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Mercedes making aggressive plans for Chinese market

Mercedes-Benz is preparing a major product offensive to counteract lagging sales in the Chinese market, aiming 20 new or updated models at the People's Republic in the next two years, according to a report by Reuters. The plan is part of MB's so-called 2020 Initiative, which will see the Stuttgart-based manufacturer dump 2 billion Euros ($2.67 billion) into its Chinese market vehicles in a bid to boost sales to 300,000 units by 2015.
Were it to succeed, China would become the largest market for the Silver Arrow, outpacing Germany and the United States. Leading the charge will be the redesigned E-Class, which is set to launch in China this week. That will quickly be followed by the S-Class, and eventually by the GLA-Class in 2014.
Mercedes has struggled in China, especially relative to its German competition, BMW and Audi. Where Mercedes saw a mere four-percent increase in 2012 sales to 206,150 units, Audi was up a staggering 32 percent, while BMW's numbers jumped 41 percent. While some voices, according to Reuters, accuse Munich and Ingolstadt of boosting their numbers through hefty incentives, the fact remains that Mercedes was just walloped by its competitors last year.

Maybach and Aston Martin alliance talks fall apart

If you have, like us, been salivating at the notion of a new generation of Maybach and Lagonda ultra-luxury crafts built by Aston Martin, we've got some bad news: According to reports emanating from Germany, talks between AML and Daimler have broken down.
The proposal under negotiation would have seen Daimler outsourcing production of the next family of Maybach models to Aston Martin, which in return would benefit from Mercedes-Benz platforms and engines - not only for its svelte GTs, but also for its own future Lagonda line of limousines and luxury SUVs. That, and a boatload of money - or at least that's what AML was reportedly seeking, an issue that served as the stumbling block over which the deal reportedly collapsed.
That's not to say the two parties couldn't still reach some sort of a compromise, but short of that, Daimler may opt to either shut down Maybach altogether, find another partner, or take another stab at building new models internally.

Mercedes-AMG developing halo car with new 12-cylinder engine

The SLS AMG was once the jewel of the Mercedes-Benz performance lineup, a commanding supercar the presence of which could be felt a football field away. The AMG GT has taken that crown with its seductive 4.0-liter V8 biturbo engine – a veritable bulldog cloaked in an alluring silhouette. But Mercedes was always clear: this was a Porsche 911-fighter. It was even called a "baby SLS." Now it appears in the world of three-starred performance halo-cars, Mercedes may be playing its own Game of Thrones. To be clear, the GT will remain top dog for some time to come, and that lineup "will expand," we're told. A Black Series is still at least a year or more away, and we could see another model in the AMG GT family beyond that. But a recent conversation with a Mercedes-AMG product planner in Austria revealed that a new halo car is in the works, one that will slot above the GT. It will likely draw power from a new 12-cylinder that's now in development, one that will be mated to an electric motor and battery pack. This ultra-hybrid setup could boast the greatest performance of any Mercedes yet. Crucially, it will have better fuel economy, good enough to justify its existence in an increasingly stringent regulatory environment. As for the new 4.0-liter V-8 in the AMG GT, you can expect to see a lot more of it, starting with the E63 AMG, sometime after the next Mercedes-Benz E-Class launches next year. Related Video: