2009 Mercedes-benz 3.5l on 2040-cars

Auto blog

Mercedes wants to be the luxury car for women

Mercedes-Benz wants to bring more women into the the fold, and it's launching a very different type of online vehicle configurator in Germany by the end of the year in hopes of growing appeal among female buyers. The new website is just one part of the company's new advertising campaign called "She's Mercedes" that launches at the Frankfurt Motor Show. It's set to appear in other markets around the world in 2016. Although according to company spokesperson Tobias Mueller to Autoblog, "MBUSA has no immediate plans to extend this strategy in the US." Mercedes believes the huge number of options on its models can be overwhelming, and the company's new "lifestyle configurator" is supposed to offer an alternative. With this solution customers select their preferences to questions about travel, music, activities, and more. The automaker then uses an algorithm to offer several pre-equipped vehicles that meet those criteria best. Although, obviously the traditional configurator is still available for women wanting the more direct approach. "In future we want to win them over for our brand to an even greater extent than before – with tailor-made measures, developed especially for women," said Dr. Jens Thiemer, Mercedes' head of marketing. In addition to the lifestyle configurator, Mercedes is hoping to grow its female buyers in other ways. It's launching a She's Mercedes magazine and website in Germany in September to further get the message out about the campaign. Beyond just a tweaked marketing message, the company wants to hire more women for the sales staff at dealers, too. "Best Customer Experience" – She's Mercedes and lifestyle configurator: Mercedes-Benz – individual and up close and personal to female and male customers alike Stuttgart, Sep 12, 2015 Stuttgart. In keeping with the sales and marketing strategy "Best Customer Experience", Mercedes-Benz is bringing the needs and wishes of women even more sharply into focus. The inspiration platform "She's Mercedes", which is starting in parallel with the International Motor Show in Frankfurt (IAA), is at the heart of the new, holistic initiative. With innovative event and information offers, Mercedes-Benz wants to enter a more intensive dialogue with women and significantly increase the brand's attractiveness for this target group.

Mercedes to roll out S65 AMG Coupe in July

We're still a couple of weeks away from the public debut of the new Mercedes S63 AMG Coupe at the fast-approaching New York Auto Show, but already we're receiving word of an even more powerful version in the works. That, of course, would be the S65 AMG Coupe - the twelve-cylinder version of the latest S-Class Coupe, two-door counterpart to the S65 AMG sedan and replacement for the outgoing CL65 AMG.
Like the four-door version rolled out back in November, the S65 AMG Coupe would be distinguished from less powerful vehicles (which, lets face it, is just about everything) principally by its engine: a massive, 6.0-liter twin-turbo V12 that produces 621 horsepower, 738 pound-feet of torque and cares as much about global warming as an oil-shipping mega-tanker.
Because Merc's 4Matic all-wheel drive system can't handle that much torque, the ne plus ultra coupe would (like the S65 sedan but unlike the S63 coupe) be offered only in rear-drive form. That means it will have that much more trouble getting the power down to the road, but since the Magic Body Control suspension is similarly incompatible with 4Matic, the flagship coupe will get that trick suspension.

The 2017 Mercedes-Benz E-Class is a technological tour de force [w/video]

UPDATE: It turns out we won't get the Park Pilot remote parking feature after all. The Mercedes-Benz engineers in Germany said we would, but an update from the US product team says otherwise. The reason, according the Mercedes-Benz, is that remote parking is a feature of Mercedes connect me, the smartphone connected services app used in other countries. Merceds currently offers MBrace in the United States. This could change over the life cycle of the E-Class, but no announcements have been made. The text below is updated to reflect this new information. If there's a theme to the next Mercedes-Benz E-Class, it's technology stuff. No "and," no hashtag. Just technology stuff. The car is so loaded with new and updated features that it eclipses the S-Class as the brand's leading edge automobile just two years after the flagship's debut. The world of automotive technology is progressing at an exponential rate akin to Moore's Law, and the E-Class is at the front of the curve. For the sake of brevity (and totally not for SEO gamesmanship), the 2017 E-Class has so many new and improved features we're just going to list them: remote control parking via a smartphone app, NFC-based unlock and vehicle start using your smartphone, 84-LED adaptive headlights, Vehicle-to-X communication, evasive maneuver assistance that identifies pedestrians and helps you steer away from danger, adaptive cruise control that sets the speed based on road signs, adaptive steering that can follow a car in front even without lane markings, active emergency braking for cross-traffic, rear-seat seatbelt airbags, an air bladder that pushes front-seat occupants towards the center of the car before a side impact, and an audio system that triggers your eardrum's reflexes to prevent hearing damage in a crash. And that huge list is all we know so far – Mercedes hasn't talked about powertrain, chassis, or infotainment yet. We're also told that all of these features will be available when the E-Class comes to the States early next year. Unlike other automakers, which save the fancy tech for Europe, Mercedes will give us all most of the goodies. Here's a breakdown of each item. Park By Smartphone Unfortunately one of the coolest features on the new E-Class is the one that won't come stateside. Mercedes calls its autonomous parking Park Pilot, and it's similar to the remote control parking recently shown on the BMW 7 Series.