1998 Mercedes-benz S500 Base Sedan 4-door 5.0l on 2040-cars

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How Atlanta landed Mercedes-Benz

The first phone call came last spring. An international real estate company had a high-profile client that wanted to relocate its North American headquarters. The client, whose identity was confidential, narrowed the list of prospective sites to Texas, North Carolina and Georgia. Would Georgia officials be interested in a discussion? Behind the scenes, they worked for months to lure the company, touting lower housing prices and a relaxed pace of life. They arranged interviews with CEOs of other companies in Atlanta who could speak about the area's business climate and they augmented negotiations with key executives from a utility company and Atlanta-Hartsfield Airport. Ultimately, they were also offered a reported $40 to $50 million in tax incentives. Secrecy was vital. The intermediary and officials with the Georgia Department of Economic Development gave the project a code name that changed three times throughout the summer and fall, so that only a few people had access to the most basic information. It was called Operation Eagle. It was only in September that the Georgia officials learned the identity of the client, Mercedes-Benz, and only last week that Operation Eagle bore fruit when the company publicly announced it would relocate its North American headquarters from Montvale, NJ, to the north side of Atlanta. "They put themselves in a spot on the north side where millennials can live in the city, and people can live in the northern suburbs and raise a family," Tom Croteau, deputy commissioner of global commerce for the GDED, tells Autoblog. "And when you combine that with the business aspect of a lower-cost environment, that's what we were able to provide them, along with a long-term commitment to support them however we can." In the move, the company benefits from a location that's closer to a growing base of suppliers that work with German car companies in the Southeast, as well as closer proximity to ports in Brunswick, GA, that are some of the busiest in the country. Mercedes-Benz will bring 800 to 1,000 jobs to the area. In addition to the employment, Georgia benefits from another notch in its automotive belt. Atlanta is already home to Porsche's North American headquarters. Kia Motors has a major manufacturing facility in West Point, GA, and General Motors opened an information technology center in Atlanta two years ago that employs roughly 1,000 workers.

Mercedes-AMG previews new C63 Coupe ahead of August 19 reveal

Mercedes has been spending the month of July preparing us all of the debut of the new AMG-fettled C-Class coupe. It dropped an enigmatic teaser video on us at the beginning of the month, followed by a handful of teaser images, and another video after that. Now it's released another batch of images to give us a taste of what to expect. These prototype pictured is still heavily camouflaged, so there's little more to tell from them than we already saw from the spy shots we brought you back in April. We can see the front end a bit better, bearing what looks like the same lower air dam as the C63 sedan, but everything save for the front part of the greenhouse is covered up in the swirly stuff. While the photos posted on the Mercedes-Benz Facebook page refer to this as the C63 Coupe, the AMG post references the Mercedes-AMG C-Class Coupe. Either way, we're expecting it to pack the same 4.0-liter twin-turbo V8 as the sedan (as well as the AMG GT), likely to be made available once again in 469- and 503-horsepower states of tune. Affalterbach has also posted a countdown timer on its website, with 23 days left to go until the new muscle coupe makes its debut. So mark your calendars for August 19, and watch this space for more as the German automaker is sure to keep trickling out more photos, videos, and information between now and then. Related Video:

Mercedes GLE-Class shows a new face for the luxury crossover in NYC

Segments don't get much hotter than luxury crossovers at the moment, and that makes for some perfect timing for Mercedes-Benz to unveil the GLE-Class at the 2015 New York Auto Show. As a replacement for the M-Class, the new model offers a more traditional looking alternative to the styling of its swoopy sibling, the GLE-Class Coupe. Mercedes' designers crafted a nose for the GLE that gives it a strong family resemblance to the Coupe, but the rest of the shape bears a chunky, more utilitarian appearance. Elsewhere, the new model sticks with the thick C-pillar and wraparound rear glass of the outgoing M-Class but with sharper edges for a slightly more muscular look. Stepping inside, occupants find all of the German luxury brand's latest styling cues. Mercedes is making a major commitment to adding more plug-in hybrids to its vehicles in the coming years, and the GLE is one step in that process. The lineup includes the GLE550e 4Matic that pairs a 3.0-liter, twin-turbo V6 with electric assistance to produce a total of 436 horsepower and 479 pound-feet of torque. The German brand isn't going entirely green, though, and the range also includes the Mercedes-AMG GLE63 and GLE63 S, powered by a twin-turbo 5.5-liter V8 that produces 550 hp or 577 hp, respectively. Check out the photos above from the show floor to get a full look at this upscale crossover before it arrives at dealers later this year.