Plug-in Hybrid in Geneva. If Mercedes' display of luxury and efficiency don't strike your fancy, then the automaker is bringing some performance with its future Mercedes-AMG GT GT3 racer to the Swiss show.

Mercedes pays tribute to 1955 Mille Miglia with special-edition SL

The Mercedes-Benz SL is one of the longest-running nameplates in the business, and its history has been marked with numerous achievements. But few were as impressive as the 1955 running of the Mille Miglia, and Mercedes pays tribute to that race and the results it achieved there with this latest special-edition roadster. Called the SL Special Edition Mille Miglia 417, this roadster starts with the eight-cylinder SL550 with dynamic stability management and adaptive damping and adds on several highlights. Red trim adorns the front spoiler, the stripe across the matte carbon rear spoiler, the brake calipers and the rims of the black AMG Performance wheels. The red pieces accent the matte black paint, while the interior features AMG Line sports seats with carbon-finish leather and red trim, along with a red and black nappa leather steering wheel and carbon trim. The SL arrives 60 years after the Mille Miglia in which a 300 SL driven by American gentleman racer John Fitch - bearing the number 417 and starting at 4:17 a.m. - led a 1-2-3 class finish, landing fifth overall and leaving many purpose-built racers in the dust. The special edition is confirmed for the US, arriving this fall with pricing to be announced closer to launch. SPECIAL EDITION SL "MILLE MIGLIA 417" Exclusive SL passion February 17, 2015 - Stuttgart -- Mercedes-Benz celebrates the 60th anniversary of a memorable motor racing success with an extraordinary special model of the SL Roadster. Its name commemorates the unexpected victory of a 300 SL in the production sports cars class at the 1955 "Mille Miglia", one of the world's most challenging long-distance races. What's more: the SL Special Edition "Mille Miglia 417" provides a special experience of the unique symbiosis of maximum comfort and motor racing spirit that traditionally characterizes every SL. The Special Edition adds a distinctive note, among other things, with red exterior highlights and fine materials in the exclusively appointed interior. The Mercedes-Benz SL Roadster is more than an icon. Passion shapes its character and its charisma – in the past and today. Legendary vehicles and their stories dominate the model history. One of them is told by the SL that started the famous "Mille Miglia" in 1955 with race number 417 at 4:17 am. After 11 hours, 29 minutes and 21 seconds it had completed the race distance of 1597 kilometres on public roads from Brescia to Rome and back.

Dealers mobilize to protect their margins from automaker subscription services

Six individual auto brands — Lincoln, Cadillac, Porsche, Mercedes, BMW and Volvo — have established or are trialing a vehicle subscription service in the U.S. Three third-party companies — Flexdrive, Clutch and Carma — run brand-agnostic subscription services. And three automakers — Mercedes-Benz, BMW, and General Motors — have also launched short-term rental services. Dealers, afraid of how these trends might affect their margins, are building political and lawmaking campaigns to protect their revenue streams. So far, three states are investigating automaker subscriptions, and Indiana has banned any such service until next year. It's certain that those three states are the first fronts in a long political and legal battle. Powerful dealer franchise laws mandate the existence of dealers and restrict how automakers are allowed to interact with customers to sell a vehicle. On top of that, Bob Reisner, CEO of Nassau Business Funding & Services, said, "Dealers and their associations are among the strongest political operators in many states. They as a group are difficult for state politicians to vote against." In California earlier this year, the state Assembly debated a bill with wide-ranging provisions to protect against what the California New Car Dealers Association called "inappropriate treatment of dealers by manufacturers." One of those provisions stipulated that subscription services need to go through dealers, but that item got stripped out when dealers and manufacturers agreed to discuss the matter further. In Indiana, Gov. Eric Holcomb signed a moratorium on all subscription programs by dealers or manufacturers until May 1, 2019, to give legislators more time to investigate. Dealers in New Jersey have taken their campaign to the state capitol, asking that the cars in subscription programs get a different classification for registration purposes. Automakers run the current subscription services and own the vehicles. Sign-ups and financial transactions happen online or through apps, leaving dealers to do little more than act as fulfillment centers to various degrees, with little legal recourse as to compensation amounts when they're called on to deliver or service a car. That's a bad base to build on for business owners who've sunk millions of dollars into their operations.