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Aston Martin and Daimler continue talks on SUV project, CEO required

The Aston Martin Lagonda SUV concept revealed at the 2009 Geneva Motor Show didn't earn the plaudits the company is used to when it reveals new models, and it has lived an uncertain life ever since. Thought to have been scrapped along with the entire revival of the Lagonda brand, then thought to have been resurrected due to Chinese, Middle Eastern and Russian demand, another year passed before we heard more definitive talk about an Aston Martin expansion when AutoCar reported that the Lagonda could be built on one of Mercedes-Benz's AMG SUV platforms.
A report in Automotive News Europe indicates plans have gotten serious, its unnamed sources saying that the English carmaker is talking to Daimler "to extend their cooperation to building an SUV." Neither Daimler, Aston Martin nor Investindustrial, the managing partner among Aston Martin's ownership consortium, would comment. But with Investindustrial having pledged to expand the range, competitors like Bentley, Maserati and Lamborghini getting into the SUV racket and clear demand from current and future customers, it's easy to believe Aston Martin is working hard to put the pieces together.
One further potential bump on the road to an Aston SUV is the company's search for a new CEO. Ulrich Bez relinquished to top spot at the company at the end of 2013, and Aston reportedly will not finalize its model strategy without a new CEO in place.

2017 Mercedes-AMG C63 S Coupe First Drive

Remember 2008? The government said companies could make food from cloned animals. Derrick Rose became a Bull, Michael Phelps killed it at the Beijing Olympics, the Giants killed gamblers everywhere by beating the Patriots in the Super Bowl. The money that banks had been dousing in lighter fluid for years finally caught fire courtesy of Lehman Brothers. General Motors admitted it got torched for a $38.7-billion loss in 2007. Oil hit $147 a barrel. Tata introduced the Nano. And Mercedes-Benz gave us the W204 C63 AMG, a sedan we didn't know we'd been waiting for until we drove it. It was hammer in front and hell in back, that naturally aspirated 6.2-liter V8 with 451 horsepower and 443 pound-feet of torque swearing in Beelzebub's childhood tongue through four oval pipes jutting from a heart of black diffuser darkness. It was everything AMG had always been, howling mad in a straight line. And everything AMG hadn't been, sharp and fast through a turn. AMG booked a lot of goodwill for that endeavor, a substantial success that bred huge expectations. Not only would we not be surprised by the 2017 AMG C63 S, we would expect it to be outstanding. And it is. But not in the way we expected. What we love about the W205 C-Class sedan is the same thing that gives us pause about the AMG C63 S: they both grew up. The coupe shares only the doors, roof, and decklid with the sedan. The C63 Coupe shares only the doors, roof, and decklid with the standard production car. The hood is 60 millimeters longer, and there's a front splitter ready to make nasty crunching noises around town. The trunk gets a trim blade of a spoiler, strengthening the design connection to the S-Class Coupe. Blistered wheels broaden the C63 S Coupe by 2.5 inches in front and 2.6 inches millimeters in back, putting needed muscle on that otherwise svelte rear end and visually bolting the car to the road. Track is wider, too, and standard 19-inchers fill the wheel wells. It's a beautiful machine, and when draped in one of the 80 bazillion shades of matte silver AMG is known for, it's devastating. Our subjective take is that it's swapped personas with the BMW M4. Now it's the C63 S that channels muscular grace, while the M4 takes Bluto as its spirit animal. What's left to be said about Mercedes interiors, other than to give way for the heckling about the COMAND touchscreen placement? This interior does it like all the rest, with the exception of a small steering wheel with an absurdly fat rim.

Aston Martin reboots its EV offensive with Mercedes-Benz technology

Mercedes-Benz will provide Aston Martin the technology it needs to enter the electric car segment, according to the British firm's top executive. Its first battery-powered model is scheduled to arrive in 2025 at the earliest. As we've previously reported, Mercedes will increase its stake in Aston Martin to 20% by 2023. In exchange, it will grant the company access to its hybrid and electric powertrains. It's a win-win situation: On one hand, Mercedes can leverage the benefits of economies of scale. On the other hand, Aston Martin (which is far smaller) is able to access turn-key technology without spending an exorbitant amount of money on development. Executives are consequently rebooting Aston Martin's on-again, off-again electrification offensive. Its first electric model will be built using Mercedes-Benz-sourced technology when it goes on sale in 2025 or 2026, according to Automotive News Europe. Company boss Tobias Moers (who ran Mercedes-AMG until earlier in 2020) clarified the platform will come from Germany, but there's no word yet on whether the motor and the battery will, too. However, he confirmed plans to resurrect the Lagonda name on an electric-only sub-brand have been canceled. "Lagonda has a different purpose for the future. Electric-driven cars are supposed to be Aston Martins," he said. Hybrids are in the pipeline, too, including a gasoline-electric version of the high-riding DBX. Engineers were previously developing the technology in-house, but the project could end up in the automotive ash heap now that more Mercedes powertrains are in the picture. Moers affirmed he hasn't decided which route to take yet. "We are still working on that [hybrid drivetrain], but now we have alternatives. It's too early to say," he noted. Aston Martin will release the mid-engined Valhalla in 2021, and the plug-in hybrid DBX will begin rolling off the production line in 2023. Several new models will make their debut that year, Moers promised a "product firework," and it's reasonable to assume most will be available with some degree of electrification. He predicted every fourth or fifth car Aston Martin sells in 2024 will be electrified in one way or another. Green blues Aston Martin's path to electrification hasn't been smooth. In 2015, it joined forces with China-based LeEco to build an electric variant of the Rapide, but it was forced to finish the project on its own after its partner canceled the deal due to financial issues.