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Mercedes Concept IAA shows its mighty morphing aero aids

Modern supercars are utilizing more active aerodynamic elements that constantly adjust, to make them some of the fastest things on the road. The Mercedes-Benz Concept Intelligent Aerodynamic Automobile is using them too, but the know-how is applied here for ultimate efficiency rather than turning better lap times. In the standard design mode, the four-door luxury coupe looks like a CLS from the near future with styling that's mixed with a little of the F 015 concept. However at the press of a button or upon hitting about 50 miles per hour, the IAA transforms into aero mode to have an insanely low drag coefficent of just 0.19. To achieve the ultra-efficient shape, the rear of the concept stretches over 15 inches to guide air down the tail. Flaps in the bumpers also extend outward, and the wheels adjust to improve the flow around the sides. To trim things out underneath, a portion inside the front bumper moves, as well. Inside, passengers sit in organically shaped leather seats, but occupants have to look at a vast array of purple and blue LED accent lights. The big panoramic roof is a nice touch, though. It would be interesting to watch water tumble over this slippery shape when driving in the rain. To maximize efficiency, Mercedes powers the IAA with a plug-in hybrid that's hooked up to a gasoline engine. The result is 275 horsepower and an electronically limited top speed of 155 miles per hour. On the European testing cycle, the company figures the concept could cover 41 miles solely on electric power in aero mode. Showing the gains of the swoopy transformation, that figure falls to 38.5 miles in design mode.

Mercedes 'could' do BMW i rival. But it won't

It's a safe bet that if one automaker does something, its big rival won't be far behind with a response. This is true no matter the country in question. So with BMW's i sub brand enjoying a firm, green standing, it seems like only a matter of time before Mercedes-Benz answers. Or not. Speaking to Autocar, the company's head of sales and marketing, Ola Kallenius, said Mercedes could absolutely conjure up an ultra-efficient sub-brand filled with unique, eco-friendly models to compete with the i3 and i8. Or, you know, it could just apply a fuel-sipping philosophy across the company's range and crush i with a far wider array of models and powertrains. "We could choose for the purpose-made electric vehicles to create some sort of sub-brand but, right now, Mercedes is focused on investing tremendous resources into the path towards zero emissions," Kallenius told Autocar. "It's something that will affect the whole portfolio." And that's not all. "What we're going to do in terms of the road to zero emissions is invest heavily in alternative drivelines and electrification," Kallenius said. "That's a very wide strategy, but it means that by the end of next year we will have 10 plug-in hybrid models, which, I think, is the widest portfolio of any luxury manufacturer." Zing. Kallenius went on to say that on top of the PHVs, MB will sell three all-electric models – two Smart-badged vehicles and the not-for-US B-Class – while its next fuel-cell model, a GLC-based CUV, will hit dealers at the end of 2017. Related Video:

2014 Mercedes-Benz S-Class revealed again in 1:18 scale

There is plenty to look forward to when it comes to the 2014 Mercedes-Benz S-Class, but it could end up being a fairly anticlimactic reveal thanks to fully exposed spy shots, a leaked press photo and now images of a diecast version of the luxury sedan. Autoweek.nl has images showing a highly detailed 1:18 scale model of the redesigned S-Class that matches up with everything we've seen so far.
This isn't the first time a model car spoiled a new vehicle's reveal, as the 2014 Mercedes-Benz CLA-Class and 2013 SRT Viper were both unceremoniously revealed in toy form first. World Car Fans is reporting that the car 2014 S-Class will be officially unveiled on May 15, but at this point, all that's left to wonder about is the official on-sale date and what will be under the hood.