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YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

Mercedes updates G-Class including new 4.0-liter twin-turbo V8 [UPDATE]

UPDATE: Information on US availability (including corrected output figures) added to the revised text below. Mercedes has been building (or having Magna Steyr build) the G-Class for an unfathomable 36 years now. Needless to say, the legendary off-roader wouldn't still be around if not for the occasional update here and there, and that's just what the German automaker announced today. The list of enhancements to the iconic Gelandewagen is almost as long as its lifespan, but the most salient point here is the introduction of a new engine. The revised G550 introduces a new 4.0-liter twin-turbo V8, based on the high-performance engine in the Mercedes-AMG GT and C63, but retuned: in this application, it produces 416 horsepower and 450 pound-feet of torque (compared to 453 hp and 440 lb-ft in the GT or 503 and 480 in the GT S). We'd expect that engine to gradually make its way into other models as well. Though the G500 is the only one with a completely new unit, the other engines in the lineup have also been updated. The G350d bumps from 211 hp and 398 lb-ft to 245 hp and 442 lb-ft, the AMG G63 jumps from 536 hp to 563 (torque remains constant at 560 lb-ft), and the top-of-the-line, twelve-cylinder G65 (which we'll be getting Stateside for the first time) now produces 621 hp and a massive 738 lb-ft. Those figures result in a 0-62 time of 8.9 seconds for the diesel, 5.9 for the G500, 5.4 for the G63 and 5.3 for the G65 – which are altogether might impressive for a vehicle as big and boxy as the G-Wagen. All but the G65 now feature stop/start systems to help reduce fuel consumption too. Benz also revised the suspension tuning (while offering optional active dampers) and reprogrammed the ESP, ASR and ABS systems. Inside there's a new instrument cluster, the non-AMG models get new bumpers and flared wheel arches, and there's a bright new array of colors available for the AMG models, which can also be ordered in a new special Edition 463 featuring unique trim inside and out. The revised models will be arriving at US dealers in November, however the diesel model will not be making the transatlantic journey to our shores. The data in the press release below (as well as the images in the gallery above) pertain to the European models, with the correct output figures for the US models amended in the text above. Related Video: Mercedes-Benz G-Class Makeover for an off-road icon Stuttgart.

Range Rover versus Mercedes-Benz: Which makes a more appealing SUV?

From time to time — truth be told, all the time — the Autoblog staff enjoys a good debate on the merits and demerits of the cars and trucks we drive each week. This week, we spent some time in a brand-new Land Rover Range Rover Supercharged SUV, a model some of us think sits at the pinnacle of the luxury utility vehicle segment. Others disagree. The following is a real-life online debate that took place over the course of a few hours. Have a read, and feel free to take sides. There's a poll at the end so you can make your voice heard. Consumer Editor Jeremy Korzeniewski: Strange as it may sound, Jeremy Clarkson and I have a few things in common, most obvious of which is that we share a given name. But we also both love cars so much that we decided to turn our automotive passion into a career — with varying degrees of success, of course — and we both have come to realize over time that there's no point in trying to topple the Land Rover Range Rover as the world's best luxury off-road utility vehicle. Thing is, this universal truth isn't quite as universally shared as I think it should be. In fact, my esteemed colleague Alex Kierstein believes that Mercedes-Benz makes the most desirable four-wheel-drive off-road vehicles. He's clearly wrong, but I feel obligated to let him explain his choice, though it won't go without a rebuttal. Senior Editor Alex Kierstein: That's correct, and so am I in this regard. I'm sorry, Jeremy, but it's an irrefutable fact that Mercedes-Benz is doing the best interiors in the business now. And the interior is where you're going to spend most of your time, at least when the thing's running. The Range Rover's interior simply isn't as special, and frankly it'll be in the shop enough that you won't enjoy it. Now, stepping into pretty much any contemporary Mercedes sedan interior is a "wow" moment. They seem special — posh, exclusive, luxurious. The SUVs, all older vehicles coming due for total redesigns at some point in the future, are lagging a bit, but it's still a premium and upscale experience. Especially since performance is almost academic at this point. Anything in this class is going to be powerful, almost absurdly so. So why not go for the one that makes you feel like royalty, rather than your mechanic? JK: I just want to point out that it was you who brought reliability into this discussion.